Super Clinic Project Podcast

In this week’s Coach’s Corner, Jennifer Gligoric and Tracey Sundkvist break down why patient testimonials are the single most powerful tool for building trust, credibility, and conversions in your clinic. If you want to turn skeptical leads into raving fans and get $10,000 in value in just 10 minutes, this episode is for you! Tracey (our resident neuroscience expert and business consultant) explai...

In this Coach’s Corner, Jennifer and Tracey dive headfirst into the world of AI and automation, breaking down how even the busiest clinic owners can harness these tools to add $10,000 of value to their business—often in less than 10 minutes. This episode is packed with real-world examples, practical tools, and candid advice about how to get ahead (and stay ahead) as technology transforms healthcar...

Episode Summary Host Rory Morgan welcomes Dr. Dee Bonney, former ER physician turned wellness clinic owner, to the Super Clinic Project Podcast. Dr. Dee shares his courageous journey from hospital burnout and financial uncertainty to building a thriving, purpose-driven practice in Central Indiana. He opens up about the tough mindset shifts, business lessons, and “ignorance tax” he paid to learn ho...

Episode Summary In this Coach’s Corner edition of the Super Clinic Project Podcast, hosts Jennifer Gligoric and neuroscience expert Tracey Sundkvist break down how cash-pay clinic owners can add $10,000 to their business in just 10 minutes—by harnessing the power of niche specialization and content localization. Jennifer and Tracey share real-world examples (from Gordon Ramsay’s kitchen makeovers...

Today, Jennifer Gligoric and neuroscience expert Tracey Sundkvist dive into the new rules of clinic marketing in a post-COVID world. If you want to add $10K to your clinic’s revenue, it’s time to ditch outdated tactics and get personal, visible, and consistent with your outreach. Discover how to stand out in a crowded market, where to actually show up online, and why video is now non-negotiable fo...

Episode Summary: In this episode of The Super Clinic Project, host Jennifer Gligoric interviews Cavaliere Franco Lofranco, a visionary entrepreneur and healthcare industry disruptor. Franco shares his incredible journey from co-founding one of Canada’s first high-speed internet companies to innovating across multiple industries, including healthcare. This episode dives into the future of AI, robot...

This week on Coach’s Corner, Jennifer and Tracey dive deep into the power of authoritativeness—and why showing up as an expert (not a dictator!) is the secret weapon for clinic owners who want to add $10K to their business, fast. You’ll learn: The difference between being authoritative and being a steamroller (and why it matters to your team and your patients!) Why empathy is important, but author...

Feeling stuck or sensing a slump in your clinic team’s energy? In this Coach’s Corner, Jennifer Gligoric and Tracey Sundkvist reveal how to reset your team for fresh energy and growth—whether you’re cruising along or on the verge of mutiny. Discover simple, practical strategies to re-engage your staff, foster accountability, and align everyone with your clinic’s mission for a powerful reset that c...

Episode Summary Host Jennifer Gligoric welcomes Gabby Griffin, nurse practitioner, entrepreneur, and founder of Men’s Health Athens, to the Super Clinic Project Podcast. Gabby shares her remarkable journey from trauma surgery and hospital burnout to launching a thriving men’s health clinic—achieving an incredible 347% growth in just one year. She reveals the mindset shifts, systems, and strategies...

Are your systems working for you—or are you stuck working for your systems? In this Coach’s Corner, Jennifer Gligoric and Tracey Sundkvist break down how smart, simplified systems can help you add $10,000 to your clinic in just 10 minutes. Learn what to automate, what to track, and how to make every system deliver real results—without drowning in tech or admin chaos. Highlights: Systems That Serve...

What if the key to unlocking $10,000 in new revenue—and real fulfillment—starts with holding yourself accountable as a leader? In this Coach’s Corner, Jennifer Gligoric and Tracey Sundkvist break down the practical side of leadership: aligning your actions with your values, owning your company’s purpose, and showing up with integrity. If you want to lead yourself (and your clinic) to bigger wins,...

Episode Summary: In this episode of The Super Clinic Project, host Jennifer Gligoric interviews Dr. Michael Neal, founder of Build My Team, to discuss his innovative approach to hiring and team building for clinics. Dr. Neal shares his journey from overcoming hiring struggles in his optometry practice to creating a system that eliminates resumes and identifies top talent based on natural strengths...

Episode Summary What if your next breakthrough is on the other side of being wrong? In this Coach’s Corner episode, Jennifer and Tracey unpack how admitting mistakes and dropping perfectionism can actually accelerate your clinic’s growth–sometimes to the tune of $10K or more. You’ll hear the neuroscience behind why we cling to being right, a powerful story of transformation from “perfectionist” to...

