Kwadwo [QUĀY.jo] Sampany-Kessie

The Art of Online Business

Welcome to The Art of Online Business podcast, your go-to source for practical tips and strategies to boost profits and impact in your online business, WITHOUT the hustle. Join fellow online course creators and coaches as we dive into things like  • sales and marketing optimization,  • and systems and processes • funnels and of course • Facebook & Instagram ads for seamless scaling! Hosted by Kwadwo – sounds like  [QUĀY.jo] – a  & Facebook Ads Strategist for 6 & 7-figure online course creators, membership owners and coaches. Enjoy a mix of actionable solo episodes, interviews with online exper...

Author

Kwadwo [QUĀY.jo] Sampany-Kessie

Category

Business

Podcast website

theartofonlinebusiness.com

Latest episode

Jul 6, 2026

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Episodes

Quick Tip: Facebook/IG Ad Stats Deep Dive (Part 2) 15.11.2019

Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. Today’s quick tip is the second of a two-part series where I do a Facebook/IG ads stats deep dive. Let’s jump into it...  ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of On...

How to Create Massive Pre-Launch Buzz with Facebook/IG Ads 13.11.2019

This past August I was a guest on my friend Amy Porterfield’s Marketing Made Easy podcast, where I discussed 3 different strategies (plus a bonus!) for using Facebook ads in your pre-launch, or that crucial 60 to 90 days timeframe leading up to cart open.   ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍...

Quick Tip: Facebook/IG Ad Stats Deep Dive (Part I) 08.11.2019

Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. Today’s quick tip is the first of a two-part series where I do a Facebook/IG ads stats deep dive. Let’s jump into it...  ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Onl...

The Secret to Improving Your Facebook/IG Ad Targeting & Copy 06.11.2019

Today I want to take you through an exercise that can drastically improve the results you’re getting with your Facebook and Instagram ads.   ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ This is an exercise that I’ve gone through with quite a few people in the trainings that I do, including at a rece...

Quick Tip: How to Allocate Your Facebook/IG Ads Budget 01.11.2019

Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. Today’s quick tip is about how to allocate your Facebook/IG ads budget. Let’s jump into it...  ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for F...

How I Did It: LiveStream Launch Formula 30.10.2019

Last year I was looking for a new way to launch my Facebook Ad Manager program, and I just didn’t feel like doing a webinar launch, even though it’s something I like to do and have had lots of success with.   ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ In the past I’ve also used a traditional video...

Quick Tip: Why Comparing Stats Is a Disservice to Your Business 25.10.2019

Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. In today’s quick tip I look at why comparing stats is doing a disservice to your business. Let’s jump into it...  ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Bus...

How to Increase Sales By Understanding Your Buyer’s Journey 23.10.2019

You’ve likely heard the concept of building the “know-like-trust” factor in order to convert leads into sales.   ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ As a business owner you have to have some sort of strategy for getting someone from the place of not even knowing who you are, to becoming a p...

Quick Tip: Facebook/Instagram Ads Getting Disapproved? This Might Be Why… 18.10.2019

Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. In today’s quick tip I look at why your Facebook ads may be getting disapproved. Let’s jump into it...  ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business webs...

Strategy Session: From Confusion to Clarity, with Amanda Genther 16.10.2019

Today’s strategy session is with Amanda Genther, who is best known for creating custom sales page design for people launching online courses, membership sites, higher-ticket group coaching and mastermind groups.   ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ Amanda is in a bit of a transition phase,...

Quick Tip: Facebook/IG Ads Freak You Out? Do This... 11.10.2019

Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. Today’s quick tip is for you if ads freak you out. It’s time to geek out on data!  Let’s jump into it...  ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business we...

How to Be an ‘Entrepreneur With Impact’ 09.10.2019

If you’ve been following why I rebranded the podcast to The Art of Online Business, you know that I’ve been thinking a lot about the evolution of my business this past year.   ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ In fact, I really changed the lens through which I view my business since the b...

Quick Tip: What’s Your ‘Special Sauce’? 04.10.2019

Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. Today’s quick tip is looking at what’s your “Special Sauce.” Let’s jump into it...  ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads...

Why I’m Retiring “The Art of Paid Traffic” 02.10.2019

This past year has been full of new chapters for me. I became a new father in December of 2018 when my daughter was born, and that really became a sort of domino effect of changes in not only my personal life, but in my business too.   ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ I suddenly got supe...

Quick Tip: 5% - Are You Doing This To Move Your Business Forward? 27.09.2019

Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. Today’s quick tip is about the “5%” – are you doing this to move your business forward? Let’s jump into it...  ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Busine...

Strategy Session: How to Increase Revenue by $25K/mo with Jasmine Shea 25.09.2019

For today’s show I wanted to share with you a strategy session I recently had with a member of my Accelerator Group Mastermind who is looking to increase her monthly revenue by $25,000 – in addition to what she is generating right now in her business.  ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ Ja...

What’s Facebook’s Attribution Window & Why Is It Important? 20.09.2019

Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. Today’s quick tip is about Facebook’s Attribution Window and why it’s important. Let’s jump into it...  ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business webs...

How to Make Facebook & Instagram Ads Easy... 18.09.2019

Facebook and Instagram ads aren’t difficult, but with so much talk about them being overwhelming and scary, I wanted to record this episode for everyone who thinks that they are “hard.”  ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ I can speak from experience and say that once you get over this fear...

Quick Tip: How to Troubleshoot Your Facebook/Instagram Ads Stats 13.09.2019

Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. Today’s quick tip is about what Facebook and Instagram ads stats to focus on when troubleshooting. Let’s jump into it...  ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of On...

Why Growing Your Business Is 90% Mindset, with Lianne Kim 11.09.2019

My guest for this episode is Lianne Kim, who’s a member of my current Accelerator Mastermind and has appeared on The Art of Paid Traffic before.   ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ I had no idea where this conversation with Lianne was going to go, and I wasn’t even sure if I’d be using it...

Quick Tip: All Leads Aren't Created Equal 06.09.2019

Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. Today’s quick tip is about how all leads aren’t created equal. Let’s jump into it...  ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook A...

My Evergreen Funnel Isn't Working (And What I'm Doing About It) 04.09.2019

For today’s show I’m going to be breaking down the evergreen webinar funnel I’m running for my Foundations Facebook and Instagram Ads Program. Why am I sharing this?   ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ Well to be honest, this funnel hasn’t been performing anywhere near where I want it to...

Quick Tip: Do THIS In Your Business to Simplify and Increase Revenue 30.08.2019

Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. For today’s quick tip, if you do THIS in your Business, you’ll simplify and increase revenue. Let’s jump into it...  ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online...

How She Did It: A $41K Launch & Overcoming Perfectionism 28.08.2019

Today’s guest is returning to the podcast for the second time, and as you’ll hear, not only does she have a goal of achieving the most guest appearances on The Art of Paid Traffic, but she also has some big goals for her business.  ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ Brandi Mowles manages F...

Quick Tip: How to Hire a Facebook/IG Ads Manager 23.08.2019

Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. Today’s quick tip is about how to hire a Facebook/IG Ads Manager. Let’s jump into it...  ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Faceboo...

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