Tech Savvy Dietitian: Websites, Local SEO & Marketing for Dietitians in Private Practice

Mastering Local SEO for Dietitians with Sam Sarsten of Thencan Designs In this episode of the Tech Savvy Dietician, Courtney interviews Sam Sarsten from Thencan Designs to dive deep into local SEO tailored for dieticians. They cover essential strategies including the importance of service and location pages, Google business profiles, and tackling the challenge of being licensed in multiple states....

In this episode, Megan Coulter, a copywriter and AI educator, joins us to discuss her journey from fearing AI to embracing it. Megan shares practical tips on how solopreneurs and entrepreneurs can leverage AI tools like ChatGPT, Jasper AI, and others for better content creation, marketing, and productivity. She emphasizes the importance of interacting with AI in a conversational manner and using i...

Guest Michelle Bourbonniere, PhD — SEO strategist, researcher, and founder of Words on the Rise Freebie: Cheat Sheet to Showing Up Well in AI Answers → words on the rise.com/ai What we cover Is SEO dead because of AI? What’s still true, and what’s changing The big shift: AI tools now have access to live search results (and why that matters for small businesses) How Google’s AI can personalize resu...

[00:00] Introduction Why follow-ups matter: It's not just lost income, it's broken trust The reality of running a practice: sessions, sick kids, and things filed under "later" [02:00] Common Follow-Up Moments That Get Forgotten Potential client inquiries Discovery calls that went quiet Clients who ghosted mid-package (yes, even prepaid ones!) Unanswered portal messages People who downloaded freebi...

Highlights: 00:02 – Why automating doesn’t mean losing your personal touch 04:15 – What to automate: scheduling, reminders, forms, and payments 09:40 – Tools that make automation easier (without adding another subscription) 13:20 – How to set up automated post-session check-ins that actually help 18:05 – What should never be automated — red flags, emotional follow-ups, and referrals 25:10 – The co...

📌 What We Cover: Why onboarding isn’t just admin — it’s client relationship building How to use Practice Better Programs to make onboarding feel like a course Using Google Workspace to automate intake and email What to include in your welcome email (and why you need one!) Creating a values-aligned intake form that doesn’t feel cold or clinical How to incorporate conditional logic so forms don’t o...

Episode 2 — Create an Inquiry Form That Protects Your Time, Energy, and Values Welcome back to The Tech-Savvy Dietitian Podcast , where we believe your systems should support your practice — not sabotage your sanity. I’m your host, Courtney Vickery , a registered dietitian turned web designer and tech translator for private practice owners who are tired of playing calendar Tetris and inbox detecti...

Title: Why You're Drowning in Admin Work in your private practice Summary: A deeper look at the biggest admin traps in private practice and how to fix them. Timestamps: 00:00 – Welcome + what we’re covering 03:12 – Why burnout happens in admin work 07:45 – How to simplify your workflow 12:30 – Quick wins to automate today Resources Mentioned: Practice Better, Zapier, Mailbutler Connect: Work with...

The Dietitian Turned Designer has an exciting announcement: We are moving to a Seasons model! Listen to this episode to learn more about this exciting update!

In this episode, Courtney discusses the recent workshop topic from the Clinician Crew - how to use Google Workspace to run your entire private practice. Learn how to make the most out of your Google Workspace subscription and even run all aspects of your private practice using the apps included in Google Workspace. *Nothing mentioned in this podcast is meant to be legal advice. JOIN THE CLINICIAN...

In this episode of Dietitian Turned Designer, I dive into the reasons why private practice owners should consider starting a podcast. I chat about the stats of having a podcast, enhancing visibility, connecting with your audience and sharing valuable information in a personable way. I also share my favorite content creation tips and success metrics. Learn more about the value of a podcast and get...

Join me on this episode of Dietitian Turned Designer as I pull back the curtain on my blog writing process.   I'll be sharing how I use a content writing tool to optimize my blog posts for search engines, providing in-depth analysis and comparing my content to top competitors.   Tune in to discover how this AI-integrated tool offers smart headings, suggested questions, and helps me generate long-f...

