The 6o Second Seminar - LinkedIn and Marketing Insights from Angus Grady

What do you measure on LinkedIn? Connection numbers? Conversation conversions? ROAS? Do you not bother? Would very much like to know.

Marketing needing a tweak? This is the time to be doing it if you haven't already.

Getting Key Profile Indicators right takes some thought. As it's holiday season maybe this is a good time to review and update. The main ones are your skills, banner, headline, Experience

There are a few simple ways to message someone who is not a 1st line connection. This 60 Second Seminar explains how

Have you used #LinkedIn Events for Lead Generation yet? If not my advice is to jump in, have a listen then implement.

April is to some extent Thurstaston of a New Year. Second quarter begins and a new tax year here in the UK. A time to review and renew.

Rich Media is essential to the success of your LinkedIn profile. Add it to your Experience section to create curiosity

My plans for February are basic, keep working on my health, my business and stick to my knitting. What are you plans for the month?

Action Better Conversations week.

Conversations work better than content.

DNA is element in your marketing that makes you unique, the flenents tgstvhelp you stand out. Distinctive Noticeable and Attractive are the key elements that draw new clients to you and keep you mentioned by those in your sector.

Demonstrate your Experitise and the solutions you offer. Nature prospects and clients and Attract more of the same to your LinkedIn profile. Magnetise your profile to Attract the best and Repel the rest.

How is your profile made up? Which parts are working and which need some work?

July and August are the times I think aboutvwhat my LinkedIn for the following year will look like. ➡️ Providing Services is a great new feature and one that will be getting my attention.

will June be a prospecting month for you? Do you dedicate time to researching new sectors? Would be interested to know what the make up of your June profile is.

Every month goes faster it seems, or is that just me...What is your May WHY on LinkedIn?

Ask yourself what is your WHY in May and how you can start some good habits. W = Who's Viewed your Profile, H= How many conversations have you already arranged for May? Y= Your Keywords, have you reviewed them? Have a great month.

This isn't a course, it's Mastermind meets webinar meets day out...a meshing of up to the moment #LinkedIn knowledge in one place.

So many people are trying to manipulate #LinkedIn by trying to be clever with the name field. It's not clever, it breaks LinkedIn T&C's and if you do it there is a very good chance they will close you down or suspend your account.

Great pleasure to be having lunch with Andrea, a stress buster expert.

As we start the second quarter of 2021 think about how much presence or footprint you have on LinkedIn. Just being present is not enough, engagement and conversation is the way forward to build your business.

Tagging has some positives for sure but it's also annoying when it's done indiscriminately. There is a way of removing the Tag if you don't want the notifications or to be included.

LinkedIn used to have a Summary section which was renamed to About. When you write yours think more about the reader and hang back from reciting your history and try to amplfy your value.

A simple ABC review of your LinkedIn at the start of the year will pay dividends as we go through 2021.

Start 2021with a simple ABC approach to using your LinkedIn.