Parakeeto, Marcel Petitpas

The Agency Profit Podcast

Business EN ↓ 227 episodes

Welcome to the Agency Profit Podcast hosted by Marcel Petitpas, CEO and Co-Founder of Parakeeto. Finally, an agency podcast that isn't JUST about getting more clients. On the show, we bring in experts, agency owners and consultants to share their actionable tips for improving profitability and operational efficiency. Here, you'll learn what systems to implement in your business, what kind of KPI's to track, and benchmarks to aim for. How to manage things like capacity, utilization, billing rates, processes and procedures, what tools to use, mistakes to avoid and so, so much more. If you're tir...

Author

Parakeeto, Marcel Petitpas

Category

Business

Podcast website

parakeeto.com

Latest episode

Jul 1, 2026

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Episodes

Building an Agency with No Employees, with LaunchTeam’s Jesse Tevelow – Episode 52. 13.01.2021

Quick Links: The Agency Profitability Toolkit - Get the templates, formulas, and frameworks we've used with our consulting clients to help them double their profitability in under 60 days, absolutely free. For more information on our Agency Profitability Systems and Consulting, check out https://parakeeto.com Love the podcast? Leave us a review on the platform of your choice at this link. Guest Li...

67% Growth in 3 Months from Productized Services, with Vince D’Eletto – Episode 51. 30.12.2020

Quick Links: The Agency Profitability Toolkit - Get the templates, formulas, and frameworks we've used with our consulting clients to help them double their profitability in under 60 days, absolutely free. For more information on our Agency Profitability Systems and Consulting, check out https://parakeeto.com Love the podcast? Leave us a review on the platform of your choice at this link. Guest Li...

Critical Agency Metrics for Scale and Profit, with Drew McLellan – Episode 50. 09.12.2020

Quick Links: The Agency Profitability Toolkit - Get the templates, formulas, and frameworks we've used with our consulting clients to help them double their profitability in under 60 days, absolutely free. For more information on our Agency Profitability Systems and Consulting, check out https://parakeeto.com Love the podcast? Leave us a review on the platform of your choice at this link. Guest Li...

Running an 8 Figure Agency in 5 Hours per Week, with Chris Evans – Episode 49. 25.11.2020

Quick Links: The Agency Profitability Toolkit - Get the templates, formulas, and frameworks we've used with our consulting clients to help them double their profitability in under 60 days, absolutely free. For more information on our Agency Profitability Systems and Consulting, check out https://parakeeto.com Love the podcast? Leave us a review on the platform of your choice at this link. Guest Li...

How to Become an ‘Expert’ Agency with David C. Baker – Episode 48. 11.11.2020

Quick Links: The Agency Profitability Toolkit - Get the templates, formulas, and frameworks we've used with our consulting clients to help them double their profitability in under 60 days, absolutely free. For more information on our Agency Profitability Systems and Consulting, check out https://parakeeto.com Love the podcast? Leave us a review on the platform of your choice at this link. Guest Li...

Forecasting the Future of Your Agency, with Rob Harr – Episode 47. 28.10.2020

Quick Links: The Agency Profitability Toolkit - Get the templates, formulas, and frameworks we've used with our consulting clients to help them double their profitability in under 60 days, absolutely free. For more information on our Agency Profitability Systems and Consulting, check out https://parakeeto.com Love the podcast? Leave us a review on the platform of your choice at this link. Guest Li...

Making Your Estimates Fast and Accurate, with Marcel Petitpas – Episode 46. 14.10.2020

Quick Links: The Agency Profitability Toolkit - Get the templates, formulas, and frameworks we've used with our consulting clients to help them double their profitability in under 60 days, absolutely free. For more information on our Agency Profitability Systems and Consulting, check out https://parakeeto.com Love the podcast? Leave us a review on the platform of your choice at this link. Marcel L...

