SweetLife Entrepreneur™ Podcast

Growing a company while raising a family is a lot of work. Oftentimes entrepreneurs feel maxed out, and "Cat's in the Cradle" by Harry Chapin breaks your heart. You started your company for freedom, and you know you can obtain it, but you don't want to wait to sell or years more of hard work before reaping family life's rewards.    In this episode we break down 3 practical systems you can implemen...

When it comes to podcasting, everyone thinks ads are the way to monetize, but in this episode I'm breaking down other ways to grow your business with a podcast, and how to choose which is right for you. Podcasting is a great way to become known, grow your following and build relationships with your audience. Podcasting is also a great way to fill your coaching services, but it's definitely not for...

When it comes to podcasting, everyone thinks ads are the way to monetize, but in this episode I'm breaking down other ways to grow your business with a podcast, and how to choose which is right for you. Podcasting is a great way to become known, grow your following and build relationships with your audience. Podcasting is also a great way to fill your coaching services, but it's definitely not for...

This is a great show for businesses who are investigating the idea of launching a membership community. If you want to increase profit and serve more people at a time in the form of a membership community, this show will give you more clarity on how that type of program structure will work in your business and your life.    Membership programs deliver reoccurring information, content, trainings an...

When it comes to the business of coaching or consulting, 1-1 services dominate the market, However, coaching people 1-1 takes a great deal of time and you'll hit a financial and physical ceiling. This mistake often causes coaches to stay stuck in busy work and lifestyle cages and then many burn out completely. Instead, we're diving into the business model of group coaching and how to shift your bu...

In this episode we break down the difference between coaching and consulting and determine which is the right business offering for your new company. We also dive into how to structure your services, packages and initial marketing plans. At the end of this episode you will: Understand the difference between coaching and consulting Have clear steps to package your first coaching or consulting packa...

This is the second episode in our series called   "The Ultimate Guide To Your Perfect Business Model; For Experts, Coaches and Consultants". In these shows we unpack the process of intentional business design, offer engineering, and business architecture to build a business for high-profit, deep impact, lifestyle results.    In this show we break down the structure of online courses and how to use...

This episode kicks off a series called   "The Ultimate Guide To Your Perfect Business Model; For Experts, Coaches and Consultants". In these shows we unpack the process of intentional business design, offer engineering, and business architecture to build a business for high-profit, deep impact, lifestyle results.    In this kick off to the series we discuss what business modeling is, who needs to...

You need a constant flow of new leads coming into your business, but marketing can be overwhelming and time consuming. Entrepreneurs spin their wheels all the time, wondering what to do, where to post and how to find their perfect clients. In this show we're simplifying the process of marketing, but breaking up the 4 way to find clients. The greatest news is that you only need to nail one of these...

In this show we're breaking down a new structure of offering a coaching program via audio only. There are many traditional coaching program models that include video, live streaming or in person face to face. But not all great coaches want to be on video and that's okay. Today I'm dropping the framework to create an audio-only based coaching program that delivers great results. At the end of this...

So you're a genius. You can do many things and deliver a variety of results to your clients, but sometimes what you do is so big, people can't wrap their heads around it. They can't see it. It's too far away - a mirage or pipe dream. In this week's show we're helping you create an easy entry point that clients understand, so they can enter your ego system and move into more. At the end of this epi...

You have a lot to do in a short period of time. Add the fact that much of the work you need to complete as an entrepreneur requires training to complete, feeling accomplished evades you. I get it! I'm a pro at planning more than I'm capable and in this show I am giving you the framework I needed to create for myself, so that you can win your week's too. This is a short episode with simple but big...

Disqualifying clients is an important part of business growth. This concept comes from the idea that concentrating your sales and marketing on only the most qualified leads is a more successful way to increase sales. But how do you disqualify clients and find the perfect people you're called to serve? That's what we're covering in today's show.    This is not a training on "ideal client avatars" o...

Whiteboard sessions are a great conversion tool to convert leads to buyers. If you're a coach, consultant or niche skill provider, you're always looking for great ways to deepen your relationships with your followers and position yourself as the ideal solution. In this show I unpack how to use "whiteboard" sessions to further connect with your audience and increase sales. This show details the exa...

Clubhouse is an amazing platform to grow your audience, but most of our listeners have limited time and you want to be strategic about how you spend it. So, in this week's episode, we dive in with Annabelle Bayhan, Clubhouse marketing expert, to clarify 3 strategic objectives that can save you time and make you money while using the app. We also pull back the curtains on our Clubhouse to Mastercla...

In this show we unpack the online business model of "live virtual events" and help you determine if they should be part of your business strategy moving forward.    Live Virtual Events are not new. In fact, we've been hosting them for years. They're an upgrade from sales webinars and could be a good option to increase sales in your business. But, like all business models, Live Virtual Events aren'...

Money doesn't buy happiness. Yes, it definitely takes the edge off… but when it comes to being truly happy and fulfilled, most people consider time, family, health, love, giving, helping, and adventuring as the real prize of life.    In this show, I'm breaking down the two-punch formula for a profitable business that makes you really REALLY happy.    This episode is dedicated to my oldest son, who...

The best source of business comes from word of mouth. In this episode we're talking about forming your business affiliate dream team. These are other companies you partner with for mutual benefits. By creating dream affiliate partners you can provide broader scale options for your clients while receiving pre-qualified clients ready to give you money. In this show we talk about how to choose the ri...

Predictable systems are what makes the work flow. Systems to scale, systems to grow your team, systems to manage your marketing, client facing systems, and more…    This 2-part show with systems scaling queen Racheal Cook makes understanding how, why and when to create systems within your business, simple. There was so much business IQ delivered that we broke this show up into 2 parts, so be sure...

Predictable systems are what makes the work flow. Systems to scale, systems to grow your team, systems to manage your marketing, client facing systems, and more…    This 2-part show with systems scaling queen Racheal Cook makes understanding how, why and when to create systems within your business, simple. There was so much business IQ delivered that we broke this show up into 2 parts, so be sure...

Today we're diving into the actual, step by step, proven process of building a global empire organically without paid ads.  Following Lorraine Dallmeier's proven process, you'll not only be inspired but  leave this show with tactical marketing you can apply to your brand right now, even if you have no marketing team or little marketing experience. At the end of this episode you will: Know the 6 st...

People don't talk about licensing. In fact, it's a secret weapon that most companies don't tap in to. However, licensing when done properly can be the catalyst to higher profit than you ever dreamed possible. And there's no catch! In fact, the business model of licensing your content, course, or program is quite simple. This week we're continuing our conversation about from episode #235 and talkin...

If you're an established entrepreneur with proven programs, courses, or content, and you're looking to grow exponentially, then this episode is for you. By creating content to license you can demonstrate thought leadership in your space, increase credibility across your audience, expand your business to B2B or create a dual business model.    This an intro to licensing for entrepreneurs who want t...

Lead magnets are a fundamental to grow your list of prospective buyers. But, unlike 2012, you can't just throw a fancy .pdf out there and expect to get high-quality leads, if you get any leads at all? In this show we're discussing the changes to lead magnets and what is considered valuable to those you really want to attract.    How we use lead magnets has significantly changed over the last decad...

You're an expert, and you're pretty incredible at what you do, but sales from your online videos aren't exactly reflecting just how amazing you are. This means there's a disconnect between who you truly are and how you're showing up on video. Or there could also be some bumpy roads between how you show compassion on video, establishing your authority, or entertaining viewers long enough to stay un...