Strategy Hour | Online Marketing for Business Growth

I am so excited to introduce you to my brand-new course, Email List Jumpstart! I know there can be a lot of moving pieces when it comes to growing and building an email list, but I want to show you how you can do this live, in real time, and in a way that is super easy for you to maintain. We’re talking an hour a week! Join The Co-op - The Membership for Online Businesses Connect with Abagail Inst...

So many people have been telling me that I have to meet the creator of Future Social, Jack Appleby, and today, he is on the podcast so you can hear his story! He is monetizing and building a business in an incredibly unique way and I can’t wait for you to hear all about it. Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! Jack has had an extensive...

If you were to sit me down with a glass of wine and ask me what I think about lead magnets, I would give you a lot of detail about what I think is and isn’t working in the online business world today. Lead magnets have changed a lot in the past ten years and a huge part of that is because our entire creator economy has changed the online landscape. Ten years ago, knowledge databases for tech tools...

As the owner of a small business, every dollar counts, and strategic financial management can make all the difference. Today, we’re joined by self-proclaimed money nerd, Gina Knox, a money coach for entrepreneurs with variable income. Gina teaches business owners how to build their savings, pay themselves well, and create a wealth portfolio. In the last three years alone, she has helped her client...

I want nothing more than for y’all to get real results in your business, create revenue, have real connections, and ultimately leverage email marketing to build your business. I’ve been on an email kick lately. It’s all I want to talk about. I have seen the results! Today, I want to talk to you about how I make sales every single day using email. Join The Co-op - The Membership for Online Business...

Rarely do we open Instagram and go; what are you going to sell me today? But when you open email, especially your promotions tab, there is a different intent. You use email to communicate, but more than that, you open your promotions tab to see what deals are happening. Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! Today’s guest is Natalie Fran...

With email marketing, you get to drive traffic way more directly than you can with social posts. So many of you have been asking how to build an email list from scratch and today I want to dive right into this discussion!  Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! Email is a powerful way to convert leads! An email sent to your list gives yo...

Have you ever ghosted your email list and wondered about how to make a comeback? Or if you even could! You're not alone, and I’m here to help. In this episode, I’m diving deep into the art of reengaging an inactive audience authentically and strategically. We’ll talk about why the gap happened, how to assess the situation, and, most importantly, how to craft a comeback plan that feels true to you....

From the incredible potential of generative AI to the allure of fully customized experiences, there are numerous innovative ways to elevate your email strategy. While I can’t predict the future, I can share what I’m seeing in the world of email marketing to help you stay ahead of the curve! By leveraging industry research, inbox analysis, and deep reflection on my own business, I’ve compiled some...

Writing funny copy is an excellent way to make your brand memorable and connect with customers, but it can feel pretty risky. What if it’s not actually funny? Or worse, could you end up inadvertently offending someone? Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! Joining us today to set our minds at ease is Lianna Patch, a conversion copywrite...

Many entrepreneurs set ambitious targets but often find themselves falling short. In this episode, we explore the REAL reason why you’re not achieving your goals, unpack the underlying beliefs that might be holding you back, and provide actionable insights to help you break through these barriers. Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! J...

Do you know what your customers really want? Or are you mostly relying on assumptions to drive your sales? In today’s episode, we are joined by Lisa Smith, Founder, CEO, and Business Growth Partner at Smith Co., where she works with female and BIPOC business owners to help them remove sales roadblocks. Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Lin...

Today we are digging into what it really takes to reinvigorate yourself. When I am feeling creative resistance, I have a tendency to try and push through – creating an unnecessary environment of stress. When you really slow down, you have the opportunity to gain a new perspective.  Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! I like to teach y...

Today I’m chatting with Justin Moore, Sponsorship Coach and the Founder of Creator Wizard. It’s a school and community that teaches you how to find and negotiate your dream brand deals so that you can stop leaving thousands of dollars on the table. Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! We dive into strategies to land unique brand deals...

Have you been considering implementing a four-day workweek into your business but are just a little hesitant? Well, then this episode is for you! I was just as resistant to the idea of shortening the week but when I did it, I realized that you can do less and achieve more while creating an environment that honors people and their lives.  Join The Co-op - The Membership for Online Businesses Connec...

Video is working! It’s helping people market their business, grow their audience, and get their name out there. And by the looks of things, it’s not going anywhere anytime soon. So, how do you make video content that not only stands out but also feels effortless to create? Today, I dive into the world of low-lift video marketing – namely, how to get started, keep things simple, and draw on your re...

This episode is truly all about you– how you get feedback from the people you ultimately want to sell to, and how to move forward. Many of my takeaways are coming off the back of a really big launch in my business. I did an event in May that allowed me to connect with over 7,000 small business owners, serve them high value, and go through a launch process on the back end. Join The Co-op - The Memb...

Today’s podcast is the audio version of The Market Shift workshop, which I taught live yesterday! If you’d rather also see the visual slides, register to watch the full video replay instead, and it’s my gift to you– absolutely free. I want to see you be successful, which is why I shared the exact methods I used to build the foundations of my business in this value-packed episode. Join The Co-op -...

Today I'm sharing my journey of TikTok growth. I am less than two weeks into a personal challenge I put on myself to hit 10,000 followers on TikTok in less than 30 days. I’m currently at 7,400 followers! There’s no doubt in my mind that I’ll reach 10k. Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! You might be surprised to know that this accoun...

Priya Nalli is an Entrepreneur, Business Coach, and Real Estate Team Owner. She is also a wife, mom to two kiddos, and lover of food and travel. She wears many hats, and she’s been through a lot. But she is a strong believer in creating a life that aligns with your core values. During this episode, she joins us to share her personal story of triumph and bravery. Join The Co-op - The Membership for...

Today, we’re talking about seven important lessons I learned from incredible bosses before I started my business. What inspired this episode is that tomorrow, I am meeting my old boss for lunch! This isn’t just any old boss, it’s my boss from my very first job right out of college. I interned with him and then ultimately became a full-time employee inside his agency which he still runs today. I’m...

Rachel Miller joins Abagail today to discuss how to grow your email list to millions! Rachel is a marketing strategist who supports small businesses in growing their audiences organically. We’re digging into some simple strategies Rachel has used that have hugely impacted the overall growth of her business. Tune into this episode to be inspired to take action and be willing to make mistakes!  Join...

Recently, I hosted a challenge where over 6,500 participants embarked on a journey to develop their digital products in just 24 hours, from conception to launch! If you missed out, don't worry, the challenge is still open for you to join at bossproject.com/launch. After the challenge, I reached out with a survey question about what you want to hear more of on the podcast. One concern that really s...

Today we are joined by self-love coach, TEDx speaker, author, and entrepreneur, Khanyisa Mnyaka. Khanyisa is passionate about helping individuals own their lives through her impressive understanding of the human experience. With a multitude of degrees and certifications, she is skilled at helping people overcome their limiting beliefs and people-pleasing in order to live their most authentic lives...

Welcome to the fourth and final installment of our series on diversifying your income! Today we are joined by author-turned-publishing coach, Lauren Kay to talk about how she grew her business rapidly and transitioned from one-to-one offers to one-to-many. A key thing that has helped Lauren grow her business so quickly is her exceptional marketing talent. However, it’s her ability to listen to the...