Matt McWilliams, Award-Winning Affiliate Manager
The Affiliate Guy with Matt McWilliams: Marketing Tips, Affiliate Management, & More
The Affiliate Guy Podcast is your source for affiliate marketing news, tips, and strategies to take your online business to the next level. Learn how to boost your commissions, manage affiliate programs, and so much more. More information at theaffiliateguy.tv and mattmcwilliams.com.
Author
Matt McWilliams, Award-Winning Affiliate Manager
Category
Podcast website
Latest episode
Jul 6, 2026
Where to listen?
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Episodes
WORST Affiliate Email I've Ever Received 20.02.2024 12:26
Affiliate managers send some bad emails to their affiliates. These emails end up having the opposite effect of what was intended. And then, there is this email I'm sharing today…the WORST email I've ever seen from an affiliate program. LINKS MENTIONED IN THIS EPISODE How to Activate Inactive Affiliates in Launches: mattmcwilliams.com/how-to-activate-inactive-affiliates How to Activate Inactive Af...
Easy Way to Get an Extra 10% from Your Affiliates 13.02.2024 16:59
Want to know an easy way to get 10% more from your affiliates? Just imagine what that would do for your business. I show you how in this episode! LINKS MENTIONED IN THIS EPISODE Free Masterclass – How I Built a $1 Million a Month Affiliate Program In Only Two Years Without Any Connections or Credentials TEXT ME: 260-217-4619
How Brenda Ster Did a $90,000 Affiliate Promo With Just 1200 People 06.02.2024 30:47
Brenda Ster has a list of only 1200 people…and made more than $90,000 in ONE affiliate promotion. If you want to know how to take a small list and turn it into massive profits, listen up. Brenda is sharing all of the strategies that led to her success. LINKS MENTIONED IN THIS EPISODE Connect with Brenda on Facebook: http://facebook.com/suitebrenda Learn how to Train Your Affiliates: mattmcwilliam...
The 6 Pillars of Every Great Affiliate Program (Pillars #4-6) 30.01.2024 27:04
What does it take to run a great affiliate program? Surprisingly, it only takes getting six things right. But you have to master these six things. Today, I reveal the final three pillars of the six pillars of great affiliate programs. LINKS MENTIONED IN THIS EPISODE Your First 100 Affiliates - https://www.mattmcwilliams.com/first100 Your Affiliate Launch Coach - https://www.youraffiliatelaunchcoac...
The 6 Pillars of a Great Affiliate Program (Part Three) 23.01.2024 21:14
A client of mine once told me that what I'm sharing today was worth more than $2 million to his affiliate program in one launch. Some have called it our "secret sauce" to run a great affiliate program. It's the third pillar of every great affiliate program and yet most programs aren't doing it at all. LINKS MENTIONED IN THIS EPISODE Affiliate Commitment Plan Your First 100 Affiliates Your Affiliat...
The 6 Pillars of a Great Affiliate Program (Part Two) 16.01.2024 27:30
Most affiliate programs mess this up big time. As an affiliate, it's not only annoying but it leads me to quitting at least a few programs each year. And getting it right is foundational to building a great affiliate program. Today, I'm sharing the second pillar of great affiliate programs. LINKS MENTIONED IN THIS EPISODE Affiliate Communication Calendar Affiliate Commitment Plan Your First 100 Af...
The 6 Pillars of a Great Affiliate Program (Part One) 09.01.2024 24:24
Every great affiliate program follows the same basics. They are built on the same pillars that lead to success promo after promo, year after year. They work in every niche. They work for small programs and large ones. And I promise you they will work 10 years from now and beyond. So listen up, because today, we're going to cover the first pillar of all great affiliate programs. LINKS MENTIONED IN...
10 New Years Resolutions for Affiliates and Affiliate Managers 02.01.2024 48:04
If you're going to make this year your best ever for your affiliate program and your affiliate marketing, you have to resolve to doing things right. Today, I'll share 10 New Year's resolutions to truly make this year a year to remember. Listen up because if you follow what I share today, you will take your business and your life to a whole new level! LINKS MENTIONED IN THIS EPISODE Turn Your Passi...
2024 Affiliate Marketing Predictions 26.12.2023 43:44
What does the future hold for affiliate marketing? Specifically, what will happen in 2024? It's time for me to reveal my annual affiliate marketing predictions. So buckle up and listen up, because you're about to get a glimpse into the future! LINKS MENTIONED IN THIS EPISODE How to Make Money from Affiliate Product Reviews How to Write a Product Review Post that Ranks and Converts: mattmcwilliams....
How to Make Money from Affiliate Product Reviews 19.12.2023 42:41
Product reviews are a great way to make money online without having a single subscriber or any existing traffic. In the past year alone, I've made more than $300,000 from product reviews. They are also a great way to grow an affiliate program and make sure you that your brand is well represented in search results. So how do you do write a product review as an affiliate and how do get affiliates to...
How to Recruit and Work with International Affiliates 12.12.2023 32:09
Working with internationally-based affiliates can open up a whole new world of opportunity for your affiliate program. But there are some challenges and considerations to keep in mind. In this episode, I'll share exactly how to work with affiliates from all over the world…and grow your program in new ways! LINKS MENTIONED IN THIS EPISODE 2023 FTC Endorsement Guide Updates: What Affiliates and Affi...
How to Make Your Affiliate Program Attractive to Affiliates 05.12.2023 45:51
In the increasingly competitive world of affiliate programs, how do you stand out? How do you create an affiliate program that is so attractive to potential affiliates that they just HAVE to join? That's what today's episode is all about. LINKS MENTIONED IN THIS EPISODE How to Determine the Right Affiliate Commission Structure: https://www.youtube.com/watch?v=wHYgeRCh7tE PODCAST EPISODE - How to R...
