Blast Design

Sustainability by Design

Business EN ↓ 6 episodes

Sustainability by Design explores how brand, design, and communication can help businesses move from good intentions to measurable impact. Hosted by the team at BLAST , each episode features honest conversations with sustainability and marketing leaders who are reshaping how organisations talk about — and deliver — change. From evolving regulations to creative storytelling, these discussions uncover what it really takes to build belief in a sustainable future. A podcast for anyone working at the intersection of design, business, and sustainability who wants to make progress, not just promises.

Author

Blast Design

Episodes

Taking the challenge: The road to a better fashion industry 15.06.2026 42:12

In this episode, Giff sits down with Ed Bartlett, founder of cycling apparel brand Kostüme, to explore what happens when you challenge accepted wisdom and rethink an industry from first principles. After years of spending long hours in the saddle, Ed found himself questioning many of the assumptions underpinning the cycling apparel industry. From product design and marketing to manufacturing and r...

The Techno Optimist: Rethinking fashion through innovation 19.03.2026 46:21

In this episode, Giff is joined by Ann Claes, co-founder of Masjien, a technology and sustainability agency working at the crossroads of fashion, innovation and systems change. Ann shares her journey through fashion production, business development and mentorship, and why she now describes herself as a “techno optimist”. She explains how Masjien challenges the status quo by using technology in two...

Redesigning the future: the opportunity of our time 13.01.2026 32:56

In this episode, Giff is joined by Will Hayler, co-founder and CEO of Blue Earth Summit, to explore how entrepreneurial thinking, creativity and capital can come together to drive real climate solutions. Will shares his journey from media, marketing and events into building Blue Earth Summit – not as another climate conference, but as a movement focused on transforming the way the world works. He...

From backstage to star: Making sustainability perform 15.12.2025 43:00

In this episode, Giff sits down with Georgia-Rae Taylor, founder of sustainability consultancy Common Ground, to explore how impact and imagination can work together to create real change inside brands. Georgia-Rae shares her journey from growing up in rural New Zealand to building a strategic sustainability and communications agency that turns sustainability from a siloed function into a creative...

The human connection: Cultivating conversations that spark change 18.11.2025 36:51

In this episode, we sit down with Harriet Vocking , founder of For. Tomorrow and a veteran of 14 years in sustainable fashion and communications. Harriet shares her unconventional path into PR, her early encounters with sustainability in the 90s, and the highs and lows of building (and rebuilding) a purpose-driven agency. She reflects on her years at Eco-Age, working alongside Livia Firth, travell...

The visibility gap: How to make ESG connect 21.10.2025 33:15

In this episode, Blast’s Colin Gifford speaks with Heather Smith of Heather Smith Commercial about Planet Croxley – the sustainability initiative bringing ESG to life at Croxley Park. Together, they explore how design and communication can make complex sustainability work visible, meaningful, and commercially valuable. Heather shares the challenges landlords face in proving the ROI of ESG initiati...