SuperCreativity Podcast with James Taylor | Creativity, Innovation and Inspiring Ideas

Why Good Companies Go Bad — Eric Ries #375 This episode explores why mission-driven organizations lose their way as they scale. Ries argues this decay isn’t a moral failure, but a structural one. Pulled by “financial gravity,” unprotected companies naturally default to maximizing short-term shareholder returns unless founders encode their core values into the organization’s...

Curiosity: The Ultimate Competitive Advantage in the Age of AI #374 If there is one trait that will define who thrives in the age of artificial intelligence, it is not intelligence or technical skill. It is curiosity. In this solo episode, James Taylor explores why curiosity is becoming the most important human advantage in a world where machines can generate answers instantly. Drawing from resear...

The Eight P’s of SuperCreativity: A Practical Architecture for Innovation #373 Creativity is often misunderstood as inspiration. A flash of insight. A moment of brilliance. But if creativity were just inspiration, it couldn’t be taught. It couldn’t be scaled. It couldn’t be embedded into organisations. In this solo episode, James Taylor introduces the structured framework behind his book SuperCrea...

Announcing SuperCreativity - The New Book on Human+AI Creative Collaboration #372 Sixteen years ago, standing backstage at London’s Royal Albert Hall, James Taylor witnessed something that changed the course of his life. From the audience, it looked like magic. A rock star under the spotlight. Five thousand people on their feet. Effortless brilliance. But backstage told a different story. In this...

Ethics, Gene Editing, CRISPR & Moral Courage with Françoise Baylis #371 What happens when scientific innovation moves faster than our moral imagination? In this episode of the SuperCreativity Podcast , James Taylor speaks with world-leading bioethicist Françoise Baylis about CRISPR, gene editing, embryo research, relational autonomy, and the future of human identity. From the controversial 14-...

How should humans really work with artificial intelligence? #370 In this solo episode of the SuperCreativity Podcast, James Taylor explores two distinct and highly effective models for human–AI collaboration: the Centaur and the Cyborg. Drawing on real-world breakthroughs like Google’s AlphaFold and research from Harvard Business School, James explains why the future of creativity and innovation i...

Creative Pairs: Why Breakthrough Ideas Rarely Happen Alone #369 We love the story of the lone genius. But when you look behind the scenes of the most successful companies, discoveries, and creative breakthroughs, a very different pattern emerges. Innovation is rarely a solo act. It is a team sport, and it often begins with the power of two. In this solo episode, keynote speaker and author James Ta...

The Lone Genius Myth and Why Creativity Is a Team Sport #368 The biggest myth about creativity is that it belongs to the lone genius. In this solo episode, keynote speaker and author James Taylor dismantles the centuries-old idea that creativity is reserved for solitary visionaries and artistic prodigies. Tracing the origins of the “lone genius” narrative back to Renaissance-era storytelling, Jame...

What Is SuperCreativity? Why AI Expands Your Creative Potential #367 In this solo episode, James Taylor breaks down the core idea behind his new book SuperCreativity – Accelerating Innovation in the Age of AI . He explains why the common framing of humans versus machines is outdated, and how the real competitive advantage now comes from intentional collaboration with both people and intelligent sy...

Why Most AI Transformations Fail: AI and the Octopus Organization with Jonathan Brill #366   In this episode of the SuperCreativity Podcast , James Taylor speaks with Jonathan Brill , futurist in residence at Amazon, inventor, strategist, and one of the world’s top-ranked futurists according to Forbes . Jonathan is the co-author of AI and the Octopus Organization , a provocative new book arguing t...

What Top AI Keynote Speakers Are Really Talking About Behind Closed Doors #365 In this solo episode of the SuperCreativity Podcast, keynote speaker and AI advisor James Taylor reveals the real conversations happening backstage, in green rooms, and behind closed doors with global CEOs, board members, and fellow AI keynote speakers. While public discussions about artificial intelligence often focus...

Creativity in Large-Scale Contexts: How Environments Shape Innovation with Professor Jonathan Feinstein #364 In this episode of the SuperCreativity Podcast , James Taylor speaks with Professor Jonathan S. Feinstein , the John G. Searle Professor of Economics and Management at Yale School of Management , and one of the world’s foremost thinkers on the science of creativity. His acclaimed new book,...

The World of Creativity: Lessons from 75 Countries with Fredrik Haren #363 In this episode of the SuperCreativity Podcast , James Taylor welcomes back Fredrik Haren , the globally renowned Creativity Explorer and author of The World of Creativity: A Journey Across 37 Countries to Discover the Secrets of Creative Minds. Over the past 25 years, Fredrik has travelled to more than 75 countries, meetin...