In this episode of Dietitian Turned Designer, I discuss the importance of offboarding clients and share valuable insights and actionable tips on creating a seamless offboarding experience. I provide details on using templates and Canva to guide you through the process and offer advice on incorporating some personal touches. Listeners will also learn how to use platforms like Practice Better and Go...

In this episode, we dive into the important role of website design and branding in building a successful nutrition business. Courtney and Whitney share their experiences and insights on the impact of a well-crafted website, effective copywriting, and email marketing in attracting clients and driving sales. Join us as we explore the intersection of design, marketing, and nutrition entrepreneurship!...

In today's episode, I'm going to take you through the process of setting up and preparing for a free webinar or master class. I'll be sharing my tips and tricks on topic selection, timing, and the platform to host your virtual event. As a bonus, I'll also give you a sneak peek into my upcoming master class on optimizing your Google business profile. So if you're ready to learn how to effectively p...

In this episode, join me and my guests, fellow Pursuing Private Practice team members - Jennifer McGurk and Danielle Young, as we chat about the importance of support and systems in business. We discuss the need for a circle of support, including therapists, care teams, business besties, and friends who understand the challenges of running a business. We explore the role of different types of supp...

In this episode of Dietitian Turned Designer, Courtney sits down with fellow dietitian and copywriting expert, Nina Mills. They discuss the importance of writing relatable copy and human communication in the healthcare field, the challenges of balancing professionalism and warmth in copywriting, and the impact it has on client experience. Nina shares insights into crafting personalized websites, o...

In today's episode, I am talking all about how to choose the brand colors for your private practice. Have you ever struggled with choosing the perfect colors for your brand? If so, this episode is for you! I share my unique process of selecting brand colors for both my clients and my own personal brand. From creating Pinterest boards to using a special website for color extraction, I guide you thr...

In this episode of Dietitian Turned Designer, I share my secrets to streamlining your client onboarding in your private practice. I discuss the different ways to set up your website for client inquiries, such as using discovery calls or questionnaires. I also dive into the power of Practice Better, a system that can revolutionize your client onboarding process. Join me as we explore how to save ti...

In this episode of "Dietitian Turned Designer," I sit down with the incredible Ali Hall, owner of Pure Balance Pilates and Align by Ali Hall in Athens. Ali shares her journey from experiencing severe pain and considering quitting dance to becoming a Pilates studio owner focused on healing and body reconnection. We delve into the importance of creating a positive atmosphere in the studio, aligning...

In this episode of Dietitian Turned Designer, I have the pleasure of chatting with Laura Jean, a talented dietitian who helps other health professionals integrate values-based approaches into their businesses.   We discuss the importance of building genuine client relationships, avoiding manipulative marketing, and embracing trauma-informed practices.   Join us as we explore how to align business...

In this episode, I'm talking all about SEO and giving you a high-level overview of things you should focus on if you want to improve your SEO on yoru private practice website. I also talk about the workshop replay that's still available from last week's Unlock the Power of SEO workshop AND I announce my brand new group - Nourish Your SEO!   JOIN THE NOURISH YOUR SEO MEMBERSHIP   WATCH THE SEO WORK...

Looking for ways to use AI to create content that engages? In this episode, I discuss how to use AI to generate content ideas, create effective prompts, and level up your content creation. Learn how to: Use AI to generate content ideas for social media, blog posts, and email marketing. Create effective prompts for AI that will get you the results you want. Overcome the challenges of using AI for c...

Join me in this episode as we dive into how you can overcome your technology fears and how it can transform your private practice. Discover the reasons behind our tech fears and learn valuable strategies to overcome them. I'll guide you through taking small, manageable steps toward embracing digital tools that align with your goals. From scheduling apps to telehealth platforms, we'll explore how t...

In this episode, I chat with Danielle Kaufman, founder of The Dietitian Assistant, about the benefits of virtual assistants in business and private practice. Danielle addresses common challenges like burnout, lack of time, and those tasks we all hate (but she loves!). We discuss all of the software she uses and recommends for your business to run smoothly. We also discuss Danielle's journey as a v...