The Ailm Practice Education Series

In this conversation, Izhak Moosleat, CEO of Get Kudos, discusses the importance of patient retention, loyalty, and the overall patient experience in aesthetic practices. He shares insights on effective lead management, understanding patient satisfaction, and the financial impact of memberships. Izhak also emphasizes the importance of tracking key performance indicators (KPIs) to support long-term...

In this conversation, Chris Suchánek and Angela Baldasare discuss the critical role of phone handling and lead management in medical practices. They emphasize the importance of training front desk staff, understanding consumer needs, and building relationships over traditional sales tactics. Angela shares insights on common mistakes practices make, the necessity of empathy in patient interactions,...

In this episode, Chris Suchánek welcomes Mark Theis, a key figure in the Aesthetic Society, to discuss the evolving landscape of aesthetic medicine. Mark shares his background in hospitality and how it parallels the aesthetic industry, emphasizing the importance of member experience and education. He highlights the Aesthetic Society’s commitment to maintaining its leadership role amid a rapidly ch...

Cameron Full, founder of Referral Lab, discussing the challenges and opportunities in referral management for dental practices. Cameron shares insights on the importance of tracking referrals, leveraging data for efficiency, and the role of community and education in practice growth. He emphasizes that understanding the nuances of referral management can lead to significant improvements in practic...

In this episode, Chris Suchánek interviews Marni Blythe, CEO of Full Pocket Coaching and Consulting. Marnie shares her journey from corporate marketing to entrepreneurship, emphasizing the importance of culture, core values, and leadership in business. She discusses the challenges practices face during growth and how her role as a fractional COO/CMO can help organizations navigate these challenges...

In this episode, Amy Anderson, founder and CEO of ACG Practice Partners, discusses the unique challenges faced by specialty medical practices. They explore operational inefficiencies, the importance of workflow and team training, and the critical aspects of change management. Amy emphasizes the need for clear processes, effective communication, and reframing overwhelm in medical practice to preven...

Dr. William Bruno, a board-certified plastic surgeon in West Hollywood, discusses integrating wellness into plastic surgery. Dr. Bruno shares his personal health journey, which led him to focus on wellness and longevity, emphasizing the importance of nutrition, exercise, and social connections. He discusses the role of digital coaching programs in helping patients achieve long-term health goals an...

In this episode of the Ailm Practice Education Series, host Chris Suchánek interviews Dana Hatch, founder and CEO of DH Consulting and Coaching. They discuss the importance of mindset in practice success, the role of leadership and employee engagement, and the necessity of building a strong foundation for growth. Dana shares insights on aligning services with market demand, the impact of influence...

In this episode, Tami shares her perspective on the unique power of in-person events to transform patient relationships, increase case acceptance, and elevate brand perception. As the founder of a firm dedicated to branding and marketing for fee for service medical practices, Tami walks us through what it takes to design and execute events that not only look good but drive real results.

In this episode, Dr. Kimberly Evans, a board-certified OB-GYN and aesthetic medicine specialist, discusses her journey in expanding women’s healthcare to include sexual wellness and overall well-being. She emphasizes the importance of listening to patients’ needs and creating a safe space for discussions about intimacy and sexual health. Dr. Evans shares insights on hormone therapy, innovative tre...

Facundo Formica CEO of Symplast discusses the evolution of patient engagement and practice operations, emphasizing the role of mobile AI and integrated platforms. He highlights the importance of asynchronous communication, AI innovations, and the need for centralized data to enhance patient experience. Facundo also shares key insights for practices to streamline operations and focus on patient car...

Nophar Haimovitz from accessiBe, a Firm Media strategic partner and industry leader in ADA compliance. Nophar explores the importance of website accessibility, explaining why it’s not just good for business but essential. He discusses how to reduce legal risks and the role of AI in improving web accessibility for practices.

Dr. Matthew Isakson, a Board-Certified plastic surgeon, explores the critical but often overlooked impact of nicotine and cannabis use on surgical outcomes. With a deep commitment to patient care and surgical excellence, Dr. Isakson shares the latest evidence, effective patient counseling strategies, and how surgeons can adapt their protocols in response to evolving societal attitudes toward canna...

We’re joined by Judy Kozlicki, Head of Medical Aesthetics and Plastic Surgery at Skytale Group, who shares her extensive expertise in helping practices unlock growth opportunities in the aesthetics industry. Judy discusses how she tailors her consulting approach to practices of all sizes, from solo plastic surgery offices to large national med spa operations. She dives into key areas of opportunit...

Michael Byrd, a leading attorney specializing in business and healthcare law, shares expert insights on navigating the complex legal landscape of med spas. With a unique blend of legal expertise and a personal connection to both business and medicine, Michael discusses key strategies for protecting your practice, ensuring compliance, and avoiding common pitfalls. Discover how proactive legal guida...

In this episode of the Ailm Practice Education Series , Patrick O’Rourke, CEO of Practice Quotient, sheds light on the hidden complexities of dental network managed care. From decoding fee schedules to navigating PPO negotiations, Patrick reveals common pitfalls dentists face and provides actionable strategies to reclaim control over reimbursements. Discover how to evaluate in-network vs. out-of-n...

Candace and TK Crowe, founders of BRAG book and a valued strategic partner of Firm Media. In this episode, Candace and TK share their expertise on revolutionizing how practices showcase their before and after photos online. Discover how BRAG book streamlines the process, providing a professional, standardized display that empowers practices to take full control of their image presentation.

Linden Tucker, Executive Director of the Society of OMS Administrators (SOMSA), explores the organization’s evolution, its role in supporting OMS administrators, and the impact of market sophistication and private equity on the industry.

Jamie Leos from OMS Powerhouse Consulting, a seasoned specialty medical practice consultant, will share her expert insights into how team relationship intelligence can transform your practice. Learn how fostering stronger, more cohesive relationships within your team not only boosts morale but also drives case acceptance and enhances revenue cycle management.

Steve Look, Founder and CEO of Paradigm Search Group, shares his expertise in specialty medical physician recruitment. With over 24 years of experience in healthcare staffing, Steve helps practice owners navigate the challenges of finding the right partners, whether they are nearing retirement or looking to scale their growing practices. He discusses strategies for assisting surgeons in finding su...

Amanda Taylor, Director of Consulting Services at PS² Consulting, shares expert insights on optimizing plastic surgery practices. With her extensive background in business operations, project management, and sales, Amanda reveals strategies for enhancing efficiency, improving the patient experience, and driving sustainable practice growth. Discover how tailored consulting solutions can streamline...

In this episode of the Ailm Practice Education Series, Dr. Jonathan Kaplan, founder of BuildMyHealth and the DrWell weight management program, discusses the latest advancements in weight loss treatments, including Trirzepatide's return to availability. He explores how incorporating a program like DrWell can benefit practices and why it's a valuable solution for providers. Dr. Kaplan also shares ke...

In this episode of the Ailm Practice Education Series, we welcome Izhak Musli, co-founder of The Aesthetic Success, a leading expert and consultant in the field of aesthetic and specialty medical practices. Izhak dives into the critical metrics that drive success in the competitive world of aesthetic practices and med spas. He covers the key performance indicators that matter most, the financial f...