How to Create Compelling Affiliate Offers 28.11.2023 31:56
What good is it to have affiliates if they aren't excited to promote you? The reality is that affiliates have tons of options these days and if you don't create compelling offers for them to promote, they won't. So, today, I'm revealing exactly how to make your promotions stand out and get your affiliates fired up to promote. LINKS MENTIONED IN THIS EPISODE How to Determine the Right Affiliate Com...
How to Use the Holidays to Recruit More Affiliates 21.11.2023 28:58
The holidays can be a great time to find new affiliates and attract them to your program. Affiliates are often looking for new opportunities and the increased prospect of more sales and more commissions is an irresistible combination. Today, I'll share exactly how to use the holiday season to recruit new affiliates to your affiliate program. LINKS MENTIONED IN THIS EPISODE Teach Your Affiliates Ho...
How to Create High-Converting Affiliate Graphics for the Holidays 14.11.2023 24:03
The right graphics can increase your affiliate program's sales 14-18% this holiday season! The question, of course, is how do you create graphics that convert? Well, you're in luck because that's what today's episode is all about. LINKS MENTIONED IN THIS EPISODE Ultimate Guide to Holiday Affiliate Promotions: mattmcwilliams.com/ultimate-guide-holiday-affiliate-marketing-promotions Affiliate Promo...
How to Make This Your Best Holiday Season Ever with Your Affiliate Program 06.11.2023 39:38
Are you ready to make this holiday season the BEST ever for your affiliate program? Then you're in the right place because this episode will show you exactly what you need to do over the next six weeks to make that happen! LINKS MENTIONED IN THIS EPISODE Ultimate Guide to Holiday Affiliate Promotions: mattmcwilliams.com/ultimate-guide-holiday-affiliate-marketing-promotions Review Post Guide: mattm...
How to Get Your Affiliate Program Ready for the Holidays 31.10.2023 32:08
It's that time of year again…it's officially time to start thinking about the Holiday Season. Is your affiliate program ready? If not, today's episode is especially for you. And even if you THINK your program is ready, odds are, you've probably missed out on something, so listen up. This episode will show you exactly what you need to do RIGHT NOW to get your affiliate program firing on all cylinde...
How to Maximize Your Black Friday and Cyber Monday Affiliate Sales 24.10.2023 26:33
Black Friday and Cyber Monday Monday are only 4 weeks away…and the time to prepare for them is NOW! If you're going to take advantage of these two huge days, max out your sales, and get your holiday season promos off to a great start, this is a must-listen episode. Today, whether you're running your own affiliate program or your an affiliate, I'll reveal the 10 strategies you MUST use to maximize...
How to Leverage Affiliate Manager Relationships with Jessica Turner 17.10.2023 41:56
Affiliate managers, are you getting the most out of your relationships with affiliates? Affiliates, are you taking advantage of your relationships with affiliate managers? Odds are you aren't and it's costing you a lot of money. That's why I invited a special guest to come and share how she leverages affiliate manager relationships to help make her and the programs she promotes a lot more money. L...
Does This Break the First Rule of Affiliate Marketing? 10.10.2023 27:19
I'm wondering if you think I broke the very first rule of affiliate marketing? After you listen to this episode, let me know. We promoted something that was so different from our normal offers that I was genuinely afraid it would backfire. What ended up happening? Well, that's what this episode is all about. LINKS MENTIONED IN THIS EPISODE What to Promote Checklist: mattmcwilliams.com/whattopromot...
How to Measure Affiliate Program Success: Key Metrics to Track 03.10.2023 25:34
How do you actually measure affiliate program success? More importantly, what metrics do you track that actually help lead to success? In this episode, I share the key metrics you must monitor in order to ensure your affiliate program gets on the track…and stays there! LINKS MENTIONED IN THIS EPISODE The 10 Commandments of Great Affiliate Managers: LINK TO POST How I Built a $1 Million a Month Aff...
How to Get Your Affiliates to Promote on a Short Timeframe 26.09.2023 29:25
Sometimes your affiliates don't have months or even weeks to plan your affiliate promotion. How, then, do you still get them to go all out and max out their sales? Today's episode shows you exactly how to get your affiliates to promote on a short timeframe. LINKS MENTIONED IN THIS EPISODE ConvertKit: mattmcwilliams.com/convertkit How I Built a $1 Million a Month Affiliate Program In Only Two Years...
How to Motivate Your Affiliates to Sell More 19.09.2023 34:55
What can YOU do to motivate your affiliates to sell more? Are there certain strategies and tactics you can use to actually move the needle and get your affiliates to perform at a higher level? The short answer is YES and in today's episode, I'll reveal the seven proven strategies that I've used time and time again to motivate affiliates to make more sales. LINKS MENTIONED IN THIS EPISODE Affiliate...
How to Double Your Affiliate Program in 90 Days 12.09.2023 34:24
In 2005, I took my first affiliate program from $120,000 a month to $260,000…in less than 90 days. In 2009, when I won my first Affiliate Manager of the Year award, I took Legacy Learning Systems' affiliate program from $150,000 a month to $310,000…in 90 days. In 2012, I helped Tiny Prints grow their affiliate program from $2.6 million a month to more than $6 million…in, you guessed it…90 days. An...
How to Start an Affiliate Program: The First 30 Days 05.09.2023 37:24
If I had to go back in time knowing everything I know now after nearly 20 years of running affiliate programs, how would I start a brand new affiliate program today? In this episode, I'll share exactly what I'd do every single day for 30 days. LINKS MENTIONED IN THIS EPISODE VIDEO: What is the Right Commission to Pay Affiliates?: mattmcwilliams.com/right-commission-pay-affiliates/ Our Recommended...
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