The Amy Porterfield Show

I was thinking about you, my listener, the other day and thought, “What can I give to them that would help them most in their businesses right where they are today.” This is my tenth year of business in the online marketing space, and I have learned a lot. Ups and downs, successes and failures...and through it all, I learned invaluable lessons along the way. I’m going to take that ten years of lea...

You’ve heard it before, right? Content is KING. That is certainly true and I’ll be the first to tell you that the quality and consistency of your content directly correlate to the growth of your email list AND your bank account. The operative word in that last sentence was consistency. Without consistency when it comes to your content creation, content is not king. You probably know that I just re...

Having fear is a natural part of running a business. The key is to not let those fears stop you from doing the work that you were created to do. But what do you do when those fears threaten to throw you off your game or derail you completely? You take action and keep moving forward, but sometimes you need a little inspiration to keep you going.   In this episode, my friend Marie Forleo (entreprene...

You asked some tough questions, and today I’ve got answers! I recently put out a post on Instagram to all of you, asking: What would you like to know about how I built my business? The response was amazing! You all sent in SO many questions and today, I’m going to answer 10 of them. I tried picking topics that I haven’t covered all that much on previous episodes, and that would resonate with as ma...

I’m setting very specific goals this year, and one of them, is to epically fail. Again and again. I know that sounds crazy—but hear me out. You all have shared with me how you’ve struggled with the fears and confusion of building an online business. I started this podcast by sharing marketing strategies and step-by-step details to get things done—build a list, create a digital course, launch webin...

It’s so easy to get caught up on all the little details of launching a course, running a business—or, hey, living life. All these little things compete for your attention and energy. The thing is: Living like this isn’t going to help you realize your full potential and true success. The key to extraordinary results? Finding your ONE THING—your number one priority at any given point in time. And I’...

It’s very I’m going to introduce you to a secret weapon that’s going to help you kick butt in webinars. When I ran my first webinar waaaay back in the day, I enlisted my best friend to come over to my condo help me out. She sat next to me—really, I was almost sitting on her lap, I was so nervous—and made sure everyone could hear me and see my slides. She made sure everything went right, that way a...

I’m here to get honest about the fears that come up around launching. Because they are too real. And I have faced MANY of them. If you’ve been listening for a while, then you know I had a HUGE fear of launching courses using webinars. I royally screwed up the first webinar I ever touched, back in my Tony Robbins days. Another time I had THE Marie Forleo live on my webinar, and it went completely s...

Have you ever felt like your dreams were bigger than you are? So big that they felt out of reach? Maybe you want to write a best-selling book or start a talk show, buy your dream house, or travel to islands you can’t even pronounce! Or, maybe you’re being interviewed on The Today Show by Savannah and Hoda (that’s my dream, just in case you’re wondering). Those are good solid dreams that feel light...

Looking for a little inspiration when it comes to the topic of your course? If you’re like most course creators just starting out (who I hear from all of the time!), you’ve had an idea for your course for some time, but you aren’t sure how to move forward, or if your core market will even pay for it. So in this ep, I will walk through three approaches to help you choose your next course topic. To...

How does a vegan, homeschooling, bodybuilding mom of four get into the online world? And then see massive success with webinars? It may seem like a crazy story, but I can guarantee you that you will be completely enthralled and inspired with Kim Constable and her personal journey. Kim started her online adventure back in 2009 after she had had enough of the stress of running a business AND raising...

When it comes to picking the format of your next digital course, the options may seem... daunting. Because thanks to the growing demand for online trainings, there are A LOT of choices out there today. So how do you know which one is right for you? Today, I’m taking all of the confusion out of what can be a tough choice, and giving you three solid choices to pick from. These three are based on my...

It’s planning time. My favorite time of year. Time to pull out the giant calendar, the sharpies, and any other office supply I can get my hands on. And start to plan for BIG things in 2019. In this special bonus episode, I walk through my 7-step process for getting what you really want in your business in 2019. Download my 2019 Planning Roadmap and follow along, because I know great things are wai...

