Chris Johnson & Anne Baum

The Apartment Department

Business EN ↓ 52 episodes

Multifamily marketing does not stand still. Neither do we. The Apartment Department is a podcast for multifamily (apartment) marketers, operators and industry partners who want to think differently about how marketing drives performance. Through conversations with marketing leaders, suppliers, and operators who are shaping the future of multifamily, we focus on what they are building, testing, and refining to strengthen marketing teams and drive measurable results. Our goal is simple. We want you to leave each episode with a new perspective and at least one idea worth testing. Hosted by Anne B...

Author

Chris Johnson & Anne Baum

Episodes

Foolproof Way to Increase Conversion Rates: The Power of Follow-Ups 03.05.2024 24:43

Send us Fan Mail Chris and Anne discuss how increasing average follow ups with prospects can skyrocket lead to lease conversions rates. Bonus: Chris shares how he's successfully motivated site teams to increase follow ups per prospect. Produced by Carlos Marquez Flamingo - Resident Retention App 400K+ units use Flamingo’s Resident Retention Platform to stop Retention Leak & hit 63%+ rete...

Welcome to the Apartment Department 03.05.2024 25:21

Send us Fan Mail Your Hosts Anne Baum and Christoper Johnson introduce themselves and talk multifamily marketing. They focus as a marketer - back to basics. Why they started The Apartment Department. How they are wrapping up the year. What are they working on right now. What is something you did this year that you are really proud of. Produced by Carlos Marquez Flamingo - Resident Retention...