The $100 MBA Show

The traditional office isn’t the only option for small businesses. While many work from home, more and more are choosing co-working spaces for the cost and convenience. But are they right for your business? We’ve used them ourselves, and in this archived episode we discussed the benefits and drawbacks as we experienced them. Click play, and find out if a co-working space can work for you! SUBSCRIB...

Disputes happen, including the legal kind. That’s why we’ve brought today’s special guest teacher onto the show! Stephen Kane is a skilled small business attorney who’s seen every kind of legal kerfuffle an entrepreneur is likely to face. He stopped by to show us how to avoid legal trouble, and how to deal with it if you can’t. Learn how to handle this stuff before you have to- click play! SUBSCRI...

Letting an employee go is almost never easy. But when someone isn’t adding the value you’re paying them for, it’s got to be done. For today’s Q&A session, we help one listener figure out when it’s time to say goodbye, and how to make sure it’s the right decision. By giving the employee every chance they deserve, you can make the toughest of decisions with a clear conscience. Click play! SUBSCRIBE...

Change is the nature of business. But when you make a change in pricing with a nice promotional discount, are you being unfair to the people who’ve already paid? That’s the question one listener asked in this archived episode, and we decided to rebroadcast our answer. We discussed how to approach the issue of keeping early adopters happy, and what to do when complaints surface. Click play! SUBSCRI...

Sharing is caring, or so we’re often told by guidance counselors. But is there such a thing as too much sharing when it comes to your business? Today we take a look at entrepreneurs who let their audience in on the process, and strive to conceal as little as possible about how the sausage is made. We discuss the advantages and the drawbacks of being so open, and provide some great examples of how...

Decision-making is one of the biggest obstacles for many new entrepreneurs. In fact, the decision to become an entrepreneur is intimidating enough! That’s why today’s archived episode is worth another listen. We’ve got a specific strategy for making decisions that takes the apprehension and anxiety out of the equation. Remember, not making a decision is a decision, too. Decide to click play! SUBSC...

Give yourself a break! Actually, give yourself several. That’s the lesson of today’s episode, and it’s not because we want you to relax. Taking strategically timed breaks doesn’t trade productivity for relief. It actually helps you do more! We discuss the best work to break ratio, how to differentiate work time from break time, and how the human brain and body can operate at peak focus during the...

Many entrepreneurs aren’t business people at first. They’re just people with a skill or talent they want to monetize. That’s why episodes like this are so important, and why we decided to rebroadcast this one. Business budgeting is a learned skill, and it can be daunting. That’s why we discussed a uniquely safe, less risky special method that’s perfect for small new businesses. Follow this strateg...

It’s Monday, and time for another great must-read book recommendation! This week’s author is one of the biggest names in sports, movies and politics– a true Renaissance entrepreneur whose dreams are the only things bigger than his pecs. Arnold Schwarzenegger came from nothing, sought a goal, and did everything necessary to achieve the impossible. He’s had some controversies (and the book has its s...

It’s time for another round of listener Q&A, and this time we’ve got a tough one! Podcasting is one of the best kinds of content marketing. But is it the “front line” of a great marketing strategy, or is it the result of one? Which comes first, the chicken of a large audience, or the egg of a great podcast? If you build it, will they come? Should they come while you’re building it? We answer these...

It’s the weekend! That means we turn our attention to our listeners and their insightful questions. A while back, we were asked how it’s possible to start a business when all the distractions of life are present. This question was so relevant, and our answer so good, we filed both away for future audience enjoyment. Give a listen, and discover how it’s possible to start your future when your prese...

It’s FREE RIDE FRIDAY!!! That means two things: one lucky listener gets a free subscription, and we’ve got a stellar podcast lined up! Today we discuss how to meet deadlines in your work. Staying on schedule can be absolutely, deal-breakingly vital to your clients. Our advice on how to schedule yourself into a consistently good relationship with customers is worth hearing, and too often ignored. C...

Everyone has strengths. Often we’re taught to focus on improving our weaknesses, but what if we simply “doubled down” on the things we’re best at? That’s the topic of today’s archived episode. Finding out what you absolutely rock at is the key to establishing your business. We discuss how to discover what you’re greatest at, and how to employ that in your business plan. Hit that play button! SUBSC...

