Ten Golden Rules Internet Marketing for Law Firms Podcast

We’re seeing more and more of the most successful firms in the world implementing the Entrepreneurial Operating System (EOS). EOS  provides a complete set of simple concepts and practical tools that include a trifecta of VISION, TRACTION®, and LEADERSHIP strategies. This episode covers it all! Join your host, Jay Berkowitz, as he talks with $200 Million attorney Mike Morse, successful law fir...

This episode is all about marketing and how your law firm can benefit from a killer strategy! Join your host, Jay Berkowitz, as he interviews Law Tigers Senior Vice President of Growth & Business Development, Dave Thomas, live from the 2024 National Trial Lawyers Summit. Tune in to learn how Dave helped Law Tigers’ business excel by niching down, the importance of developing relationships to g...

Today’s episode is one for the record books! The famous Tennessee Attorney and TikTok personality, Kevin C. Kennedy, joins Jay Berkowitz, podcast host and founder of Ten Golden Rules, live from the 2024 National Trial Lawyers Summit in Miami, Florida. Kevin has countless stories and lessons for you in this episode, and he shares the secrets to his multi-million viewer breakout TikTok popularity. D...

Join your host Jay Berkowitz as he sits down with Josh Hostilo, Product Owner for Lead Docket at Filevine, to discuss the benefits of utilizing a case management system at your law firm. Tune in as Josh uncovers Lead Docket’s riveting technology and the importance of tracking metrics. Plus, he shares exactly how he tripled a law firm’s revenue and helped them go from 3 to 13 offices in the 7 years...

In this week’s episode, Jay Berkowitz and Ike Nwachukwu recap our recent webinar, discussing all the key information on how to triple your success by getting your law firm marketing right! They’ll cover all things marketing, including how to optimize your Google Business Profile to maximize performance, and land in the top 3. Plus, Jay shares the Secret Algorithm to get in Google’s Top 3 for Local...

In this episode, Jay Berkowitz interviews the Founder and CEO of Acting Executives, and co-founder of Client Chat Live, Jon Cumberworth. Jon shares his background in the legal space and his experience working with over 650 law firms throughout the U.S. and Canada. He also discusses his transition to working with Acting Executives and his current role as an executive coach and consultant for small...

Get ahead of your Law Firm Finances!! In this episode, host Jay Berkowitz is joined by financial expert Leah Miller, Founder of LNM Financial Services, to discuss the importance of managing your law firm's finances through successful best practices. Uncover the most common financial mistakes you can make at your law firm, the top 3 core principles for managing your trust account, and the impo...

In this episode, Jason Melton, a Florida-based personal injury lawyer and Founder of legal outsource company Regents Remote shares insights from his challenging legal career. He discusses the power of mastermind problem-solving and offers strategies for legal and entrepreneurial success in a conversation with host, Jay Berkowitz. Whether you’re navigating the complexity of difficult legal challeng...

This episode is PACKED with everything you need to know to get your law firm's tech on the cutting-edge. Join one of the world's leading law firm technology and case management software experts, Patrice Gimenez in this fun, lively conversation with our host Jay Berkowitz. Dive deep into the best tools for case management, the best strategies for law firm technology efficiency, and discover which p...

In this episode, Ten Golden Rules Founder, Jay Berkowitz, is joined by team members Alyssa and Ike to discuss how to build your 2024 business and marketing plan for Law Firms. Get a head start on a successful 2024, including how to set S.M.A.R.T. business goals, how to develop strategies to implement your plan, the importance of conversion tracking and competitor analysis, and a look into the...

In this episode, host Jay Berkowitz chats with Daya Naef, who specializes in coaching law firms after 16 years of practicing in construction law and litigation. Naef brings a wealth of knowledge and real-world experience as a former attorney, sharing insight on how to build your ideal practice and book of business while preventing burnout. They discuss the important strategies and techniques...

This podcast episode features a discussion between Jay Berkowitz and guest, Michael Coopersmith from Integrated Technology Systems, about Law Firm technology best practices and cybersecurity. Michael, an IT veteran in the legal sector, shares his experience and how it has evolved from simply keeping technologies running to securing them from ransomware attacks. The talk emphasizes the importance o...

In this episode, host Jay Berkowitz sits down with Law Firm Alchemy Founder, Charley Mann, to discuss a half-million-dollar referral roadmap for core-values-driven law firm owners. Tune in to discover the the most clever referral building concepts, how to expand your network and build referral partnerships, and a guide to mastering your email and print newsletter marketing. Plus, Charley shares th...

