Jay Allen

The Accidental Business Owner - For Conscientious Owner Managers looking to Grow | Scale | Exit.

Business EN ↓ 149 episodes

You've built something successful, but now find yourself working harder than ever, making every decision, solving every problem - Welcome to the beautiful 5* prison of entrepreneurship. Host of the Accidental Business Owner Jay Allen knows this trap intimately - as a veteran-turned-serial entrepreneur who's studied 150+ business failures. Each week, he brings you hard-won insights on how to escape the bottleneck you've become. Learn how to reclaim 20+ hours monthly, build a business that runs without you, and finally enjoy the freedom you started this for. Your escape plan starts HERE

Author

Jay Allen

Category

Business

Podcast website

www.mytruenorth.biz

Latest episode

Mar 11, 2026

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Episodes

Matt Bennett - Norstrand Advisory 11.03.2026

In this episode of **The Accidental Business Owner Podcast**, host **Jay Allen** sits down with **Matt Bennett of Norstrand Advisory** for a straight-talking conversation about business growth, leadership, and the realities of running a company. Matt shares his experience helping businesses scale, improve strategy, and navigate the challenges that often catch business owners off guard. From decisi...

Matt Watson (Full Scale CEO) | Accidental Business Owner Podcast 04.03.2026

What does it really take to scale a software company without losing your sanity? In Episode 117, host Jay Allen sits down with Matt Watson — CEO of Full Scale — to talk about building, leading, and growing a tech company in the real world. No hype. No fluff. Just honest insight from someone who’s done the reps. Matt shares his journey from developer to founder, the hard lessons that come with scal...

When Your Team Waits For Instructions (Building A Business That Thinks For Itself) 25.02.2026

In this week’s episode of The Accidental Business Owner Podcast , I tackle one of the biggest frustrations business owners quietly struggle with: a team that won’t move without being told what to do. If decisions keep landing back on your desk… if you feel like the bottleneck… if your business slows down every time you step away — this episode is for you. I cover: 🔥 The 5 Levels of Leadership (Wh...

Scale Without Selling Out (Value Led Leadership) 18.02.2026

In this week’s episode of The Accidental Business Owner Podcast , I challenge one of the biggest myths in entrepreneurship: that growth is always the right move. Bigger markets. Bigger numbers. Bigger exits. That’s what the world tells you to chase — but what if scaling up forces you to abandon the very values that made your business successful in the first place? Growth has a cost. And not all co...

The Price Rise You're Avoiding (How To Do It Without Losing Business) 11.02.2026

If the idea of raising your prices makes you uncomfortable, anxious, or worried about losing customers, this episode of The Accidental Business Owner Podcast is one you cannot afford to skip. 🔥 In this episode, I break down: 💭 1. Why business owners avoid raising prices 📉 2. How undercharging slowly suffocates your business 📖 3. The story of six years without a price rise 💡 4. Why a price inc...

Stop Guessing & Start Leading: How Data Transforms Your Decision‑Making 04.02.2026

In this week’s episode of The Accidental Business Owner Podcast , I speak directly to every entrepreneur who is still making decisions based on gut feel, guesswork, or whatever feels urgent in the moment. If that’s you, this episode has the power to completely change how you run your business. 🔥 Here’s what I walk you through in this episode: 📊 1. Why so many business owners still rely on guessw...

Busy Fool to Strategic CEO (Reclaiming 10 Hours A Week) 28.01.2026

In this week’s episode of The Accidental Business Owner Podcast , I tackle one of the biggest misconceptions in entrepreneurship: the idea that being busy means being productive . If you feel like you’re constantly working, constantly firefighting, and constantly stretched — but still not moving forward — this episode is going to feel uncomfortably familiar. 🔥 Here’s what I unpack in this episode...

Stop Customizing Everything (How To Sell Your Genius Repeatedly) 21.01.2026

In this week’s episode of The Accidental Business Owner Podcast , I take you behind the scenes of a real client journey from 10 years ago — one that completely transformed the way I teach business owners to make decisions. It’s the story of how saying “no” to a big, exciting opportunity ultimately enabled my client to sell their business for a significant profit down the line. 🔥 In this episode,...

