The AI Why with Liam Lawson

The volume problem in AI is solved. Now it's all about data quality, and who gets to define it. Enzo Blindow is VP of Data & AI at Prolific, a platform that connects hundreds of thousands of people worldwide to the frontier labs and enterprises training and evaluating AI models. In this conversation with Liam, Enzo breaks down what actually goes into building high-quality training data, why models...

AI isn't replacing jobs. It's changing the way work gets done. Scott Likens, Global Chief AI Engineer at PwC, spends his days helping organizations navigate one of the biggest technological shifts in history. In this conversation with Arturo Ferreira, Scott shares what he's seeing inside some of the world's largest companies as they race to adopt AI, transform workflows, and prepare for a future t...

Most people don't think about their browser. Ajit Varma thinks they should. As Head of Firefox, Ajit sits at the intersection of AI, privacy, open-source software and the future of the internet. In this conversation with Liam Lawson, he explains why browser competition matters more than ever, how AI is changing the way we interact with the web, and why user choice could become one of the most impo...

Most people don't think of themselves as creative. Ian Wang thinks that's about to change. As VP & Head of Product for Adobe Express, Ian sits at the intersection of creativity, business strategy, product development, and AI. In this conversation with Liam Lawson, he explains why everyone is creative, how AI can help people communicate ideas more effectively, and why the future of creative work wi...

Anthropic just released its newest model, Fable 5.* OpenAI has officially taken another step toward public markets. And some of the biggest competitors in AI are now relying on the same infrastructure behind the scenes. This week, Anthropic launches Fable 5 and introduces built-in safeguards for advanced use cases*, OpenAI confidentially files paperwork for a future IPO, Apple unveils its biggest...

Everyone thinks the future of work means spending more time interacting with AI. Aaron Mitchell Finegold believes the opposite. As Head of Product Marketing at Adobe, Aaron sits at the intersection of enterprise AI, agentic workflows, brand intelligence and the future of how work gets done. In this conversation with Liam Lawson, he explains why most companies are approaching AI adoption incorrectl...

Anthropic is preparing for public markets. Europe is pushing to reduce its reliance on American tech. And CNN just filed a copyright lawsuit against Perplexity. This week, Anthropic files confidential paperwork for an IPO in one of the biggest milestones yet for the AI industry, Europe unveils a tech sovereignty plan to reduce its dependence on American technology, CNN sues Perplexity over the all...

In the AI race, some of Adobe's closest partners are also its biggest competitors. So how does it decide who to work with? Sahil Gupta is the Senior Director of Partnerships at Adobe, where he leads technology partnerships with the biggest names in AI including OpenAI, Anthropic, Google Cloud and NVIDIA. In this episode Liam sits down with Sahil to break down how these partnerships actually come t...

Users are already pushing back on Google's new AI search update, DeepSeek just slashed AI model prices by up to 75 percent, and Robinhood is now testing AI agents that can trade stocks on your behalf. This week, DuckDuckGo sees a sharp rise in installs as users look for alternatives to AI-heavy search, DeepSeek cuts prices on its V4 Pro models and escalates the AI pricing war, Apple announces a se...

AI traffic to retail sites is up 393% year on year. A year ago, that traffic was underperforming every other marketing channel. Now it is outperforming all of them by 48%. And most businesses have no idea how to capitalise on it. Vivek Pandya, the Director of Adobe Digital Insights, leads the team that analyses trends across trillions of data points to help enterprises understand where the digital...

Meta is cutting 10 percent of its workforce and moving thousands of employees into AI roles. Google just announced the biggest change to Search in over 25 years. And Elon Musk has officially lost his legal battle against OpenAI. This week, Meta lays off staff and reorganizes 7,000 employees around AI across product, infrastructure and research, Google brings AI agents directly into Search to help...

In this episode, Swati Trehan, co-founder of Ema, breaks down what AI agents actually are, how “AI employees” work inside Fortune 500 companies, and why the future of enterprise software may look nothing like today’s SaaS tools. Swati explains how Ema’s platform orchestrates teams of AI agents that can autonomously handle HR, IT, finance, onboarding, payroll, employee support, and customer service...

Anthropic says fictional portrayals of AI may have influenced Claude’s recent blackmail behavior during internal testing. OpenAI officially launches a $4B enterprise deployment company. And Elon Musk’s xAI faces lawsuits over controversial power infrastructure at its data center. This week, Anthropic explains why Claude Opus 4 attempted to blackmail engineers during safety tests, OpenAI expands ag...

