Sudarshan's Podcast

In this episode, I sat down with Ananda Narasimhan , Head of Marketing at Amura Health , to understand how AI is reshaping Marketing Operations (MarkOps) . Anand's LinkedIn: https://www.linkedin.com/in/simhan911/ Sudarshan's LinkedIn: https://www.linkedin.com/in/sudarshanbaskar/ Anand has spent over a decade building marketing systems at companies like Zoho, Freshworks, Sprinklr, CleverTap, Zuddl,...

In this episode, I spoke with Amrapali Shetty (Polly) , Marketing Leader at Yellow.ai , about what has fundamentally changed in B2B marketing in the AI era. We explored why content has become infinite, why most thought leadership fails, how modern marketing teams should be built, and why marketers need to think beyond attribution dashboards. Polly also shared her Demand Triangle framework for bala...

In this episode, I spoke with Adithya , first GTM hires at Everstage, where he helped build the marketing function from the ground up as the company scaled from its early days to a Series B SaaS business. We explored why brand matters more than ever in an AI-first world, how Everstage approached community building, thought leadership, ABM, events, podcasts, and social proof, and why trust is becom...

In this episode, I spoke with Chirag Parmar , Head of Marketing at Sharpsell and founder of Brand Pro, about how AI is reshaping modern marketing teams, workflows, SEO, demand generation, and distribution. We discussed: • Why distribution/owned media matters more than content creation now • AI-generated content & SEO myths • Hyper-personalized email marketing workflows • Brand trust & comm...

In this episode of Sudarshan’s Podcast, I spoke with Rangarajan Nallappa about B2B marketing, partner-led GTM, brand building, demand generation, AI’s impact on marketing teams, and what it really means to deeply understand your ICP. Ranga shares his journey from tech → advertising → growth marketing, and explains how modern marketers need to balance creativity with business impact. 🎙️ Talks about...

Follow me on LinkedIn : https://www.linkedin.com/in/sudarshanbaskar/Follow Arnob on LinkedIn : https://www.linkedin.com/in/iamarnob6543/In this podcast, we spoke about,00:00 - Introduction to Arnob Mukherjee02:09 - Podcast Experience04:45 - Builder to Entrepreneur10:11 - Evolution of Olvy22:38 - Catering PM as ICP32:15 - Brand Building43:17 - Future of Design & Artists in AI Era54:26 - Importa...

Follow me on LinkedIn : https://www.linkedin.com/in/sudarshanbaskar/Follow Himanshu on LinkedIn : https://www.linkedin.com/in/hupreti/In this podcast, we spoke about,00:00 - Introduction about Himanshu & Ai Pallette11:07 - Entrepreneur First Program15:21 - AI Palette's Role in FMCG Innovation22:40 - Data Reliability and Insights29:43 - Understanding AI Palette's SaaS Model32:42 - Exploring New...

Follow me on LinkedIn : https://www.linkedin.com/in/sudarshanbaskar/Follow Ankur on LinkedIn : https://www.linkedin.com/in/ankurrawal/In this podcast, we spoke about,00:00 - Ankur's Journey: From Childhood to Zen Duty09:10 - IBM to Starting up11:00 - Consultancy Phase15:08 - Birth of Zen Duty and Initial Challenges21:55 - Navigating Pandemic and Growth24:13 - Hiring and Engineering Talent Post-COV...

Follow me on LinkedIn : https://www.linkedin.com/in/sudarshanbaskar/Follow Prashant on LinkedIn : https://www.linkedin.com/in/prashantmahajan31/In this podcast, we spoke about,00:00 -Introduction and Background02:59 - Prashant's Career Journey05:52 - Challenges and Lessons from Zeda.io12:11 - Decision to Shut Down ZR.io15:11 - Why Big Tech Jobs are better than starting up?21:03 - Next Steps for Pr...

Follow me on LinkedIn : https://www.linkedin.com/in/sudarshanbaskar/Follow Ankur on LinkedIn : https://www.linkedin.com/in/ankurgoyal22/ In this podcast, we spoke about, 00:00 - Introduction to Fiber and Ankur Goyal 06:11 - Ankur's Journey: From D2C to SaaS 09:05 - Story of And Me and Its Exit 15:14 - Acquiring Initial Customers 18:03 - GTM Strategy and Market Focus 24:55 - Team: Early Hires and I...

Follow me on LinkedIn : https://www.linkedin.com/in/sudarshanbaskar/Follow Sandeep on LinkedIn : https://www.linkedin.com/in/sandeepsingh2328/In this podcast, we spoke about,What is Product Marketing, Prerequisites to become a PMM, Common Misuse of the PMM Role,How it is close to Product Managers, Who does a PMM report to? Stay tuned, will meet you soon !!

Follow me on LinkedIn : https://www.linkedin.com/in/sudarshanbaskar/Follow Ashu on LinkedIn : https://www.linkedin.com/in/rakeshvenugopal2109/In this podcast, we spoke about,00:00 - Introduction to Chief of Staff Role02:05 - Rakesh's Journey to ISB10:07 - Shift in Mindset at ISB12:42 - Defining Success in Founder's Office Roles18:31 - Dynamic Nature of Generalist Roles30:30 - Job Security in Dynam...

Follow me on LinkedIn : https://www.linkedin.com/in/sudarshanbaskar/Follow Ashu on LinkedIn : https://www.linkedin.com/in/ashutoshpsingh/In this podcast, we spoke about,00:00 - Introduction to Ashutosh and Revrag01:51 - Journey from Blance to Revrag11:16 - Building Revrag: The Pivot to B2B25:40 - AI Adoption in Enterprise Companies28:43 - Exploring Pricing Models in AI Sales30:26 - The Evolution o...

