The 10 Minute Dental Marketing Podcast

Introduction Buying a dental practice is not just a financial decision. It is a patient relationship decision, a staff decision, an operational decision, and a long-term ownership decision. In this episode, we walk through the main steps dentists should review before buying, selling, merging, or transitioning into an existing dental practice. We cover due diligence, transition types, staff communi...

One third of dentists say they are not busy enough heading into 2026. Only 47% of recommended treatments are accepted. Equipment costs rose 5% last year while reimbursement rates stayed flat. These aren't isolated problems. They are a connected set of pressures reshaping how dental practices operate and grow. This episode walks through the 11 trends defining the dental industry in 2026, where the...

We've worked with dental practices for nearly 15 years. The ones that consistently grow their practices almost always have one thing in common: they know which marketing channels are bringing in patients and which ones are burning budget. In this episode, we walk through how to measure dental marketing ROI the right way. What to track, how to calculate it, why lifetime value changes everything, an...

We've helped dental practices launch for nearly 15 years. The ones that open with a full schedule almost always have one thing in common — they started marketing 90 to 120 days before opening, not after the doors were already open. In this episode, we walk through exactly what to build before you open and what to execute in the first 90 days after launch. What to set up 120 days out, what to activ...

We've worked with dental practice owners for nearly 15 years. The ones that open on time and ramp up quickly almost always have one thing in common — they had a clear operational plan before they signed anything. In this episode, we walk through the full operational side of starting a dental practice from scratch. Costs, legal structure, licensing, compliance, buildout, equipment, staffing, and ti...

AI-powered search is changing how patients find dental practices — and most dentists don't realize it yet. Instead of typing "dentist near me," patients are increasingly starting with a question. They ask ChatGPT or Google AI Overviews directly, read the generated answer, and make decisions based on what comes up. That shift changes everything about how your practice gets discovered. In this episo...

Dental Marketing in 2026. What's Working in the Age of Artificial Intelligence Dental marketing in 2026 requires more than trying new tactics or chasing every emerging platform. While most practices understand they need marketing, few operate from a defined system that determines what to prioritize, what to ignore, and how to measure whether efforts are actually producing booked patients. At the s...

A 2026 Local SEO Guide For Dentists: What's Working and What Isn't Local SEO has become one of the primary drivers of new patient acquisition for dental practices. While traditional referrals still matter, most patients now begin their search for a dentist online, often through Google Maps and local search results. How a practice appears in those results directly affects visibility, call volume, a...

The Best Dental Imaging Software of 2026 Reviewed Dental imaging software plays a growing role in how modern dental practices diagnose conditions, plan treatment, and communicate with patients. While the fundamentals of dentistry have not changed, the way practices capture and use clinical images has shifted significantly. High-resolution digital imaging, cloud-based access, and integrated softwar...

Introduction Search engines and AI assistants are changing how patients find dentists. People no longer scroll through traditional rankings as often. Instead, they ask generative AI tools and voice search for “best dentist near me,” and those systems often surface only a couple of providers — or worse, none — if your practice isn’t optimized for AI discovery. In this episode, we break down Generat...

Choosing dental practice management software affects scheduling, billing, reporting, staff efficiency, and patient experience. In this episode, we break down the most widely used dental PMS platforms for 2026, what each one does well, and where practices commonly run into limitations. We also cover what features actually matter when comparing systems, what questions to ask during demos, and how to...

Patients are changing how they search for dentists, and AI is starting to shape which practices get seen first. More people now type a question into Google or ask an AI tool what they should do, then read or listen to the short answer they get. In many cases, that first answer becomes their shortlist before they ever compare websites or scroll through listings. That is why more dental practices ar...

Your logo is one of the first things a potential patient notices about your practice, and it quietly sets expectations before they ever read a review or step inside your office. A strong dental logo signals trust, professionalism, and consistency, while a weak logo can make even a great practice look generic or outdated. In this episode, we break down the 13 qualities that make a dental logo effec...