Our Brains, Our Selves: How the Mind Creates Identity with Professor Masud Husain #362 In this episode of the SuperCreativity Podcast , James Taylor speaks with Professor Masud Husain , neurologist, neuroscientist, essayist, and author of Our Brains, Ourselves: What a Neurologist’s Patients Tell Him About the Brain . A leading researcher at the University of Oxford , Husain explores how the brain...

The Creative Brain: Busting Myths About Creativity with Dr. Anna Abraham #361 In this episode of the SuperCreativity Podcast , James Taylor interviews Dr. Anna Abraham , neuroscientist, educator, and author of The Creative Brain: Myths and Truths . As the E. Paul Torrance Professor at the University of Georgia and director of the Creativity and Imagination Lab , Dr. Abraham has spent decades explo...

Tiny Experiments: How Curiosity Beats Goals with Anne-Laure Le Cunff #360 In this episode of the SuperCreativity Podcast , James Taylor speaks with Anne-Laure Le Cunff — neuroscientist, entrepreneur, founder of Ness Labs, and author of Tiny Experiments: How to Live Freely in a Goal-Obsessed World . Anne-Laure shares her personal journey from Google’s hustle culture to a health crisis that sparked...

The Untapped Science of Less: Why Subtraction Unlocks Better Ideas with Dr. Leidy Klotz #359 In this episode of the SuperCreativity Podcast , James Taylor speaks with Dr. Leidy Klotz , engineer, designer, behavioral scientist, and author of Subtract: The Untapped Science of Less . Klotz reveals why our brains are biased toward adding complexity —and why the smartest solution is often to remove, re...

The Creativity Advantage: How Creativity Shapes Our Lives with Dr. James C. Kaufman #358 In this episode of the SuperCreativity Podcast , James Taylor sits down with Dr. James C. Kaufman , one of the world’s leading creativity researchers and a professor of educational psychology at the University of Connecticut. Known for groundbreaking concepts like the 4C Model of Creativity and the Sylvia Plat...

How Rest Unlocks Creativity: The Neuroscience of Your Brain - Dr. Joseph Jebelli #357 In this episode of the SuperCreativity Podcast , James Taylor interviews Dr. Joseph Jebelli , neuroscientist and author of The Brain at Rest and In Pursuit of Memory . Together, they explore how rest isn’t laziness but a neural necessity that unlocks creativity, productivity, and mental clarity. Discover the neur...

Why Your Team Isn't Creative? How to Build Innovation #356 Are you trying to foster innovation, but your team meetings end up being repetitive and uninspired? It’s a common challenge for leaders: you have a room full of smart people, but unlocking their collective creative genius feels just out of reach. If you’re ready to move beyond stagnant brainstorming sessions and drive real resu...

Asking Better Questions for Leadership Success In business and in life, the smartest people aren’t always the ones with the best answers, they’re the ones who know how to ask better questions . Curiosity is more than just a trait, it’s a superpower that builds trust , reveals hidden insights , and sparks innovation . Yet in today’s fast paced world, many leaders skip over curiosity in favor of spe...

How to Capture Audience Attention in 8 Seconds In today’s world, you only have eight seconds to capture audience attention before they drift. That’s shorter than the blink of an eye in public speaking terms. Research shows our focus has dropped dramatically in the past two decades, down to less than a minute on a single task before distraction takes over. Whether you’re a keynote speaker , a leade...

Creativity and Emotional Intelligence Explained: Dr. Zorana Ivcevic Pringle on Turning Ideas Into Action and Emotion Into Insight #355 In this episode of the SuperCreativity Podcast , host James Taylor speaks with Dr. Zorana Ivcevic Pringle , senior research scientist at the Yale Center for Emotional Intelligence and author of the new book The Creativity Choice: The Science of Making Decisions to...

3AM Ideas: How Diffuse Thinking Sparks Creativity Have you ever had a brilliant thought strike in the middle of the night? Those 3AM ideas often feel random, but they’re actually a powerful spark of creativity. In this episode of the SuperCreativity Podcast , keynote speaker James Taylor shares how a quiet flight over the Indian Ocean turned into a lesson on innovation, cultural exchange, and what...

Teaching Creativity in a World of AI and Uncertainty: Keith Sawyer’s Art School Insights #354 In this episode of the SuperCreativity Podcast , James Taylor interviews Dr. R. Keith Sawyer, one of the world’s leading experts on creativity, learning, and innovation. Keith is the Morgan Distinguished Professor of Educational Innovation at the University of North Carolina at Chapel Hill and author of 1...