The $100 MBA Show

Firing happens. It’s a reality of business, and it’s important to do it right. In this popular archived episode, we went over how to fire employees the right way. By offering your firee dignity, respect, and hope for the future, you can make the tough thing easier- and save your business in the process. Hear what a “good” firing looks like. Click play! SUBSCRIBE ON APPLE PODCASTS Spotify |  Podcas...

What’s your product worth? Many business owners assume that the lower the price, the better the chance it’ll sell. But the high-end market has its own logic, one that anyone can understand. Today we discuss the benefits of selling high-value products at high prices. Not only can it work, it can be even easier than selling cheaper products to more customers! Click play! SUBSCRIBE ON APPLE PODCASTS...

Scared to raise your prices? You shouldn’t be! Done right, a price hike can give your business a boost. It doesn’t have to cost you a single customer. In fact, it can bring you more. In this rebroadcast, we explained how to raise prices in a way that maintains your current customers’ level of satisfaction and brings new business to your door. It can be done- click play! SUBSCRIBE ON APPLE PODCASTS...

Loyalty is the greatest asset. In today’s episode, we explain how earning personal loyalty is better in the long run than earning money. While money has an immediate, quantifiable effect, loyalty pays off in ways that drastically improve your bottom line- when you least expect it. We offer powerful examples of how loyalty has benefited businesses like no other investment can. Profits rise and fall...

Fun matters! In this archived episode, we took on a topic that’s ignored way too often: the need to have fun in business. This isn’t feel-good fluff; your level of enjoyment in the business directly affects the bottom line. We discussed how, and what to do if the fun just isn’t there. If you’re not enjoying your business, you might as well have a conventional job. Click play! SUBSCRIBE ON APPLE PO...

Looking for a brutally honest approach to life and business? Have we got the book for you! This week’s must-read for the entrepreneur is Mark Manson’s The Subtle Art of Not Giving a F*ck, and the title tells you exactly what makes this book great. Direct and practical, Manson hammers home the notion of prioritizing your values and devoting your energy to what matters most. As for the rest…eff it!...

Our listeners have questions, and we have answers! This weekend, someone wants to know if writing a book is truly a must. Can you really establish your credibility without being an author? We discuss why books are such powerful tools for building your brand- but how they’re not the only option. Tune in, and hear how authority comes from many different places. Click play! SUBSCRIBE ON APPLE PODCAST...

We know what weekends are for: listener Q&A! Today we revisit a question from the archives about profitability. One audience member wanted to know how long it takes for a new business to become profitable. With examples ranging from weeks to years, what’s a new entrepreneur to expect? We discuss how to set yourself for the quickest profitability while allowing for long term growth. Click play! SUB...

Business is fun! At least, it should be. While we believe that entrepreneurship is hard, challenging work, we also believe it should be enjoyable. Today we discuss how to check in with yourself, and be honest about the level of fun in your working life. You may not love every second of running your business, but joy is the heart of motivation. Click play! SUBSCRIBE ON APPLE PODCASTS Spotify |  Pod...

We’ve all heard the phrase “time is money.” But we think this little nugget of wisdom might just be past its sell-by date. Is giving up time for money a good investment? How much of your time is money really worth? Let’s go back and discuss why time is the priority, and money only the means, in this archived episode. Shift your perspective- click play! SUBSCRIBE ON APPLE PODCASTS Spotify |  Podcas...

Getting customers to commit to subscription services takes finesse. Offering free trials is one way to do it; offering a free plan is another. One is time-sensitive and allows you to showcase the full strength of your product. The other is open-ended but limited in how much it offers. Both demonstrate the value of your product, but in different ways. So which is best for your business? That’s what...

Confidence matters. In business, it’s a prerequisite for success. That’s why it’s important to actively build your own confidence, grounded in your actual value and accomplishments. Today, we reach back into the archives to share four proven strategies for boosting your own self-image. These practices will make you the assured leader your business needs. Utilize them, and watch your confidence gro...

Let’s start the week right! Today we’ve got another fantastic guest teacher with more incredibly valuable advice. Jordan Harbinger is an expert in using the social sciences to network and build relationships. Today, he teaches us how to get in good with busy, influential people in specific markets. By establishing working relationships with big names in your industry, you can boost your business a...