How to Dismiss a Dental Patient From Your Office (Without Getting Your Practice in Trouble) Dismissing a dental patient is one of the most uncomfortable situations a practice can face, but it is sometimes necessary to protect your team, your patients, and your business. In this episode, we break down when dismissal is appropriate, how to handle it correctly, and what your practice should document...

Why Do Some Dental Practices Appear in AI Search Results, and Others Don’t? AI-powered search tools are changing how patients discover dental practices, and traditional SEO alone is no longer enough. In this episode, we explain how AI systems interpret local businesses and what dental practices need to do to remain visible in AI results, voice search, and generative search experiences. This episod...

Choosing a name for your dental practice is not just a creative decision, and the wrong name can quietly hurt search visibility or force an expensive rebrand later. In this episode, we break down how dental practice names affect SEO , your branding , patient clarity, and long-term growth. This episode is for dentists and practice owners who want to validate name ideas before committing to them. Wh...

The Complete Dental Practice Rebrand Guide [Free Checklist] Rebranding a dental practice is more than changing a logo, and doing it for the wrong reasons can create new problems instead of solving old ones. In this episode, we explain when rebranding actually makes sense, what it affects beyond visuals, and how it impacts marketing, SEO, and patient trust. This episode is for dentists and practice...

Best Dental Patient Communication Software for 2026: What Dentists Need to Know Before Choosing Patient Engagement Software Episode Summary: In this episode, we break down the leading dental patient communication platforms for 2026 and explain how they help practices reduce no-shows, improve patient engagement, and streamline front-office work. You’ll hear how real features — not hype — affect you...

A Review of the Top 10 Dental Scheduling Software Platforms for 2026 Choosing the right dental scheduling software reduces no-shows, increases patient satisfaction, and frees staff time. These show notes focus on selection criteria, feature trade-offs, and rollout tips to help you pick and implement a scheduling platform that fits your practice goals for 2026. What You’ll Learn The features that m...

How the Big Beautiful Bill Impacts Dentistry in 2026 & Going Forward Recent federal legislation introduced tax and programmatic changes that affect dental practices, particularly pass-through entities and practices with meaningful Medicaid exposure. These show notes summarize the core provisions that commonly affect dental owners and outline near-term planning considerations. Continue reading...

Practical Strategies for Independent Dentists Competing With DSOs Independent dental practices can stay competitive against larger Dental Service Organizations by emphasizing strengths DSOs find difficult to replicate: deep patient relationships, local reputation, agility, and focused service positioning. These show notes summarize practical, local-first strategies to protect and grow an independe...

Dentists: Get Better Results from Google Ads by Doing This Introduction Google Ads are a fast way to reach potential dental patients—but only if you set them up correctly. This episode covers practical tactics to make your dental ads stand out, lower your costs, and attract more qualified new patients. Dive deeper in our source: how dentists can get better results from Google Ads . What You’ll Lea...

Using Patient Feedback in Dentistry to Strengthen Your Marketing Introduction Patient feedback is more than just reviews—it’s a powerful marketing tool. In this episode, we break down how to collect, analyze, and use patient feedback to drive practice improvement and win trust in your community. Learn more in our source: how to use patient feedback in your dental marketing . What You’ll Learn The...

Retire Smart: 10 Must Do Steps Before Selling Your Practice Introduction Selling a dental practice is a major milestone. This episode outlines the must-do steps before retirement to help ensure a profitable—and stress-free—transition. You'll get practical advice to maximize your practice’s value and prepare for a smooth sale. Full details are in our source: 10 steps before selling your dental prac...

Your Dental Implant Marketing Guide: 7 Strategies To Generate More Patient Leads Introduction Dental implant marketing requires focus and expertise. This episode explores practical strategies to attract patients who need implants and build a strong local reputation. You’ll learn actionable marketing tips to generate more qualified leads and grow your dental implant cases. Read the full guide for e...