How to Stop Being Everyone's Problem Solver & Still Be In Business 14.01.2026

In this week’s episode of The Accidental Business Owner Podcast , I dive into one of the biggest silent killers of small businesses: the habit of constantly solving everyone else’s problems at the expense of your own. If you’re always stepping in, always rescuing, always making yourself the default fixer — this episode is going to hit home. 🔥 Here’s what I break down inside the episode: 🧩 1. Why...

The 1 Year From Now Test 07.01.2026

In this week’s episode of The Accidental Business Owner Podcast , I share a mindset shift that has had a profound impact on how I lead, how I plan, and how I move through the inevitable challenges of running a business. 🔥 In this episode, I walk you through: 🧠 1. The Power of the Future‑Self Perspective 🌤 2. How I Reset After COVID, Failures, and Fatigue🔍 3. How This Reframe Cuts Through Stress...

Episode 108 - Legacy Mindset: Build a Business That Outlives You 31.12.2025

In this powerful episode of  The Accidental Business Owner Podcast , I unpack the critical mindset shift every conscientious business owner must make: from operator trapped in daily fires to legacy leader planning for a future without you at the helm. Drawing from over a decade of mentoring UK SMEs through My TrueNORTH and the award-winning #ADDAZERO methodology, this episode cuts straight to the...

Your FREE invitation to the Global Founders and Innovators Summit Jan 2026 24.12.2025

Step into the world of entrepreneurship with David Wagstaff, CEO of Eprenz, in this captivating episode that traces the arc from humble beginnings to global impact. David’s story is one of resilience, innovation, and a relentless drive to empower others—making this a must-listen for aspiring founders, seasoned business owners, and anyone passionate about making a difference. David opens up about h...

Episode 107 - Contact, Wait Out! - Military Agility for Business Survival 17.12.2025

Have you ever faced a crisis where panic mode kicked in, only to watch smarter operators thrive? In this powerful episode of  The Accidental Business Owner Podcast , I draw from my British Army days to unpack "Contact, Wait Out!" – the command that means assess calmly, adapt ruthlessly, then act with purpose. No knee-jerk reactions, just battlefield-tested resilience for UK business owne...

Episode 106 - Built By Mistake, Scaled By Design – Escape the Trap 10.12.2025

Tired of your "simple idea" business consuming your life, leaving you working 80-hour weeks just to keep the lights on? In this eye-opening episode of  The Accidental Business Owner Podcast , I reveal the hidden patterns trapping thousands of UK founders – and the #ADDAZERO blueprint to redesign for freedom, scale, and exit. From lifestyle startups that morph into monsters to £1M+ SMEs s...

Episode 105 - Why Micromanagement is Killing Your Business (And What to Do Instead) 03.12.2025

Is your leadership style secretly sabotaging your business? In this episode of The Accidental Business Owner Podcast , Jay Allen—award-winning entrepreneur and founder of My TrueNORTH —reveals why the old-school “command and control” approach is costing you talent, profits, and peace of mind. Discover how micromanagement destroys morale , slows growth, and drives your best people out the door. Jay...

Episode 104 – “Communication is Key" - The £5M glue you're missing 26.11.2025

Have you ever watched a multi-million-pound refurb project grind to a halt because tenants couldn't reach anyone when builders blocked the car park? In Episode 104 of the Accidental Business Owner Podcast, I bring on Dougal Paver, Managing Director of Merrion Strategy, to unpack the St James Business Centre Warrington transformation – an 80,000 sq ft multi-user hub reborn through ruthless stak...

Episode 103 - The Blue Ocean Battle Plan 19.11.2025

Are you sick of battling competitors for the same shrinking slice of customers with outdated tactics? In this game-changing episode of  The Accidental Business Owner Podcast , I reveal the "Blue Ocean Battle Plan" – a military-grade strategy to carve uncontested market space, drawn straight from my British Army experience where hesitation meant defeat. Most UK SMEs waste years in "r...