Follow me on LinkedIn : https://www.linkedin.com/in/sudarshanbaskar/Follow Vinay on LinkedIn : https://www.linkedin.com/in/vinayragh/In this podcast, we spoke about,00:00 - Introduction to GTM Engineering04:47 - The Role of GTM Engineers in Modern Sales09:33 - When to Hire a GTM Engineer14:03 - The Skills Required for GTM Engineering18:24 - Understanding GTM Tools and Integrations26:43 - The Futur...

Follow me on LinkedIn : https://www.linkedin.com/in/sudarshanbaskar/Follow Isaac on LinkedIn : https://www.linkedin.com/in/isaacjohnwesley/Follow Rajeev on LinkedIn : https://www.linkedin.com/in/rjvsml/In this podcast, you will listen to Isaac and Rajeev, Show notes:Chapters00:00 - Introduction to Career Transitions01:19 - Transitioning to Product Management01:29 - Pre-Transition Signs and Decisio...

Follow me on LinkedIn : https://www.linkedin.com/in/sudarshanbaskar/ Follow Isaac on LinkedIn : https://www.linkedin.com/in/isaacjohnwesley/ Follow Rajeev on LinkedIn : https://www.linkedin.com/in/rjvsml/ In this podcast, you will listen to Isaac and Rajeev, Show notes: 00:00 - Introduction to Managing Up and Down 01:42 - Aligning Teams during Peacetime vs Wartime 10:34 - Communicating Difficult D...

Follow me on LinkedIn : https://www.linkedin.com/in/sudarshanbaskar/ Follow Surender on LinkedIn : https://www.linkedin.com/in/say2surender/ Follow Shubhi on LinkedIn : https://www.linkedin.com/in/shubhi-saxena-28241975/ Follow Anirudh on LinkedIn : https://www.linkedin.com/in/anirudhshenoy/ In this podcast, we spoke about, - PM Courses and Gurus - Product Management Fundamentals - Essential Skill...

Follow me on LinkedIn : https://www.linkedin.com/in/sudarshanbaskar/ Follow Isaac on LinkedIn : https://www.linkedin.com/in/isaacjohnwesley/ Follow Rajeev on LinkedIn : https://www.linkedin.com/in/rjvsml/ In this podcast, you will listen to Isaac and Rajeev, We spoke about, - GenZ's unique problems - Mental Health - Feedback Reception - Is GenZ's hard to Retain? - Policy Changes Stay tuned, will m...

Follow me on LinkedIn : https://www.linkedin.com/in/sudarshanbaskar/ Follow Isaac on LinkedIn : https://www.linkedin.com/in/isaacjohnwesley/ Follow Rajeev on LinkedIn : https://www.linkedin.com/in/rjvsml/ In this podcast, you will listen to Isaac and Rajeev, We spoke about, - How does their day look like? - Rajeev's early times at Infosys - Types of Time in a Workday - Hustle Culture - When and wh...

Follow me on LinkedIn: https://www.linkedin.com/in/sudarshanbaskar/ Follow Nivas on LinkedIn: https://www.linkedin.com/in/nivasravichandran/ In this podcast, you will listen to Nivas Ravichandran, We spoke about, - Nivas Career from Freshworks to Spendflo - Building Spendflo's Marketing Function from Scratch - Event Marketing - Career Progression as a Marketer - " T-Shaped Marketer" - Communities...

Follow me on LinkedIn: https://www.linkedin.com/in/sudarshanbaskar/ Follow Craig on LinkedIn: https://www.linkedin.com/in/craig-fernandes-securemyscholarship/ In this podcast, you will listen to Craig Fernandes who is the Co-founder & CEO of Secure My Scholarship, We spoke about, - Hardik or Rohit - What is Secure My Scholarship? - How does it help the students to get scholarships in top unive...

Follow me on LinkedIn : https://www.linkedin.com/in/sudarshanbaskar/ Follow Arvindh on LinkedIn : https://www.linkedin.com/in/arvindhsundar/ In this podcast, you will listen to Arvindh, We spoke about, - Arvindh's Background and Experiences - Put the Player First Framework - Content Calendar for Personal Branding - Podcasting - Guest Lab - Podcast Guest Research tool - What is Charisma? Stay tuned...

Follow me on LinkedIn : https://www.linkedin.com/in/sudarshanbaskar/ Follow Roshan on LinkedIn : https://www.linkedin.com/in/cariappack/ Follow Dhanush on LinkedIn : https://www.linkedin.com/in/dhanushparekh/ In this podcast, you will listen to Roshan and Dhanush, We spoke about, - Temperature in Bangalore - How has Bangalore become a startup hub of India? - Is Bangalore traffic real? - How has Ba...

Follow me on LinkedIn: https://www.linkedin.com/in/sudarshanbaskar/ Follow Karthik on Linkedin: https://www.linkedin.com/in/karthikpasupathy/ In this podcast, you will listen to Karthik, who is a Marketing Lead at Prudent AI We spoke about, - Startup Ecosystem - Is Chennai really a SaaS Capital? - Why do Chennai Founders like Chennai more than Bangalore or Delhi? - Food - Biryani, Cafes, Pubs, and...

Follow me on LinkedIn: https://www.linkedin.com/in/sudarshanbaskar/ Follow Gomathi on Linkedin: https://www.linkedin.com/in/gomathi-shanmugasundaram-2526031a/ In this podcast, you will listen to Gomathi Shanmugasundaram, who is a Founder & CEO of Ahaguru We spoke about, - Stanford Seed Program - How Ahaguru started? - User and Customer Persona - Course Completion Rate - How Sales and Marketing...