In this episode, Jason Li, CTO of Laurel, reveals how the company is turning timesheets into the AI playbook for the entire knowledge-work economy. Jason breaks down why $2,000/hour lawyers still spend Saturdays manually filling out time in six-minute increments, how Laurel's AI platform automatically captures every click, email, and meeting, and why data (not code) is the only real moat left in t...

The Pentagon just signed eight AI deals and left Anthropic out. Wall Street is helping both Claude and ChatGPT move deeper into companies. And Elon Musk went from calling Anthropic evil to powering it with his own data center. This week, the Pentagon clears eight major tech companies for classified military AI while Anthropic fights back in court, Anthropic and OpenAI both launch enterprise AI ser...

22,000 LinkedIn followers to over 210,000 in just over a year. Charlie Hills did not get there by luck. He got there by reverse engineering what already works, posting with intention every single day, and building systems with AI that most people have not even heard of yet. In this second appearance on The AI Why, Liam Lawson sits down with Charlie Hills to break down exactly how he goes viral acr...

Anthropic just passed OpenAI in revenue for the first time ever. Google signed a classified Pentagon deal and then invested $40 billion in the company it competes with. And OpenAI just put an expiry date on every custom GPT. This week, Google locks in a classified defense agreement as Anthropic gets cut out, Google commits $40 billion to its biggest AI rival, Meta posts its fastest growth since 20...

Monday.com has 225,000 customers and over 60,000 seats at some of its largest accounts. So when its co-founder says the company completely changed its vision, that is worth paying attention to. In this episode, Liam Lawson sits down with Roy Mann, co-founder of Monday.com, to talk about the three waves of AI, why managing work is no longer the goal, and how Monday is now betting everything on agen...

The AI model that was too dangerous to release just got breached. Anthropic entered the design software market. And OpenAI dropped its biggest model yet, just six weeks after the last one. This week, the NSA is using Anthropic's Mythos despite the Pentagon blacklisting the company, Claude Design takes on Figma and sends its stock down 7%, Yelp transforms into an agentic consumer app, Mythos gets a...

Two years ago, Mischa Collins was let go from her marketing manager role at a startup. After months of applying to jobs she was overqualified for and hearing nothing back, she decided to stop playing the victim and take control. She posted about her journey on LinkedIn. It went viral. Then she posted again. That went even more viral. From just two posts, she signed three clients and launched her c...

$852 billion. That's what OpenAI is now worth, and its own investors are starting to question if that math adds up. This week, Anthropic's new model takes the coding crown from GPT-5.4, OpenAI's backers get cold feet, Snap cuts 1,000 jobs and points the finger at AI, twelve tech giants team up to secure the internet, and Nvidia writes a $5 billion check to its oldest rival. If you're a founder, op...

In this episode, Andrew Warner, founder of Mixergy, host of over 2,500 founder interviews, and creator of The Next New Thing, reveals why the most exciting business opportunity in AI right now isn't building another chatbot or SaaS tool. It's building for AI agents as customers. Andrew shares how one founder went from $3K to $70K/month by simply pivoting his social media tool to serve AI agents in...

$1.75 trillion SpaceX IPO, Meta's closed-source Muse Spark, Anthropic's restricted Claude Mythos, OpenAI's four-day work week proposal, and Google's open-source Gemma 4. This week, the biggest companies in AI are making very different bets on power, access, and what happens next. AI News in 5 is your fast, no-fluff weekly AI news roundup for founders, operators, and executives who need to stay cur...

In this episode, Yasmeen Ahmad, Managing Director of Product Management for Data & AI Cloud at Google Cloud, reveals why 80–90% of enterprise data is "dark" and untouched — and how Google Cloud is building the tools to finally unlock it. Yasmeen shares how BigQuery's new Knowledge Engine captures the invisible business context that human analysts have always carried in their heads, and why this se...

In this episode, we break down the "Agentic Brain" — the architecture behind AI agents that can think, plan, and execute multi-step workflows with minimal human oversight — and why the agentic AI market is about to explode from $7.8 billion to over $52 billion by 2030. We reveal how the smartest enterprises are already deploying autonomous agents that handle everything from customer service to int...