It’s not you- it’s me. Sometimes business partnerships have to end. Like any relationship, they should be ended in the most amicable, mutually respectful way possible. Today we help one listener learn how to “break up” with their business partner. We discuss the way to prepare for the conversation, the way to approach your soon-to-be ex-partner, and how to do it all with minimal impact on your cus...

Sales videos are definitely effective, but are they a requirement for online courses? Today, we rebroadcast an episode in which one listener wants to know exactly how necessary they are. We discussed the costs, the benefits, and the resources available for making low-cost, low-stress videos. Knowing how well sales videos convert is important, but knowing the right time to use them is more so. Clic...

It’s FREE RIDE FRIDAY!!! On today’s episode, we take on a broad but important topic: how to let go. As your business grows, it becomes more and more necessary to take your hands off the reins. Hiring dependable people and trusting them is a skill, and not always an easy one to develop! We discuss how to transition from the deep involvement that characterizes the early stages of business to the mor...

There are customers, and then there are customers. Some customers can do so much for you business that it’s worth putting extra effort into pursuing them. It may even be worth it to give your product away to certain people! Tastemakers, influencers, and other “power users” can catapult your business forward. In this classic episode from the archives, we discussed how to identify the best customers...

Growth is always the goal, and the Internet is full of tips on how to achieve it. Of all the tricks, hints and hacks, there’s been one piece of advice that’s done more for our business than any other. It’s broad, but actionable. It takes some practice, but it’s effective. It’s all about picking your battles, using your effort wisely, and never wasting a second. Hear what it is, and how to pull it...

Business is usually a team sport. But can a lone wolf be successful? In this popular archived episode, we discussed solopreneurship, its advantages, and its limits. Committing to a one-man or woman operation has its up sides, but it may require redefining your personal notion of what success means. We covered all the ins and outs of single-person business, including what we’ve learned from some of...

We all get stuck, in business and in life. When you’ve hit an obstacle or plateau, what can you do? What’s the best course of action when you can’t see a course of action? Today, special guest teacher Stephen Warley helps us get over the hump. Warley has interviewed countless successful entrepreneurs. He’s taken the common elements from their experiences to create an actionable 4-step system for g...

Webinars are one of the most powerful tools for connecting with your audience. So how can you make sure people show up to yours? That’s what one listener wants to know for this week’s Q&A Weekend session. We discuss the best strategies for advertising your webinar, getting signups, and making sure those signups become showups! Get the most out of your webinar- click play! SUBSCRIBE ON APPLE PODCAS...

Doing it alone works for some, but not everyone is cut out to be a solopreneur. For today’s Q&A Weekend session, we’re rebroadcasting a classic episode in which one listener asked how to approach a potential business partner. We discussed how to identify a good partner, make the connection, demonstrate your value, and earn their trust. See if a team effort is right for you- click play! SUBSCRIBE O...

Keeping your finger on the pulse of the market can be tricky. What if there was a way to know what’s being said about your industry (and your business specifically) as soon as it’s said? Welcome to Google Alerts! This vital tool lets you stay engaged with your consumer base, address misperceptions, and stay a part of the conversation. Click play! SUBSCRIBE ON APPLE PODCASTS Spotify |  Podcast Feed...

If you’re not emailing, you’re not marketing. That’s why we dedicated this archived episode to crafting the best possible regular newsletters. With humor, honesty, and creativity, you can send emails that customers want to read, not delete. More importantly, you can send emails that convert to sales. Click play! SUBSCRIBE ON APPLE PODCASTS Spotify |  Podcast Feed |  How To Subscribe Give us a Rati...

Motivation matters. And sometimes the best motivation can be an inspiring piece of art, be it a film, a book, or in our case, a painting! Today we discuss how great art can make you a better entrepreneur, and how one renowned piece helps keep us here at The $100MBA in the right headspace. We’ll make a believer out of you- click play! SUBSCRIBE ON APPLE PODCASTS Spotify |  Podcast Feed |  How To Su...