4 Steps to Forging Indispensable Client Relationships, with John Jantsch – Episode 45. 30.09.2020

Quick Links: The Agency Profitability Toolkit - Get the templates, formulas, and frameworks we've used with our consulting clients to help them double their profitability in under 60 days, absolutely free. For more information on our Agency Profitability Systems and Consulting, check out https://parakeeto.com Love the podcast? Leave us a review on the platform of your choice at this link. Guest Li...

Collaborative Process Improvement, with Marcel Petipas – Episode 44. 16.09.2020

Quick Links: The Agency Profitability Toolkit - Get the templates, formulas, and frameworks we've used with our consulting clients to help them double their profitability in under 60 days, absolutely free. For more information on our Agency Profitability Systems and Consulting, check out https://parakeeto.com Love the podcast? Leave us a review on the platform of your choice at this link. About Me...

Lessons From Documenting over 100K Processes, with Chris Ronzio – Episode 43. 02.09.2020

Quick Links: The Agency Profitability Toolkit - Get the templates, formulas, and frameworks we've used with our consulting clients to help them double their profitability in under 60 days, absolutely free. For more information on our Agency Profitability Systems and Consulting, check out https://parakeeto.com Love the podcast? Leave us a review on the platform of your choice at this link. Guest Li...

The Right Way to Track Time, with Marcel Petipas – Episode 42. 26.08.2020

Parakeeto Quick Links: The Agency Profitability Toolkit - Get the templates, formulas, and frameworks we've used with our consulting clients to help them double their profitability in under 60 days, absolutely free. For more information on our Agency Profitability Systems and Consulting, check out https://parakeeto.com Love the podcast? Leave us a review on the platform of your choice at this link...

Transitioning from Creator to Agency Owner, with Jeremy Jackson – Episode 41. 19.08.2020

Quick Links: The Agency Profitability Toolkit - Get the templates, formulas, and frameworks we've used with our consulting clients to help them double their profitability in under 60 days, absolutely free. For more information on our Agency Profitability Systems and Consulting, check out https://parakeeto.com Love the podcast? Leave us a review on the platform of your choice at this link. Guest Li...

The Agency Profitability Flywheel, Marcel Petipas – Episode 40 12.08.2020

About Marcel: Marcel Petitpas is co-founder and CEO of Parakeeto . In addition to being an agency profitability consultant – specializing in helping agencies get a handle on their gains – Marcel is also a renowned keynote/virtual speaker and podcaster. Expect to see more from Marcel over the coming weeks, as he shares important insights for agency owners who want to earn more while working less.  ...

How Project Management Can Support Profitability, with Rachel Gertz – Episode 39 05.08.2020

Quick Links: The Agency Profitability Toolkit - Get the templates, formulas, and frameworks we've used with our consulting clients to help them double their profitability in under 60 days, absolutely free. For more information on our Agency Profitability Systems and Consulting, check out https://parakeeto.com Love the podcast? Leave us a review on the platform of your choice at this link. Guest Li...

Training Clients to Follow Your Processes, with James Rose – Episode 38. 22.07.2020

Quick Links: The Agency Profitability Toolkit - Get the templates, formulas, and frameworks we've used with our consulting clients to help them double their profitability in under 60 days, absolutely free. For more information on our Agency Profitability Systems and Consulting, check out https://parakeeto.com Love the podcast? Leave us a review on the platform of your choice at this link. Guest Li...

From Start to 7 Figure Acquisition in Under 3 Years; Andy Cabasso – Episode 37 08.07.2020

About Andy: Today, Andy is the co-founder of Postaga.com ; an all-in-one SEO research platform for link building and email outreach that helps agencies and marketers build traffic and relationships. Aside from being a digital marketing professional, he is a speaker, lawyer, running enthusiast, and has enjoyed cooking up a storm for the family during Lockdown in New York. Plus, he’s officiated quit...