I’m getting a little personal in this episode, because it’s time to revisit something I brought up back in October 2017 on this podcast: My weight. Now, that October ep was the first time I had ever brought up my struggles with weight. I shared how I hated video because I was incredibly embarrassed about my weight. That was just over a year ago, and today, I can confidently say everything is compl...

Find people who want to be found. Talk to them in ways they want to be talked to. Take them on a journey to where they want to go. —Seth Godin Those are just a few of the nuggets of marketing mastery from THE Seth Godin, my longtime DREAM guest for the podcast. I’m SO excited to have Seth on today to chat about his new book, This Is Marketing: You Can't Be Seen Until You Learn to See, and diving d...

If you’re reading this, I know that you are an entrepreneur that puts a lot of time, energy and resources to building your business. The last thing you need in your entrepreneurial journey is to run into any sort of legal trouble, but if you do, you’ll want to be protected. Better to be safe than sorry, right?   The sort of legal protection I’m talking about is setting up a corporate entity to pro...

Ok, I have a confession to make...I totally LOVE to binge-watch certain shows like Housewives, Game of Thrones, and my latest binge has been The Handmaid’s Tale. So good! Anyway, I’ve heard from enough of you to know that you, too, love a good binge session. So what do you think it is about these types of shows that keep us coming back? I’m pretty sure the writers have a secret writing potion they...

Have you ever struggled to communicate a clear message to your followers? One that grabs AND keeps their attention? Is this scene familiar? You sit down at your computer, fingers on the keyboard, ready to create the perfect content to captivate your audience. You know this email you're about to send or the social media post you’re creating is going to resonate with your audience!   You hit SEND or...

Have you ever sat down to write a blog post, create an outline for your podcast or video show, and you just froze? Not because of fear or imposter syndrome, because those are 100% real, too. Instead you froze because you just didn’t know what it was that your ideal customer wanted or needed from you. It can feel like you’re just pulling any old idea out of a dark hole. Now of course we will all su...

As an online entrepreneur you are constantly putting yourself out there. You’re writing social media posts, copy for emails, creating webinar slides, creating content for your podcast or video show, and writing blog posts. And when you do, you’re showing up in one of two ways: with your true personality shining, or trying to impersonate someone else. The problem is, especially if you’re just start...

This episode is a long time coming. I get asked A LOT about how to podcast. From the equipment and software I use, to knowing what topics to cover and which guests to feature, to the recording, editing and publishing phase, to how in the world I keep it all organized! I’m pulling back the curtain and sharing all of it with you today! Whether you’re currently a podcaster and would find it helpful t...

Today we’re going to talk about making money and actually being profitable in your business. Believe it or not, most entrepreneurs never really show a consistent profit in their business. The reason for this is because any extra money they have coming in ends up going back into the business. Reinvesting back in your business or using extra money on hand to buy the latest and greatest software or t...

Let me ask you a question: Can you relate to any of these issues when it comes to writing your own copy? It takes forever to write a headline, a blog post, or the script for your podcast or video show because you’re constantly second guessing yourself? You write something, put it out there and...CRICKETS? (The silence is devastating.) You’ve got a tight deadline and you sit down to write but you’r...

In honor of the upcoming World Mental Health Day (October 10, 2018), I wanted to have a candid, real, and raw conversation about being an entrepreneur while dealing with depression. I have dealt with depression starting at a young age and it moved its way into the years that I was starting this business as well. There are three goals I wanted to accomplish in this episode: Goal #1: If you are stru...

“There is no such thing as a benign email that doesn’t have a goal.” This is something my copywriter, Ry Schwartz, said to me a while back and it’s truer than ever today, with so many things vying for the attention of our audiences. It is critical that we be intentional with our communication and that’s where the P.S. Strategy comes in. In today’s episode I dive into the strategies behind simple,...