The Acupuncturists Biz Hub

In this episode, I sit down with returning Business of Practice Conference presenter Chloe Stubberfield for a conversation about one of the most misunderstood areas of modern practice: marketing. For many practitioners, marketing feels uncomfortable, overwhelming, or completely disconnected from the values that brought them into healthcare in the first place. But Chloe sees it differently. She bel...

In this episode I sit down with Melinda McDonald, one of our upcoming presenters at the Business of Practice Conference, for a conversation about authenticity, connection, and what it really means to build a practice that feels aligned with who you are. In a profession where it’s easy to compare yourself to others or feel pressure to constantly do more, this conversation explores the importance of...

In this episode, I sit down with Yanan Kim, one of our upcoming presenters at the Business of Practice Conference, for a conversation that explores a question many practitioners quietly wrestle with: If our medicine is so powerful, why are so many practitioners struggling to thrive? In this episode, we discuss: Why so many practitioners struggle despite having excellent clinical skills  The hidden...

In this episode, I sit down with Keri Krieger, one of our upcoming presenters at the Business of Practice Conference, for a conversation about something many practitioners experience — but often don’t talk about enough. Burnout. The pressure to keep going. The tendency to over-give. And the belief that being busy somehow means you’re doing things right. This conversation explores what happens when...

In this episode, I sit down with one of our upcoming Business of Practice Conference presenters to explore a deeper, more philosophical layer of practice — one that often gets overlooked in conversations about growth and success We talk about the concept of the Dan Tien — traditionally understood as the centre of energy in the body — and what it means when applied to business, decision-making, and...

In this episode, I sit down with Naava Carman, one of our upcoming presenters at the Business of Practice Conference, to explore a fundamental — yet often overlooked — aspect of clinical practice: how we show up with our patients. While much of the focus in practice is placed on technique, diagnosis, and outcomes, this conversation shifts attention to something deeper — presence, communication, an...

In this episode, I sit down with our international keynote speaker for this year’s Business of Practice Conference, Kath Berry. With over 30 years of clinical experience, Kath brings a depth of perspective that goes far beyond technique and treatment. As an acupuncturist, educator, author, and TEDx speaker, she has spent decades helping practitioners not only refine their clinical skills, but reth...

Thanks for your your patience! I’ve been working on something pretty special for you, my Chinese medicine friends and I’m so excited to tell you all about it in this episode!   After more than a year away from the podcast, this episode marks the beginning of a new season - and a very different starting point. Following the last Business of Practice Conference , what was meant to be a family campin...

Welcome back from one hell of a weekend, a week and let's be honest, the past year. In this episode I’m recapping the absolute epicness that was the 2024 Business of Practice Conference! What you can expect in this episode: A recap on the weekend that was A summary of each of the presentations A huge thanks to everyone who presented, attended and participated And an all in love fest for what...

Welcome to the Conference Series in 2024 where we get to showcase our fabulous speakers who will be presenting at this years’ Business of Practice Conference. On today’s episode, join me for another inspiring and motivating conversation with Acupuncturist and Herbalist Paul Carter. About Paul Paul is a Registered Acupuncturist and Herbalist practising in Hervey Bay, Queensland. Paul is a self–taug...

Welcome to the Conference Series in 2024 where we get to showcase our fabulous speakers who will be presenting at this years’ Business of Practice Conference. On today’s episode, join me for another inspiring and motivating conversation with the Clinical Director of Sustain Health, Dr Scott Ling. About Scott Dr Scott Ling has trained across the world, driven by the potential of Chinese medicine. T...

Welcome to the Conference Series in 2024 where we get to showcase our fabulous speakers who will be presenting at this years’ Business of Practice Conference. On today’s episode, join me for another inspiring and motivating conversation with TCM Practitioner and Founder of HQ | Intelligent Health, Georgina Barrow. About Georgina Georgina Barrow is a Doctor of Chinese Medicine (BAppSc Human Biology...

Welcome to the Conference Series in 2024 where we get to showcase our fabulous speakers who will be presenting at this years’ Business of Practice Conference. On today’s episode, join me for another inspiring and motivating conversation with Best Selling Author, Podcaster &  Doctor of Chinese Medicine and Acupuncture: Nat Kringoudis. About Nat Nat Kringoudis is your good dose of support, guida...