Land and Expand More Deals Via ‘D.S.S.P’ Framework, With John Doherty – Episode 36 24.06.2020

  About John... As well as being Founder and CEO of Credo, John is also an independent growth marketing and SEO consultant, who’s work has been featured in publications such as The New York Times, TheNextWeb, Moz, TechCrunch, CNBC, WIRED, Entrepreneur, and many more. When he’s not beavering away at work, John’s probably spending time with wife Courtney, daughter Tatum, and dog Butterbean, or cycli...

Streamlining Client Communication with Keith Perhac – Episode 35 10.06.2020

About Keith: Keith Perhac is the founder of SegMetrics.io , a Saas company helping course authors, product creators, and self-funded businesses increase their revenue from their existing traffic. Unlike most marketers, Keith is also a developer, which facilitated his transition from DevelopYourMarketing.com to “the dark side” (AKA SaaS). This gives him an innate understanding of two key things: th...

Using Partnerships to Increase Profits with Alex Glenn – Episode 34 27.05.2020

Explaining Partnerprograms.io Their aim is ensuring that software and agencies can connect and become more successful together. The overall mission is just better partnerships; more connection, more interaction inside of the ecosystem, while optimizing communication and clarity, and therefore a faster turnaround for the client.   Core Tenets of Good Partnerships So, what’s at the core of a partner...

Get Reach and Results on LinkedIn, with Marcus Murphy – Episode 33 13.05.2020

About Marcus:  A recognized instructor and speaker at LinkedIn , Marcus Murphy cares deeply about the flourishing of fellow sales experts and entrepreneurs. Currently, he’s Head of Partnerships at DigitalMarketer.com , which arms its ‘insiders’ with strategic insights from industry experts, while also providing templates, tools and swipe files to help you become a better marketer. Marcus previousl...

Selling Productized Services, with Chris Badgett – Episode 32 29.04.2020

By way of background; LifterLMS encompasses the needs of modern membership course creators, allowing you to create an integrated membership site. Chances are, you have a productized service option lurking within your current agency resources; this could be launched quickly, thus opening up a new, easier revenue source. About Chris: A natural and authentic teacher, Chris uses his innate ability to...

The Top Three Time Wasters for Agencies, with Jennifer Kikkert – Episode 31 15.04.2020

In Episode 31, Jennifer and Marcel address three potential time traps: superfluous meetings, email distraction, and issues around functional silos. Buckle up as we do a deep dive on making communication more efficient; how to map processes so they work optimally; plus how to implement them so they become part of your agency’s long-term process. About Jennifer Kikkert: Jennifer  is a seasoned proce...

The Metrics that Matter During COVID-19 with Marcel Petitpas - Episode 30 01.04.2020

About Marcel: Marcel Petitpas is co-founder and CEO of Parakeeto . Indeed you do recognize him from The Agency Profit Podcast ! In addition to being an agency profitability consultant – specializing in helping agencies get a handle on their gains – Marcel is also a renowned keynote/virtual speaker and podcaster.   Time Stamps: points of interest • Intro     0:00 • Behind The Agency Profit Podcast...

Surviving and Thriving Through a Recession with Keith Scandone - Episode 29 18.03.2020

About Keith: Keith Scandone is co-founder and CEO of O3 World , a 15-year-old Digital Product Agency. Additionally, he’s co-founder of O3 Ventures – a spin-off of O3 World dedicated to investing in, and partnering with, existing Digital Product companies, aiding them to accelerate their businesses. As well as being a busy go-getter, Keith is co-founder of the Forge Conference , a 300 person UX and...

How to Scope Projects & Protect Profits with Chip Griffin - Episode 28 04.03.2020

About Chip: Chip Griffin is dubbed as “The Agency Whisper” in the industry. He’s the host of the Agency Leadership Podcast and Chats with Chip and helps PR and marketing agencies reach their goals and increase their efficiency.  Chip became the CEO of Townhall.com when he was in his early twenties. And since that time he has built and sold several companies, both in tech, and he started and sold s...

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