The Apply Rigor Podcast

What do you do when God tells you to shut down the thing that is making you the most money? Rachel Ngom did it. She walked away from a 7-figure business and watched the whole thing come down with it. In this episode of the R7 Christian Marketing Podcast, Dr. Dave sits down with Rachel to talk about what happened in that prayer closet, what she discovered about the personal development industry, ho...

Dr. Dave Jones and Bryce Johnson unpack faith in sports, the FLAP framework, why only 50-60 NHL players are Christian and what that means for identity.

Travis Vaughn from Upward Sports joins Dr. Dave to talk about lazy marketing, the trap most growing organizations fall into without realizing it. They cover founder syndrome, the 17,000 impressions problem, journey mapping, and why nothing important happens in your office.

Mental toughness coach Gabe Cox reveals how she shaved nearly an hour off her marathon time to qualify for Boston twice—and why the same mental training that got her across that finish line is transforming how Christian entrepreneurs build their businesses.

Brady Shearer started Pro Church Tools in his sophomore year of Bible college with nothing but a camera and a calling to help churches. Today, his company has 30 team members, generates over $5 million annually, and serves churches navigating the biggest communication shift in 500 years.

Marks Driestadt, founder of Infinity Concepts, explains that successful Christian organizations focus on brand clarity, mission alignment, and simple messaging. Ministries often struggle not because of passion or funding, but because they lack a clear brand identity and consistent communication across their organization. By revisiting their core mission and reducing cognitive overload in messaging...

What if the stress, fear, and limitations you're experiencing aren't the real problem—but rather symptoms of living in a space far too small for who you are in Christ? In this transformative episode of The R7 Christian Marketing Podcast, mentor Rico Magnelli reveals how toxic motivators (Fear, Lust, Anger, Pride) keep believers trapped in mental prisons, unable to access the spacious freedom that...

Brand strategist Barbara Carneiro shares her four essential questions that help Christian organizations discover and articulate what makes them truly unique after 20 years working across 7 countries. Quick Answer: Start With Four Questions. Barbara has discovered that every Christian organization has something special but struggles to articulate it. Her solution: Four essential questions that forc...

Should Christians Lead With Faith or Skill? Media legend Dr. Phil Cooke reveals why Christian entrepreneurs should lead with excellence, not testimony. Learn how skill opens more doors than broadcasting your beliefs in hostile cultures. Phil, a media producer with 30+ years consulting major Christian ministries, advises: "Don't lead with your testimony. Don't lead with your faith. Lead with your s...

In this episode, Dr. Dave and co-host Joe Schmidt sit down with Elijah Mayo from Rumble to break down what separates messaging that connects from messaging that gets ignored. Elijah works with top creators like Steven Crowder, Tim Pool, and Devery Dawkins to build brand partnerships that actually convert.

On this episode of the R7 Christian Marketing Podcast, Dr. Dave and entrepreneur Josef "Joe" Schmidt talk honestly about what Christian entrepreneurs often get wrong and what it really takes to build something meaningful. Their conversation highlights a simple but challenging truth: Faith does not remove the need for hard work. Success still requires grind, focus, and excellence.

Steve Noble, founder of Called2Action, host of 3,400+ radio shows, and educator at Noble U, joins Dr. Dave to discuss the fundamental shift in marketing: Your organization is not the hero, your audience is. You are their guide.