Welcome to the Conference Series in 2024 where we get to showcase our fabulous speakers who will be presenting at this years’ Business of Practice Conference. On today’s episode, join me for another inspiring and motivating conversation from Melbourne based Acupuncturist: Dr Chloe Stubberfield About Chloe Dr Chloe Stubberfield has been a practicing Chinese Medicine Practitioner for 10 years. Throu...

Welcome to the Conference Series in 2024 where we get to showcase our fabulous speakers who will be presenting at this years’ Business of Practice Conference. On today’s episode, join me for another inspiring and motivating conversation from Melbourne based Acupuncturist: Anna Pino About Anna Energy & Confidence are some of the key factors that drive outcomes and progress in business. Anna Pin...

Welcome to the Conference Series in 2024 where we get to showcase our fabulous speakers who will be presenting at this years’ Business of Practice Conference.  On today’s episode, join me for another inspiring and motivation conversation from Western Australian Acupuncturist Francesca Perino. About Francesca: Having graduated from the College of Integrated Chinese Medicine (UK) in 2006, Francesca...

Welcome to the Conference Series in 2024 where we get to showcase our fabulous speakers who will be presenting at this years’ Business of Practice Conference. On today’s episode, join me for another inspiring and motivation conversation from world renowned Acupuncturist: Michelle Grasek of Acupuncture Marketing School About Michelle: Michelle Grasek, MS, L.Ac., is a practicing acupuncturist from u...

Welcome to 2024 and another season of the Acupuncuturists Biz Hub Podcast!  I’ve been doing some pretty special things lately and I’m so excited to tell you all about it in this episode! What you can expect in this episode:   The mission of the Acupuncturists Biz Hub  Recapping the 2024 Roadshow   2024 Big News incoming!!  Want more? Conference tickets: Conference 2026 Need support in your clinic...

As we approach the pointy end of the year, it’s time to make a plan for your festive season and the summer season.  What you can expect in this episode: My 7 top festive tips to get ahead in the clinic this Festive & Summer Season Ideas for making the most of your opportunities to grow your clinic and sell your products this season Tips for running your own giveaway;  Including Meta Giveaway c...

Thanks for your your patience! I’ve been working on something pretty special for you, my Chinese medicine friends and I’m so excited to tell you all about it in this episode! What you can expect in this episode: Announcing the Year in Review E-Course for Practitioners! Why you need it What’s a review anyway? How this self paced exercise is just what your clinic needs Discount code to apply at chec...

About Michelle Grasek Michelle Grasek, MS, L.Ac. is the host of the Acupuncture Marketing School podcast. She’s a practicing acupuncturist and marketing strategist who’s been teaching marketing, both online and in-person, for 9+ years. In that time, she’s had the pleasure of teaching marketing to over 4,000 acupuncturists. It’s her mission to help you grow your business using marketing techniques...

Welcome back from one hell of a weekend, a week and let's be honest, the past year. In this episode I’m recapping the Epicness that was the very first Business of Practice Conference. What you can expect in this episode: A recap on the weekend that was A highlight summary of each of the presentations An all in love fest for what we achieved. Want more? Conference tickets: Conference 2026 Need...

Do you know your bottom line? How’s your mindset around the fees you’re currently charging? Health and healing is an energetic exchange that must take place.  In this episode I’ll be encouraging you to take the emotion out of it and recognise the numbers as being separate to your worth and value.   What you can expect in this episode: Learn the difference between Fixed Costs and Variable Costs How...

Join me in this Guest Interview episode as I showcase the amazing caliber of practitioners who will be presenting at The Business of Practice Conference in August 2023. About Kirsten Wolfe Kirsten is the principle Acupuncturist & the director of @MorningtonChineseMedicine , as well as the founder of The Fertile Life Method. Kirsten provides world class education opportunities for TCM professio...

Join me in this Guest Interview episode as I showcase the amazing caliber of practitioners who will be presenting at The Business of Practice Conference in August 2023. About Paul Carter Paul is a Registered Acupuncturist and Herbalist practicing in Hervey Bay, Queensland.  Paul is a self-taught search engine optimisation (SEO) expert that figured out how to drive the right patients to his practic...