Steve Coughran
Strategy Meets Finance
Welcome to Strategy Meets Finance, the podcast for business owners and entrepreneurs who want to start, grow, and run a business that lasts. Most business owners struggle because they treat strategy and finance as separate. But without a clear strategy, your finances won’t support long-term growth. And without strong financial planning, even the best business ideas fall flat. On this show, we bring both sides together—so you can grow your business with confidence, improve cash flow, increase profit, and make better decisions. Hosted by Steve Coughran, a former CFO and founder of Coltivar, each...
Author
Steve Coughran
Category
Podcast website
Latest episode
Jul 9, 2026
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Episodes
Building a High End Landscape Company with Chris Turner | Ep 198 24.11.2025 56:08
How much cash is hiding in your business? See if you qualify for a Free Financial Health Check Financial Intelligence Toolkit Elevate by Design: www.ebdstudios.com Nisho: www.studionisho.com Chris Turner walked away from a secure design job with no plan, just a feeling he wasn’t in the right place. That leap led him to co-found one of Denver’s top high-end landscape design studios. In thi...
How to Optimize Your Business Without Doing More | Ep 197 17.11.2025 13:39
How much cash is hiding in your business? See if you qualify for a Free Financial Health Check Financial Intelligence Toolkit What if you could make more money without adding more work, more stress, or more customers? In this episode, Steve breaks down three overlooked levers that can grow your profit and cashflow without scaling your team or chasing more revenue. You’ll learn how just small t...
5 Biggest Mistakes Companies Make When "Strategic Planning" | Ep 196 10.11.2025 17:51
How much cash is hiding in your business? See if you qualify for a Free Financial Health Check Financial Intelligence Toolkit Before you book that offsite or map out next quarter, listen to this. Steve breaks down the five mistakes that derail most “strategic planning” sessions: picking the wrong facilitator, ignoring communication styles, showing up without data, jumping to tactics before str...
How to Know If Your Sales & Marketing Is Working | Ep 195 03.11.2025 12:13
How much cash is hiding in your business? See if you qualify for a Free Financial Health Check Financial Intelligence Toolkit Most business owners spend thousands on sales and marketing, but few know if it’s actually paying off. Steve breaks down how to measure the real return on your sales and marketing spend using three simple checks. He explains how to evaluate the effectiveness of your fun...
Financial and Economic News: October 30, 2025 30.10.2025 14:57
How much cash is hiding in your business? See if you qualify for a Free Financial Health Check Financial Intelligence Toolkit Major moves and market momentum in this week’s top financial stories, including: Chipotle Stock Tanks as Young Customers Cut Back BlackRock Caught in a $500 Million Fraud Scandal Meta’s AI Spending Sparks Investor Doubt White-Collar Jobs Vanish as AI Takes Over Google’s...
Does Your Business Really Need a Strategy? (Yes, Here’s Why) | Ep 194 27.10.2025 10:48
How much cash is hiding in your business? See if you qualify for a Free Financial Health Check Financial Intelligence Toolkit Every business has a strategy, even if it’s not written down. The real question is whether yours is working. In this episode, Steve explains what strategy actually is, why every company needs one, and how to identify the strategic problem that’s holding your business ba...
Financial and Economic News: October 23, 2025 23.10.2025 11:18
How much cash is hiding in your business? See if you qualify for a Free Financial Health Check Financial Intelligence Toolkit Major moves and market momentum in this week’s top financial stories, including: Inside Silicon Valley’s 100-Hour AI Grind Tesla’s Profits Drop as Musk Bets on Robots Home Sales Rise as Mortgage Rates Ease Grocery Prices Keep Climbing Quantum Stocks Surge on Trump’s Tec...
Want to Scale Your Business? Do These 3 Things Right Now | Ep 193 20.10.2025 14:17
How much cash is hiding in your business? See if you qualify for a Free Financial Health Check Financial Intelligence Toolkit Most companies want to grow, but few are actually ready to scale. In this episode, Steve shares three things every business needs to do before turning on the growth engine. You’ll learn why documenting your processes can 10x your company’s value, how defining success i...
