The AI Marketing Lab by BENlabs

Dive into the intriguing world of artificial intelligence as we explore its evolution with Alex Mcfadyen, EVP of Technoloy at BENlabs, from early poker-playing bots to the cutting-edge generative magic happening today. Discover how AI is reshaping influencer marketing and audience identification. Explore the challenge of finding the perfect creators for your brand among the vast sea of content cre...

The integration of AI into the world of content creation and marketing is creating ripples of change that few could have predicted. In this episode, we welcome special guest Nii Mantse Addy, CMO at Philo, to share his insights and experiences from the frontlines. Together, we'll delve into the transformative power of AI, touching upon its potential to enhance user engagement, to streamline the...

In this episode, Alex sits down with AI expert Tyler Folkman, CTO at BENlabs for an in-depth exploration of the multifaceted universe of artificial intelligence. Tyler articulately breaks down the differences between various AI enterprises, drawing from real-world scenarios to highlight their unique attributes. The conversation then shifts to the monumental potential of AGI, with Tyler discussing...

Dive into the dynamic world of AI in advertising with industry expert Joe Adsett and our host Alex Montas. In this episode, we explore the transformative ways in which platforms like Google and Facebook leverage AI to elevate their campaigns. As the digital landscape becomes increasingly saturated, understanding these tools becomes paramount. We'll delve into strategies for maximizing content...

Step into an enthralling discourse on AI's seismic influence in today's market landscape. This episode promises to unravel the multifaceted capabilities of AI, from streamlining research to pioneering content innovations. Navigate through spirited discussions that probe the nexus between machine intelligence, human agency, and the commanding role of data. And for movie buffs, there's a...

In this captivating episode, we're joined by Matt Wolfe, a self-proclaimed serial entrepreneur and passionate AI enthusiast. Prepare to embark on a profound exploration of AI's pervasive influence across various facets of our lives. Matt delves into the intricacies of the AI tools he employs, offers insightful recommendations, and unveils the game-changers set to revolutionize the marketin...

On this journey, we plan to highlight some of the ways that AI is impacting marketers across different industries and roles. Our podcast will provide actionable insights on how marketers can leverage AI to learn, model, and scale their campaigns and careers. Meet our hosts and dive deep into the world of AI from a marketers perspective.