Steve Gordon
The Authority Builder Podcast
The Authority Builder Podcast is the place to come if you are building a professional practice and want to be seen as the leader in your market. We interview the top experts throughout professional services and share insights to help you grow your firm and be positioned as the only choice the clients ever want.“Nothing in this world can take the place of persistence. Talent will not; nothing is more common than unsuccessful men with talent. Genius will not; unrewarded genius is almost a proverb. Education will not; the world is full of educated derelicts. Persistence and determination alone ar...
Author
Steve Gordon
Category
Podcast website
Latest episode
Dec 14, 2023
Where to listen?
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Episodes
Ian Garlic | Forget Testimonials…Try This Instead 06.10.2022 26:20
You’ve been doing amazing work for your clients—and, if you’re like most business owners… Nobody knows about it! Today, I’m talking with the inventor of “video case stories”--Ian Garlic on the very best way to capture all the client wins you’re creating. These are NOT testimonials (old-school testimonials can actually drive clients away)… If you do amazing work for your clients, but struggle to ge...
Trevor Turnbull | Unleashing Your Full Potential 29.09.2022 41:21
It’s time to stop robbing the world of your gifts… And finally become the “higher self” you’ve always wanted to be… Do you feel you’ve not reached your full potential? Do you want to innovate and disrupt the status quo, but something is holding you back… My friend and colleague Trevor Turnbull overcame this challenge. Recently, he founded The Source Collective to help change makers and visionaries...
David Shriner-Cahn | Scaling Through Relationships 22.09.2022 28:35
This is the number one source of business opportunity… And a secret weapon for any new entrepreneur… Relationships. When you form a community with other business owners, scaling comes naturally… You don’t have to seek opportunities--people come to you. But how do you form a community when you’re a new entrepreneur fresh from the corporate world? My guest David Shriner-Cahn founded the Smashing the...
Salina Yeung | 95% of LinkedIn Users Miss This 15.09.2022 27:43
LinkedIn is an untapped goldmine for getting clients… Did you know that less than 5% of LinkedIn users post content weekly? 95% of people use LinkedIn only to consume content… That's an opportunity… Create compelling content that showcases your personal brand and you’ll have an instant audience… With a few simple strategies, you can convert these connections into high-ticket customers. My guest Sa...
Noel Andrews | The Digital Delegation Playbook 08.09.2022 31:00
This is the most difficult problem that every entrepreneur faces… And after the pandemic, the landscape has shifted so much… I’m talking about building a team. When people show up to the same office every day, building a team comes naturally. But now, your team may not even be working in the same time zone. There are enormous benefits to hiring remote workers… With digital delegation, you can get...
Mary Resenbeck | Today’s episode is for entrepreneur parents… 01.09.2022 28:20
If you’re a parent and entrepreneur, this episode is for you. Homeschooling has skyrocketed in the last few years… If your kids are struggling or if you’re just not happy with the school system, it might be the answer you’re looking for… And you don’t have to sideline your career to do it. You can grow your business, and give your kids a personalized, hands-on education. My guest Mary Resenbeck de...
Grant Baldwin | How to Land Your First Speaking Gigs 25.08.2022 35:30
If you want to be a speaker… Whether as a lead-generation strategy or as your complete business… You’re probably wondering where to start. You have the expertise, you have a message to share… But how do you get booked to speak in front of people? Grant Baldwin is here to show you how to launch your speaking career. Grant is the founder and CEO of The Speaker Lab. In this episode, he’ll break dow...
David Valentine | Unconventional B2B Lead Generation Tactics 18.08.2022 33:30
Is your business growing slower than you’d like? You might be making some common marketing mistakes… Or maybe you’re not taking full advantage of opportunities to reach buyers… The good news is that you can revamp your lead generation process and see exponential growth—and in this episode, we’ll show you how. My guest today is David Valentine, CEO and founder of Avadel. David is going to...
Tony Guarnaccia | How to Land Podcast Interviews the Easy Way 11.08.2022 33:27
You know that podcast appearances are a door to new clients… A way to instantly boost your authority… And a powerful networking tool… But how do you get on a podcast in the first place? Maybe you’ve sent pitch emails that went ignored… Or maybe you don’t know where to find shows relevant to your expertise… My guest Tony Guarnaccia has tools and strategies to help you get started. Ton...
Olly Wood | Are You Neglecting This (Most Important) Asset in Your Business? 04.08.2022 39:24
It’s time to repair the absolute foundation of your business… You. You might not even realize how much your physical and mental health habits are holding you back. You might have less energy, less focus, and less confidence than you’re capable of. You might think you don’t have time to build a healthier lifestyle on top of working 80+ hours a week growing your business. My guest Olly Woo...
Erik Luhrs | The Art of Less Doing 28.07.2022 37:49
What does quantum physics have to do with growing your business? It has to do with energy… When your mindset is right, you can get exponential results while doing less than you’re doing right now. Less doing… bigger results. My guest, Erik Luhrs, has used these principles to grow businesses by 600% and more. Erik is the world’s only PsychiCognitive Peak Performance Coach. In this episode, he’ll s...
How to Write Your Million Dollar Book 21.07.2022 27:11
The Million Dollar Book is live! I wrote The Million Dollar Book to give you a 30-day roadmap to creating your own lead-generating book that will produce 7-figures of revenue for your business. I’ve found that a book is the single best way to generate pre-sold clients for a high-ticket service… It works better than webinars, online ads, and direct mail… It supercharges referrals, creates bet...