Financial and Economic News: October 16, 2025 16.10.2025 12:11
How much cash is hiding in your business? See if you qualify for a Free Financial Health Check Financial Intelligence Toolkit Major moves and market momentum in this week’s top financial stories, including: Boomers Fall Behind on Retirement Blackstone Brings Private Equity to 401(k)s AI Data Centers Build Their Own Power Plants Southwest Ends Open Seating Walmart Joins ChatGPT for AI Shopping...
What Is Strategy In Less Than 5 Minutes | Ep 192 13.10.2025 4:39
How much cash is hiding in your business? See if you qualify for a Free Financial Health Check Financial Intelligence Toolkit Most business owners confuse strategy with planning. In this episode, Steve breaks down what strategy really means—and why getting it wrong can cost you. You’ll learn the difference between strategy and strategic planning, how to identify your company’s true strategic p...
Financial and Economic News: October 9, 2025 09.10.2025 9:03
How much cash is hiding in your business? See if you qualify for a Free Financial Health Check Financial Intelligence Toolkit Major moves and market momentum in this week’s top financial stories, including: Tariffs Rise, but U.S. Debt Tops $1 Trillion Trump Pushes Fannie Mae to Back Builders Home Sales Slide as Prices Hit New High PepsiCo Rebrands Lay’s Amid Snack Slowdown Tune in for smart co...
What Makes a Great CFO (and How Owners Can Tell) with Tim Anderson | Ep 191 08.10.2025 32:12
How much cash is hiding in your business? See if you qualify for a Free Financial Health Check Financial Intelligence Toolkit Learn more about Ready Electric: readyelec.com What separates a good CFO from a great one? Steve sits down with Tim Anderson, CFO of Ready Electric, to talk about what it really takes to lead the financial side of a business. They unpack how the CFO role has evolved f...
3 Finance Skills That Separate Successful Leaders from the Rest | Ep 190 06.10.2025 13:48
How much cash is hiding in your business? See if you qualify for a Free Financial Health Check Financial Intelligence Toolkit Most business owners avoid finance because it feels complicated—but it doesn’t have to be. Steve breaks down three simple financial concepts that will put you ahead of 90% of people in business: understanding your unit economics, mastering cash flow, and knowing the eig...
Financial and Economic News: October 2, 2025 02.10.2025 11:13
How much cash is hiding in your business? See if you qualify for a Free Financial Health Check Major moves and market momentum in this week’s top financial stories, including: OpenAI Hits $500B Valuation OpenAI Launches TikTok-Style Video App Meta to Use AI Chats for Ads AI Spending Reaches Bubble Territory Tesla Delivers Surprise Rebound Tune in for smart commentary, sharp context, and the...
Listen to This If You’re Ready to Change Your Life | Ep 189 29.09.2025 25:38
How much cash is hiding in your business? See if you qualify for a Free Financial Health Check Financial Intelligence Toolkit If you’ve ever felt stuck, ashamed, or on the edge of giving up, you’re not alone. Steve opens up with his raw and uncut transformation story—from growing up broke, hitting rock bottom with bad habits and toxic relationships, to rebuilding his life and business with c...
What is Strategy in Business? | Ep 188 22.09.2025 30:28
How much cash is hiding in your business? See if you qualify for a Free Financial Health Check Financial Intelligence Toolkit Most business owners confuse strategy with planning. They make to-do lists, call it a strategy, and wonder why results don’t stick. In this episode, Steve breaks down what business strategy really means and why it’s different from a plan or a set of tactics. You’ll lea...