Scripts get a bad rap, but they’re the secret sauce behind thriving, high-revenue clinics! In this fast-paced Coach’s Corner, Jennifer and Tracey break down why scripting your phone and sales conversations is the fastest way to add $10,000 (or more) to your bottom line—without sounding robotic or losing your clinic’s personal touch.   Key Takeaways: Scripts ≠ Robots: Great scripts create consisten...

Episode Summary: In this episode of The Super Clinic Project, host Jennifer Gligoric welcomes Francie Jain, founder of Terawatt, a marketplace dedicated to reducing employee turnover and driving long-term organizational success through high-impact coaching. Francie dives into the often-overlooked costs of turnover and shares actionable strategies to help clinic owners retain top talent, foster a g...

Can you add $10,000 in value to your clinic in just 10 minutes? In this Coach’s Corner, Jennifer Gligoric and Tracey Sundkvist give you the leadership playbook that top clinic owners use to drive results, boost team performance, and scale their businesses. Discover why leadership is a set of daily actions—not just a title—and how you can level up fast.   Highlights:   Why leadership is about what...

This week on Coach’s Corner, Jennifer and Tracey dive deep into the CEO mindset every clinic owner needs to unlock rapid growth—potentially $10K in just 10 minutes! Discover why your current results are a direct reflection of your thinking and behaviors, and how shifting your mindset can create an immediate, game-changing impact in your clinic.   Highlights: Why Mindset Matters: Your business resu...

Episode Summary: In this episode of The Super Clinic Project Podcast, host Jennifer Gligoric sits down with Ursula Mentjes, a 5-time bestselling author, sales strategist, and NLP expert. Together, they explore how clinic owners can shift limiting beliefs, scale their businesses, and achieve financial freedom. Ursula shares actionable insights on goal-setting, overcoming mental barriers, and creati...

Ready to unlock $10,000 in new revenue… in just 10 minutes? In this Coach’s Corner, Jennifer Gligoric and Tracey Sundkvist combine their deep expertise in clinic growth, neuroscience, and practical business strategy to show you how to turn your marketing plan into a revenue-driving machine.   Highlights: From Theory to Action: Why your marketing plan can’t live in a drawer—and how to make it a liv...

  Episode Summary: In this episode of The Super Clinic Project, host Jennifer Gligoric welcomes Craig Keegan, mergers and acquisitions (M&A) expert and founder of M&A Profits. Craig shares his deep knowledge of roll-ups, due diligence, and creating value in your clinic to prepare for a successful sale or scale. Whether you're a clinic owner planning your exit or looking to grow your practi...

In this episode of The Super Clinic Project, host Jennifer Gligoric welcomes Stephanie Hayes, founder of Assets to Exits and host of the Real People, Real Business podcast. Stephanie shares her expertise on creating a business growth strategy with an exit in mind, helping clinic owners turn their businesses into valuable assets. Whether you're a small clinic owner just starting out or a seasoned e...

In this episode of The Super Clinic Project, host Jennifer Gligoric welcomes Darcy Sullivan, founder of Propel Marketing & Design and host of the Clinic Marketing Podcast. Darcy dives into the often-confusing world of SEO (Search Engine Optimization) and shares actionable strategies to help clinic owners improve their online presence, attract more patients, and grow their businesses. Whether y...

In this exciting episode of the Super Clinic Project Podcast, Jennifer Gligoric sits down with Bonnie Bruderer, CEO and founder of Binge Networks, to explore how clinic owners and entrepreneurs can leverage streaming platforms to amplify their message and grow their businesses. Bonnie, a Columbia University-degreed marketing strategist, shares her inspiring journey from life coach to media mogul,...

Episode Summary: In this episode of The Super Clinic Project Podcast, hosts Rory Morgan, Jennifer Gligoric, and Tracey Sundkvist continue their exploration of Marketing Strategy Part II. They dive deep into the essential elements of clinic marketing, including Root Cause, Proven Process, Core Offer, Price, and Vibe. This episode is packed with actionable insights to help clinic owners stand out, a...

 In this episode, Jennifer Gligoric hosts Liana Zavo, founder of Zavo Media PR Group. Liana shares her journey of overcoming challenges and building a global PR presence in 12 countries. The discussion highlights the importance of trust, credibility, and strategic positioning for clinic owners looking to scale their businesses and establish themselves as leaders in their field. Key Takeaways: Trus...