Here at The $100 MBA, we believe that email is still one of the most powerful, effective marketing tools your business can have in its arsenal. Emails can’t be ignored, even if it’s only to delete them! So what steps can you take to make your promotional email campaigns work? We discuss how many emails to send, when, what the copy should look like, and recommend online services to help manage your...

Feeling frustrated? We definitely know what that can be like! Today we’re rebroadcasting an important episode about how anger can derail your performance as an entrepreneur. Red tape, endless bureaucracy, and unexpected disappointments are part of the challenge. We discuss some specific strategies for keeping your cool and moving forward with professionalism and sheer, icy cool. If business were e...

Welcome to the 800th episode of The $100 MBA Show! It’s been a long road, and today we’re celebrating with a special episode dedicated to all our listeners. So many audience members have benefitted from this podcast that we’ve invited them to share their stories with the rest of us. Today we’re featuring 10 stories that will motivate, inspire and amuse. Everyone who submitted a story got a free su...

It’s Sunday, and we’ve got another fantastic question for Q&A Weekend! Consistent blogging establishes credibility, maintains a relationship to your audience, and (maybe best of all) helps your website climb the search engine rankings. But how do you know if it’s doing well? Today, we describe how long building an effective blog can take, how to know you’re doing it, and what to do if you’re behin...

Are product launches an effective sales tool, or just hype? It’s Q&A Weekend, and one listener wants to know. Capitalizing on the sheer newness of a product can be a valid strategy, but only when it’s done with finesse. We discuss the positive effect a well-done launch can have on customer relations, plus the different kinds of launches to consider. Great question, great answer. Click play! SUBSCR...

2017 is around the corner. Time to get ready! Today we air Part 2 of our 2 part series on planning out your whole business year, from start to finish. We discuss how to prioritize your business needs and choose the specific goals that will have the biggest impact. Plus, how to make yourself accountable as well as reward yourself for making those goals a reality. All that, and it’s FREE RIDE FRIDAY...

Upselling: everyone from waiters to electronics sales people do it. But is it ethical? Is it a trick? Is it a way of manipulating a customer into spending money they shouldn’t? We think that’s up to you! Today we discuss the right ways and the wrong ways to upsell. It’s an important topic that we covered in this archived episode from our early days, since gone from the streaming services but rebro...

New Year’s is only 2 months away. Why does that matter? Because NOW is the time to start planning 2017! We believe that mapping out the whole year in advance is the most efficient (and motivating) technique you can use. This is Part 1 of a 2-part series. Be at your most productive, organized, and goal-oriented. Know what you want to accomplish by New Year’s 2018. Be super proactive! Click play, an...

If you’re thinking about affiliate marketing, this is the podcast you need to hear! Affiliate marketing can be useful (and profitable), but it comes with a unique set of pitfalls. Doing it too much or with the wrong partners can risk your brand and the future of your business. That’s why we’ve unearthed this archived episode on the very topic, so that anyone considering affiliate marketing knows w...

It’s finally here: the long-awaited follow up to one of the most influential books on business! Robert Cialdini’s Influence made a splash when it was published in the 80’s. Now, Pre-Suasion delves even further into the psychology of persuasion. Using research-based techniques, you can bring customers, colleagues, and everyone else around to your way of seeing things in an honest, ethical way. Hear...

Another weekend, another great question from the audience! For today’s Q&A, we respond to a listener who wants to know how long an e-book should be. The answer depends on the goals of the book. From promotional freemiums whose value lies in what the reader buys next, to full-length books that products in and of themselves, the answer will depend on the context. Get the details- click play! SUBSCRI...

It’s the weekend once again- time for some listener Q&A! Today, one audience member asks whether online or offline businesses are preferable. We’ve operated both, and we definitely have a favorite. More importantly, one is far more accessible to new entrepreneurs. Both have their ups, downs and in-betweens. We discuss them all. Click play! SUBSCRIBE ON APPLE PODCASTS Stitcher  |  SoundCloud  |  Po...