Financial and Economic News: September 18, 2025 18.09.2025 11:35
How much cash is hiding in your business? See if you qualify for a Free Financial Health Check Major moves and market momentum in this week’s top financial stories, including: Nvidia Gives Intel a $5B Lifeline Fed Cuts Rates With More Likely Ahead The Truth About Mortgage Rates What It Takes to Afford a $1M Home Meta Bets on Glasses as the Future of AI Tune in for smart commentary, sharp contex...
From $10M to $50M: Strategy and Clarity Behind Timberline One’s Growth | Ep 187 15.09.2025 30:46
How much cash is hiding in your business? See if you qualify for a Free Financial Health Check Financial Intelligence Toolkit Learn more about Timberline One: timberlineone.com Most landscape companies stall out at a few million in revenue. Timberline One didn’t. In less than a decade, they scaled from $10 million to $50 million, and they’re still growing. Steve talks with CEO Judd and Chie...
Financial and Economic News: September 11, 2025 11.09.2025 12:11
How much cash is hiding in your business? See if you qualify for a Free Financial Health Check Major moves and market momentum in this week’s top financial stories, including: Stocks Rally as Fed Cut Nears Job Growth Revised Sharply Lower Mortgage Rates Hit 11-Month Low Oracle Signs $300B Deal with OpenAI Saudi Arabia Bets Big on Solar Tune in for smart commentary, sharp context, and the financ...
Part 10: Lever #6 – Risk | Cash Flow 09.09.2025 9:30
Ready to see how much cash is hiding in your business? Get your free Financial Health Check now: coltivar.com/check This is Part 10 of Steve Coughran’s book Cash Flow . Steve unpacks the sixth lever of cash flow: risk. He explains how uncertainty lowers valuation multiples and raises the cost of capital, the biggest risks that scare investors, and the steps business owners can take to de-risk th...
Part 11: Lever #7 – Strategy | Cash Flow 09.09.2025 20:48
Ready to see how much cash is hiding in your business? Get your free Financial Health Check now: coltivar.com/check This is Part 11 of Steve Coughran’s book Cash Flow . Steve covers the seventh lever of cash flow: strategy. He explains why profit is just the result of a good strategy, how ROIC is the scoreboard that proves whether your strategy is working, and the two main paths to long-term com...
Part 12: The Cash Flow Scorecard | Cash Flow 09.09.2025 8:11
Ready to see how much cash is hiding in your business? Get your free Financial Health Check now: coltivar.com/check This is Part 12 of Steve Coughran’s book Cash Flow . Steve introduces the Cash Flow Scorecard—a simple framework to diagnose where your business is leaking cash across the seven key levers. By scoring each area, you can pinpoint constraints, prioritize fixes, and build a roadmap fo...
Part 13: The Cash Flow Playbook | Cash Flow 09.09.2025 8:35
Ready to see how much cash is hiding in your business? Get your free Financial Health Check now: coltivar.com/check This is Part 13 of Steve Coughran’s book Cash Flow . Steve introduces the Cash Flow Playbook—a step-by-step plan to apply the seven levers, use the scorecard, and build a resilient, cash-generating business. He shows how to prioritize the right levers, implement changes, track prog...
Part 14: The Cash Flow Formula for a Thriving Business | Cash Flow 09.09.2025 8:43
Ready to see how much cash is hiding in your business? Get your free Financial Health Check now: coltivar.com/check This is Part 14 of Steve Coughran’s book Cash Flow . In the conclusion, Steve shares the personal lessons and turning points that shaped his obsession with cash flow. He emphasizes why business leaders have a fiduciary duty to master it, how cash flow fuels stability, growth, and c...
What is Strategic Finance and Why Should You Care | Ep 186 09.09.2025 20:52
How much cash is hiding in your business? See if you qualify for a Free Financial Health Check Financial Intelligence Toolkit Free Financial Pro course: coltivar.com/byfiq Why do so many businesses fail even when they have a plan and solid financials? Steve breaks down the concept of strategic finance and why connecting your strategy to your numbers is the key to survival and growth. He shar...
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