Suncoast NPI Business Networking Podcast

Hey everyone! Jon Marshall here, owner of Suncoast NPI. When I talk to small business owners throughout Tampa, Clearwater, and up into Pasco County, I hear the same question all the time. Between managing inventory, handling payroll, and taking care of daily operations, your time is stretched thin. You want to know if spending time at a networking meeting is actually worth your energy. My answer i...

Hey everyone! Jon Marshall here, owner of Suncoast NPI. As our business community across Hillsborough, Pasco, and Pinellas counties continues to expand, I see a lot of entrepreneurs making the mistake of looking for referrals in all the wrong places. They think that every single person they meet is a potential source of business. The reality is, your time is valuable, and you need to be strategic....

Hey everyone! Jon Marshall here, owner of Suncoast NPI. As our business community across Tampa, Clearwater, and up into Pasco County experiences this incredible momentum, I hear a lot of people throwing around the word “referral.” The problem is, many professionals use it when they are actually talking about a lead. There is a massive difference between the two, and understanding that...

Hey everyone! Jon Marshall here, owner of Suncoast NPI. As our community in Hillsborough, Pasco, and Pinellas continues to grow, I see many business owners focusing on the wrong numbers. They spend their time collecting a massive list of names and phone numbers, thinking a thick stack of business cards equals a strong network. In reality, there is a fundamental difference between a contact and a r...

Hey everyone! Jon Marshall here, owner of Suncoast NPI. One of the biggest hurdles business owners face while running a shop in Clearwater or managing a crew out in Wesley Chapel is simply knowing how to ask for help. We all know that word of mouth is the most powerful tool in our belt, but many professionals hesitate to ask for referrals because they do not want to seem pushy or desperate. In rea...

Hey everyone! Jon Marshall here, owner of Suncoast NPI. One of the most common misconceptions I hear while talking to business owners throughout Hillsborough, Pasco, and North Pinellas is the idea that you need to be a loud, high-energy extrovert to make networking work for you. Many people imagine that to succeed in a group, you have to be the life of the party or someone who can work a crowd at...

How Do I Know If a Networking Group Is Right for Me? Hey everyone! Jon Marshall here, owner of Suncoast NPI. As our community continues to see a level of momentum that most business owners only dream of, I’m often approached by professionals who feel like they are at a crossroads. They know they need to grow, and they’ve heard that word-of-mouth is the gold standard for high-quality referrals, but...

Hey everyone! Jon Marshall here, owner of Suncoast NPI, and today I want to tackle a question that I hear quite often while I’m out and about meeting with entrepreneurs from Clearwater over to Brandon. Business owners are constantly bombarded with options on where to spend their marketing dollars, from social media ads to local sponsorships, and many wonder if paying for a seat at a networking tab...

Hey everyone! Jon Marshall here, owner of Suncoast NPI, and today I want to pull back the curtain on a topic that every savvy business owner eventually brings up: the bottom line. When you are looking to grow your business throughout our local Tampa communities, you have to be careful about where you allocate your resources. People often ask me what a membership actually costs and, more importantl...

Hey everyone! Jon Marshall here, owner of Suncoast NPI, and I want to talk to you about something that sits at the very heart of our Tampa Bay business culture. The sheer volume of new growth in our community is creating opportunities faster than most of us can keep up with, and with that growth comes a massive opportunity to build a referral network that doesn’t just look good on paper but...