Strategy Café: Business Growth for Hypnotists & Coaches

Episode 11 is a solo session with Timothy while Chris is on the other side of the pond visiting family, and it's stacked with the frameworks Pykthos Mastermind members are actually using right now. If you've been writing AI prompts that produce generic content, paying for ads that don't convert, and watching your emails land in the promotions tab, this one walks through the mechanics behind all th...

Most practitioners do not have a business - they have a bundle of disconnected activities held together with hope. Strangers find you somehow, some buy something small, and then what? For most hypnotists, coaches, and wellness pros stuck around $4k a month, the honest answer is nothing. This episode is about the fix - the Simple Machine, the minimum viable system that turns strangers into buyers,...

How to Know If You're Ready to Run Ads, Build a Lead Magnet That Works & Get Your First Clients Without a Finished Website | Strategy Cafe Ep. 9You're great at what you do. But you've got a half-finished website, no booking funnel, and ads that aren't working. In this episode of Strategy Cafe, Chris Thompson and Timothy September break down exactly why that's happening and...

If you're getting leads but not bookings, this episode is for you. In Episode 8 of Strategy Cafe, Chris and Timothy work through real funnels, real websites, and real GoHighLevel setups with practitioners live on the call - diagnosing exactly where leads are leaking and what to do about it. They also walk through the Pykthos Simple Machine framework for the first time on Strategy Cafe and reve...

If you have a website, some training, and maybe even a few leads -- but nobody's booking and nobody's buying -- this episode is going to show you exactly where the breakdown is happening. Chris and Timothy do live website teardowns, walk through the Perfect Client Snapshot framework, and explain why "no consumption means no conversion" is the rule you need to tattoo on your brain...

If you have a lead magnet and people are opting in but not buying, the problem almost certainly isn't your offer - it's what happens after the opt-in. In this episode of the Pykthos Strategy Cafe, Chris and Timothy break down the entire client acquisition chain, from the moment someone gives you their email to the moment they become a paying client. Whether you're a hypnotist, coach, or wellness p...

If you're stuck trying to figure out who you actually serve or feel like your website says "I help people" without really saying anything, this episode is for you. Before you spend time and money building out your online presence, you need to understand who your audience is, how they describe their problems, and what actions you're going to ask them to take. This session breaks d...

Are you great at what you do but struggling to turn that into a business that actually pays you what you're worth? In this episode of Strategy Cafe, Chris Thompson and Timothy September break down why clients don't care about your tools - they care about transformation - and how to package what you do into offers that command premium prices. In this episode, we discuss:- Tony Robbins'...

Are you a coach, hypnotist, or wellness practitioner who knows you need to market yourself but feels stuck when it comes to actually doing it? In this episode of Strategy Cafe, Chris Thompson and Timothy September break down what AI is changing in our industry, what will always stay the same, and why your imperfections might be your greatest marketing asset in 2026.In this episode, we discuss:- Wh...

Strategy Cafe Episode 2 - Where Should You Spend Your Time to Grow Your Business? In this session of Strategy Cafe, Chris Thompson and Timothy September dive deep into one of the most critical questions for entrepreneurs: Are you spending your time on the right tasks? Whether you're brand new to business or have been running one for years, this conversation will help you identify high-value ac...

This is an unfiltered Strategy Café session for practitioners who want to treat their work as a real business instead of a hobby. In this live session, real questions turned into real clarity. In this episode, we talk about: • When you are “ready” to structure your practice as a real business • How specific your niche should be and how to choose who you serve • Why picking one niche doesn’t reduce...