Episode 102 – Unlock Your Money Archetype: How Hidden Beliefs Shape Your Business Success 12.11.2025

Welcome to Episode 102 of The Accidental Business Owner Podcast , hosted by Jay Allen from My TrueNORTH . This week, Jay is joined by Amanda Daniels-Allen , founder of Koogar , for a deep dive into Money Archetypes —the subconscious patterns that influence how you earn, spend, invest, and value money in your business. Ever wondered why you: ❓ Struggle with pricing confidence? ❓ Avoid certain fin...

Ep 101: The Accidental Business Owner Podcast "The Bottleneck Effect" - Why You're Still the Problem 05.11.2025

The Accidental Business Owner Podcast Hosted by Jay Allen | Founder of My True North – The UK’s Leading Ethical Coaching Company Episode Title: The Bottleneck Effect – Why You’re Still the Problem Welcome back to The Accidental Business Owner Podcast , where we help purpose-driven entrepreneurs scale sustainably—without losing their sanity. In this episode, Jay Allen gets uncomfortably honest abou...

Episode 100 - Simon Woodroffe OBE: From £150K Loan to £494M YO! Sushi Exit 29.10.2025

What separates startup dreamers from £494M exit legends? In this blockbuster episode of  The Accidental Business Owner Podcast , I sit down with Simon Woodroffe OBE, YO! Sushi founder, who borrowed £150K to launch a conveyor-belt revolution – then sold for nearly half a billion. Simon pulls no punches on the raw journey: bold risks that built a global brand, brutal lows that tested resolve, and th...

Episode 99 - Death by a Thousand Cuts - How I buried my business on it's 20th Birthday 22.10.2025

Ever poured 20 years into your business only to bury it on its birthday? In this gut-wrenching episode of  The Accidental Business Owner Podcast , I sit down with Stuart Mason, who shares the emotional rollercoaster and hard lessons of closing shop after two decades. Stuart pulls no punches: the heartbreak of walking away, the signs you ignored too long, and why failure isn't final. Through My...

Episode 98 - Season 2 Finale: Why I'm Saying No to 95% of Clients 15.10.2025

Ever wondered why helping everyone means helping no one deeply? In this raw Season 2 finale of  The Accidental Business Owner Podcast , I reflect on a decade at My TrueNORTH – supporting nearly 1,000 UK SMEs – and announce my bold pivot: rejecting 95% of inquiries to focus on truly committed leaders. From British Army medic to 2x Global Entrepreneur Award winner, I've scaled and exited busines...

Episode 97 - Escape the Ops Trap: Become the CEO You Need 08.10.2025

Trapped in daily fires while your business owns you? In this transformative episode of  The Accidental Business Owner Podcast , I reveal the 12-Week Transformation Program – your blueprint from overwhelmed operator to strategic CEO via the #ADDAZERO Business Freedom Technique. Drawing from 100,000+ SME audits at My TrueNORTH, this isn't theory. Accidental owners hit £1M then stall because they...

Episode 96 - Delegation Myths Exposed: Build a Sellable Business 01.10.2025

Tired of "delegating" tasks only for them to boomerang back, proving you're still the irreplaceable bottleneck? In Episode 96 of  The Accidental Business Owner Podcast , I debunk why common delegation fails most owners – and reveal the #ADDAZERO systems that create self-running enterprises ready for scale or exit. From auditing 100,000+ UK SMEs at My TrueNORTH, the truth hurts: 80% &...

Episode 95 - Five-Star Prison: Success That Traps You 24.09.2025

Have you inadvertently built a thriving business with rave reviews and fat revenue – yet feel more trapped than ever? In Episode 95 of  The Accidental Business Owner Podcast , I expose the "Five-Star Prison" – where outward success hides owner dependency, stealing family time and freedom. Through My TrueNORTH's audits of 100,000+ UK SMEs and my own multi-seven-figure exit after near-...

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