Denise Heroux

The Ambitious Groomer Business Podcast

Business EN ↓ 14 episodes

"The Ambitious Groomer," hosted by Denise Heroux and featuring special guests, is a podcast dedicated to empowering grooming business owners. Through insightful discussions and problem-solving sessions, the podcast aims to provide a supportive platform where groomers can address challenges, brainstorm solutions, and design effective business strategies. Denise Heroux, along with ordinary entrepreneurs as guests, shares valuable insights, tips, and tools to help grooming business owners navigate the complexities of running a successful enterprise. Whether it's customer service, marketing strate...

Author

Denise Heroux

Category

Business

Latest episode

Apr 28, 2026

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Episodes

Streamlining Your Grooming Business: Insights from Jess Frangos on Audits and Systems 28.04.2026

Episode Summary In this episode of The Ambitious Groomer Business Podcast, host Denise Heroux sits down with Jess Frangos—a former groomer turned virtual assistant and systems expert. Jess Frangos shares her journey from working in animal shelters and vet clinics to running fully booked grooming businesses, and how her passion for organization and efficiency led her to launch Groomer Support Servi...

Overcoming Groomer Staffing Challenges: Apprenticeships as a Solution 19.03.2026

In today’s episode, host Denise Heroux sits down with special guest Angela Sexton, a passionate grooming industry veteran with over 26 years of experience. Angela is on a mission to strengthen and professionalize the grooming world, and she shares her inspiring journey behind creating Ohio’s first-ever state-recognized grooming apprenticeship program. Tune in as Denise Heroux and Angela Sexton div...

Building Sustainable Groomer Businesses: Pricing, Customer Service, and Surviving Economic Shifts in 2026 24.01.2026

Welcome to The Ambitious Groomer Business Podcast! In this episode, host Denise Heroux sits down with industry expert Samantha Palia for a candid and insightful conversation about how groomers and salon owners can set themselves up for success in 2026. Together, they dive into the challenges of shifting consumer habits, slow seasons, and how last-minute cancellations and no-shows reveal much deepe...

Embracing AI in Pet Grooming: The Story Behind Groom-X 11.12.2025

Short Summary for Notes: In this episode of the Ambitious Groomer Live, Denise interviews Annalisa Signorelli, founder of Pet-X Solution and creator of Groom-X, a tech tool designed to bridge communication gaps between groomers and clients using AI-generated images. Annalisa Signorelli, a lifelong groomer, discusses her journey from grooming to starting a tech company to solve industry pain points...

The Power of Consistency and Systems for Ambitious Groomers with Denise Heroux and Stacy Adam Allen 26.11.2025

Welcome back to The Ambitious Groomer Business Podcast! After a brief hiatus, host Denise Heroux returns with renewed energy and a brand new vision for the show: turning The Ambitious Groomer into a hive mind membership platform focused on learning and sharing business innovations in the grooming industry. In this episode, Denise Heroux is joined by Stacy Allen, founder of Cosmos Bathing Systems,...

Mastering the Business Side of Grooming: Business Success with Bookkeeping 14.03.2025

In this episode of The Ambitious Groomer Business Podcast, host Denise is joined by guest Laurren, a bookkeeper with an extensive background in both grooming and accounting. They discuss the importance of understanding your business's financials, especially when scaling or planning for the future. Lauren shares her journey from working in a CPA firm to running a successful grooming business, highl...

Understanding 1099 Misclassification and Employee Rights in the Grooming Industry 05.03.2025

Welcome to The Ambitious Groomer Business Podcast! In this episode, I'm diving into a hot topic that has been swirling around our industry: the classification of employees as 1099 contractors versus W2 employees. I'm joined by Crystal, a seasoned accountant who specializes in the pet grooming industry. Together, we'll unpack the complexities and legalities surrounding this critical issue. As we ex...

Navigating Seasonal Patterns and Employee Behavior in Grooming Businesses 20.02.2025

Here's a summary of the episode for the podcast description: In this episode of The Ambitious Groomer Business Podcast, host Denise and guest Samantha Palya discuss recognizing and managing business patterns throughout the year. They explore how seasonal changes, economic fluctuations, and human behavior affect pet grooming businesses, employees, and clients. The conversation covers managing winte...

Elevating Grooming Businesses: Communication, Pricing, and Building Clientele 07.02.2025

Here's a short paragraph summary for the show notes: In this episode, host Denise Heroux sits down with Cassondra, owner of Club Posh and known as "The Unlimited Groomer," to discuss effective communication and pricing strategies in the pet grooming industry. They explore how to remove emotion from business decisions while maintaining empathy with clients, the importance of giving clients options,...

The Importance of Disaster Planning for Pet Facility Owners 01.01.2025

🌟 Unleash the Power of Preparedness! 🌟 Join us for a riveting episode of The Ambitious Groomer Business Podcast as host Denise Heroux sits down with disaster planning expert Mary Oquendo. Dive into essential strategies for safeguarding your pet care facility against emergencies, emphasizing the importance of hands-on training and comprehensive disaster planning. From thrilling personal anecdotes...

Leveraging Virtual Assistants for Pet Businesses: Insights from Lisa Menze 18.12.2024

Welcome back to another episode of The Ambitious Groomer Business Podcast! Today, we're thrilled to have a special guest, Lisa Menze, the owner and founder of Internet Staffing Solutions, join our host Denise. Lisa brings a wealth of experience in the pet care industry and offers unique services through her company, which focuses on training virtual assistants (VAs) specifically for pet-related bu...

Managing a Grooming Business in Low-Income Areas: Tips for Success 28.06.2024

Welcome to The Ambitious Groomer Business Podcast! In this episode, host Denise Heroux chats with Bridget, a dedicated grooming business owner who transitioned from the horse industry to dog grooming. Bridget shares her journey, managing her growing team, and the challenges of setting prices in a low-income area. Denise offers expert advice on tiered pricing, luxurious grooming products, and creat...

Turning Client Challenges into Growth Opportunities in Grooming 15.05.2024

Welcome to another engaging episode of The Ambitious Groomer Business Podcast! Today we're diving deep into the world of pet grooming businesses with our fantastic guest, Christina. Christina is the owner of Imperial Canine, a thriving brick and mortar grooming business based in Pickerington. She started her journey working in a vet clinic but soon transitioned to running her own shop in 2023, ove...

The Groomer's Guide to Overcoming Business Challenges and Finding Success 08.05.2024

Welcome back to the Ambitious Groomer Business Podcast! In today's episode, join our host Denise as she embarks on a personal journey through her storied career in the grooming industry and the unveiling of her latest passion project. From her early days finding serendipity in a newspaper job ad to transforming into a seasoned business owner with multiple locations and a team of 26, Denise shares...

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