Does your law firm have clear, defined goals for the next year and the next quarter? In this episode, host Jay Berkowitz sits down with the mastermind behind Elevate Business Coaching, Dominic Grew. Nominated as a top-five finalist in the Massachusetts Lawyers Weekly rankings in the Business Development Coach category, Dominic shares valuable strategies he uses with his law firm clients to set and...

“Love your team, love your people, and demand high performance,” a motto that leadership expert, Bill Biggs, stands by. In this episode, join host Jay Berkowitz for an action-packed conversation with special guest, Bill Biggs, as they discuss strategies for increasing case value through organizational design. Uncover the secret formula to assembling the perfect team, including the strategy Bill us...

Have you noticed the increasing buzz for artificial intelligence (Ai)? In this episode, join host Jay Berkowitz in a fascinating conversation with Filevine’s head legal futurist, Dr. Cain Elliot. Discover the incredible Ai tools that can supercharge personal productivity, and gain valuable insights into the innovative law firm productivity products Filevine has recently launched. Plus, learn about...

Join your host Jay Berkowitz and a panel of legal technology experts, including Patrice Gimenez, CRM and case management expert, Eric Baum, founder of Parrot, a company that uses Artificial Intelligence for court reporting and other legal tasks, Amir Sachs, a cyber security expert who protects websites from hackers, Ken Causey, with Longest Tail Ai, and Matt McClellan, the co-founder of Hona a cli...

Special guest Adam Boyd joins our host Jay Berkowitz. Get ready to dive into an insightful discussion about the intake process in a law firm. How to “win more clients… to bring in more cash… to grow their firm… to build a business…to stop being the product.”. Timestamps:  2:17 Increased customer acquisition, successful system; company sold. 3:21 Understanding marketing, trying to win business...

Your hosts Jay Berkowitz, Alyssa Myles, and Ike Nwachukwu discuss the secret algorithm to getting in the Top 3 of Google Screened - Local Service Ads (LSAs). Discover what you really need to do to get into the Top 3, what do if you’ve fallen out of the Top 3, the required cadence for Google reviews, and the best bidding strategies for maximum results.  Timestamps: 0:44 - Webinar recap: breaki...

Join our host Jay Berkowitz as he sits down with intake conversion expert Chris Mullins and discover the world’s best strategies to optimize your law firm’s intake and conversion techniques. Get ready to take notes (and share with your intake team) as you get tips to improve your legal sales techniques, to employ the use of empathy, and call-answering best practices. Chris also reveals her 5 step...

In this episode, your host Jay Berkowitz sits down with law firm business coach John McCarthy to uncover the secrets of managing a law firm to increase profits. Discover the lifestyle that developed John’s disciplined mindset, his path in the British Military that led him to become a successful business coach, and astounding case studies that show the possibilities of managing your business operat...

Join a world-class SEO expert Joe Graisbery as he sits down with our host Jay Berkowitz to discuss all things content marketing. Joe also shares his weight loss journey and the steps he took that led him to drop an astonishing 50 pounds! Joe dives deep into the world of search engine-optimized content, how he created SEO Content Hero, the best new tips to create content that ranks on Google, and S...

In this episode, we uncover all the secrets that have taken solo PI attorney, Bryan Garrett, from 5-6 car accident cases a month to over 45 cases a month using Local Service Ads (Google Screened), SEO and social media. Join our host Jay Berkowitz, Founder of internet marketing firm Ten Golden Rules, as he breaks down the strategies and best practices that helped Bryan to achieve over 395% growth,...

In this episode we sit down with Master Rainmaker - attorney Howard Rubin, who has built his business at the law firm Goetz Fitzpatrick LLP through relationship strategies. Join our host, Jay Berkowitz, as he sits down with Mr. Rubin, to explore his secrets for “rainmaking”. According to the Merriam-Webster dictionary, a Rainmaker is a person (such as a partner in a law firm) who brings in new bus...

In this Episode we review the Top Ten Hottest Technology Tips for Attorneys. We dive into the capabilities of popular Artificial Intelligence (ai) tools such as Chat GPT, Lawdroid, HarveyAI, and CaseTextAI, we tackle the latest strategies for optimizing Local Service Ads and Google Maps and take a deep dive into the changing world of SEO optimization, exploring Google auto-fill and vertical video....