A Book Launch Method for Immediate Results 14.07.2022 19:28
My new book is coming next week… So today on the podcast, I’m breaking down how we launch books–The Inverted Viral Launch Method™. This is a simple formula that gets you almost immediate ROI for your book… And, sets you up for decades of results. The good news: you don’t have to get millions of readers or make The New York Times bestseller list to see a big impact from your book launch. Li...
Adrian Chenault | Networking in 5 mins a day 07.07.2022 33:58
Your network is a powerful asset… But it’s worth nothing if you don’t use it. Luckily, there’s a tool for this… With this tool, you’ll never forget details about people… And with just five minutes a day, you can keep up with your contacts… So you don’t miss opportunities by falling out of touch. This tool is called Contact Mapping, and in this episode, I talk to its creator, Adrian Che...
Manuel Pistner | The 1-Hour Workday 30.06.2022 42:57
What if you could manage your business in just one hour a day? In that hour, you would only do work you enjoy… And leave knowing that your business will run itself… Without stealing your valuable time. In this episode, I talk to someone who lives that reality. How? He’s harnessed the power of remote work forces. My guest, Manuel Pistner, founder and CEO of Flash Hub, is here to tell...
Evan Ryan | Save 4+ Hours this Week with Simple AI Automation 23.06.2022 40:53
AI can save your business millions of hours. It can take over the mundane tasks you hate doing… Freeing you to do exciting, creative work… And you might not realize that you’ve already been using it. AI isn’t just for people with a computer science degree… In this episode, Evan Ryan, founder of Teammate AI, will show you some simple AI programs you can implement today. And save 4+ hours...
Zac Stucki | Profitable Scale 16.06.2022 38:53
One of the top causes of business death? Growing too fast. But there’s a way to scale your business without making a fatal mistake. You need a plan in place to increase your business capacity… And in today’s episode, Zac Stucki will break that down for you. Zac helps business owners navigate the ups and downs of scaling so they can grow profitably. He’s generated plans for businesses tha...
Melanie Herschorn | Online Success … After Your Book Launch 09.06.2022 37:02
You wrote a book—now what? You wrote a book to highlight your expertise… To attract new clients and become a thought leader… Now, it’s time to leverage your online presence to get the book in the hands of your ideal clients... But where do you start? Are you using the right platforms? In today’s episode, content marketing strategist Melanie Herschorn answers these questions and breaks...
Joe Soto | Recurring Revenue Ideas 02.06.2022 40:13
Want $10k+ per month in recurring revenue? There’s a revenue stream you probably haven’t thought of yet. It bolts onto your existing business… It’s not high-ticket… Doesn’t need a complicated funnel, or advertising to make it work. Can add stability to your revenue, without living on the content hamster wheel. My guest today, Joe Soto, developed his first Mentorship program to give potentia...
Judi Hays | How to Become a LinkedIn Powerhouse 26.05.2022 38:20
Ever feel like LinkedIn is a waste of time? Wonder why more people don’t connect or reach out to you? Today on the podcast we’re going to fix that… My guest, Judi Hays, is an absolute LinkedIn expert. She’s made a career of turning underperforming profiles into prospect-attracting powerhouses… And has developed a proven strategy to convert LinkedIn connections into targeted buyers. Judi’s st...
Jen Lehner | Getting More Leverage 19.05.2022 42:28
I’m stunned at the number of business owners who go without this… In my first company, I had two. My most successful client says he’ll never have less than two. I’m talking about a key assistant. Someone who can support you, and free you up to work in your zone of genius. There’s never been an easier and more affordable time to work with an assistant… But finding the right one is hard. In today’...
Esther Kiss | Secrets of Earned Media with Esther Kiss 12.05.2022 28:46
Earned media is a game changer… It says to your future clients that you’re an expert and the media agrees. Today there are more opportunities for earned media than at any point in history. Traditional media—TV, radio, print—and their online outlets… Podcasts… Big YouTube channels… Live streams… All have the impact of earned media. In this interview with PR star Esther Kiss, we dive into how to la...
Dennis Geelen | Build a Brand Customers Crave 05.05.2022 32:30
What do businesses that win raving fans do that others don’t? Why go to the trouble of creating raving fans anyway? I cover that and more in today’s interview with the bestselling author of The Zero-In Formula: The Definitive Guide to Building a Disruptive and Sustainable Business through Customer-Centric Innovation —Dennis Geelan. Plus we cover how Dennis has built a unique “hybrid” business mode...
Bill Bloom | Revolutionize Your Relationship with Money 28.04.2022 29:09
Today, I welcome back Bill Bloom. Bill is a financial advisor by day and a tech startup founder in his free time. Bill’s new company and app, Diane Money ( dianemoney.com ), uses the power of AI to recommend the right financial decisions based on your goals. This is a fascinating conversation that shows how everyday entrepreneurs are rapidly creating new tech and entire businesses through collabor...
Justin Breen | The Ultimate Shortcut for Launching a Business 21.04.2022 36:55
In this episode, I sit with “Mr. Connected” Justin Breen to unpack how he conceived of and launched his second company BrEpic Network in under a year without doing any additional work. This is a deep dive for the visionary entrepreneurs in the method for bringing a new idea into reality using Who Not How thinking. Inside you’ll discover: The genesis of the BrEpic Network idea–he calls it LinkedIn...
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