Parakeeto, Marcel Petitpas

The Agency Profit Podcast

Business EN ↓ 227 episodes

Welcome to the Agency Profit Podcast hosted by Marcel Petitpas, CEO and Co-Founder of Parakeeto. Finally, an agency podcast that isn't JUST about getting more clients. On the show, we bring in experts, agency owners and consultants to share their actionable tips for improving profitability and operational efficiency. Here, you'll learn what systems to implement in your business, what kind of KPI's to track, and benchmarks to aim for. How to manage things like capacity, utilization, billing rates, processes and procedures, what tools to use, mistakes to avoid and so, so much more. If you're tir...

Author

Parakeeto, Marcel Petitpas

Episodes

The Most Important Metrics for Agency Profitability with Jody Grunden 31.10.2018 44:15

Jody Grunden is CEO & C0-Founder of Summit CPA Group - an accounting firm that works exclusively with Agencies. He's also an industry speaker, and a published author. He started Summit CPA Group in 2002, bringing more than 23 years of public and corporate accounting leadership, tax expertise, and executive management experience to his role with the company. With the mission of changing the way...

Double Your Agency's Profits Through Great Positioning with Kelly Campbell 13.10.2018 39:23

In this episode, we chat with Kelly Campbell about the power of positioning. Tune in to find out how positioning can help you attract higher quality clients, increase your profitability, shorten your sales cycle, increase your rates, and streamline your operations (among other things). About Kelly Campbell: After 15 years of starting, scaling and selling my own digital agency in New York, she love...