MarketScale
Straight Outta Crumpton
Greg Crumpton lives by a simple mantra: Relationships drive business. Each week on Straight Outta Crumpton, Crumpton dives into the lost art of networking and speaks with the biggest influencers in business services to learn how they build, nurture and value their professional relationships.
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Episodes
Navigating Careers in HVAC: Jason Saunders' Journey to the Top 27.02.2024 48:33
On this episode of "Straight Outta Crumpton," hosts Greg Crumpton and Gabrielle Bar explore the dynamic careers in Heating, Ventilation, and Air Conditioning (HVAC). They have a chat with Jason Saunders, the President of Indoor Environmental Services, about his extraordinary journey from a high school graduate to a top executive in the field. Saunders shares insights about his unique career path,...
Legal Business Development: Authentic Relationships Can Foster Trust and Long-Term Relationships 13.02.2024 51:12
Dive into the world of legal business development with Shannon Hames, the Director of Business Development, Hull & Chandler, P.A., in this enlightening episode of "Straight Outta Crumpton." Hosts Greg Crumpton and Gabrielle Bar explore Shannon's transition from non-profit endeavors to a pivotal role in the legal industry, shedding light on the unique challenges and strategies of business devel...
The Leadership Succession Crisis can be Solved by Instilling Leadership Skills in Employees from Day One 01.02.2024 45:01
In today's rapidly evolving business landscape, small and medium-sized enterprises (SMEs) are increasingly grappling with the challenges of leadership succession. This issue is heightened by a significant demographic shift, as baby boomers retire in the United States, altering the dynamics of the workforce. Against this backdrop, this episode of "Straight Outta Crumpton" sees hosts Greg Crumpton a...
Industry Expertise and Effective Leadership is Paramount in Mission-Critical Industries 16.01.2024 52:16
In an era where leadership qualities and industry expertise significantly impact business outcomes, understanding the intricacies of effective leadership becomes paramount. This notion especially holds true in the mission-critical industry, which is constantly evolving with technological advancements and changing market demands. In a captivating episode of "Straight Outta Crumpton," hosts Greg Cru...
Amy Al-Katib's Unique Journey in HVAC and Mission-Critical Industries 02.01.2024 35:06
The dynamic world of HVAC and mission-critical industries takes center stage as Amy Al-Katib, Editor-in-Chief at Mission Critical Magazine, shares her unique career journey on "Straight Out of Crumpton," hosted by Greg Crumpton and Gabrielle Bar. Amy Al-Katib's transition from journalism to the forefront of HVAC and mission-critical publications is a narrative of resilience and a zealous commitmen...
Navigating HVAC Marketing Through Audience Adaptability: Insights from Giana Brucella 19.12.2023 41:03
In the latest episode of "Straight Outta Crumpton," hosted by Greg Crumpton and Gabrielle Bar, the discussion delves into the intricacies of HVAC marketing, offering valuable insights into this specialized field. The show welcomes Giana Brucella, the Content Marketing Manager at Fujitsu General America, shedding light on the evolving landscape of HVAC marketing and its impact on contractors and co...
From DJ to HVAC Digital Media Dynamo: Combining of Digital Media and Skilled Trades with Clifton Beck 06.12.2023 54:34
Straight Outta Crumpton hosts Greg Crumpton and Gabrielle Bar delve into the evolving world of digital media skilled trades with Clifton Beck , Manager of Digital Media at the ESCO Institute . This episode offers a unique perspective on integrating digital media into traditional trades, highlighting the importance of adapting to technological advancements in the industry. The conversation with Bec...
Building a Community of Intentional Leaders with a Construction Mind Shifter 02.11.2023 44:53
The construction industry will build a community of intentional leaders with a bit of help from a Construction Mind Shifter. In the latest episode of Straight Outta Crumpton , hosts Greg Crumpton and Gabrielle Bar sit down with Jesse Hernandez , a Principal at Depth Builder and a self-proclaimed “Construction Mind Shifter.” Hernandez shares his journey from a summer job in construction to becoming...
From Entertainment to HVAC: Clifton Beck’s Journey to Enhancing Skilled Trades Education 19.10.2023 54:34
Straight Out of Crumpton’s Greg Crumpton and Gabrielle Bar welcome Clifton Beck , the Manager of Digital Media at ESCO Institute . Beck shares his unconventional path from running a mobile DJ business and studying TV, Radio, and Film to falling in love with mechanics during an internship at Pfizer Pharmaceuticals. The turning point came when Beck merged into the trades, specifically plumbing and H...
From HVAC Beginnings to Strategic Leadership: Corey Brown’s Journey in Service Logic 05.10.2023 50:54
In the latest episode of Straight Outta Crumpton , hosts Greg Crumpton and Gabby Bar sit down with Corey Brown , the VP of Business Development at Service Logic. Their candid conversation delves into Corey’s journey in the HVAC industry, from his early days at Piedmont Service Group to his current role catering to strategic accounts. Corey reflects on the influential figures in his career, particu...
The Undervalued Importance of Technical Education in Today's Job Market 21.09.2023 49:01
In a rapidly evolving technological age, the importance of hands-on technical education is becoming increasingly critical, and yet it's an area that's often overlooked in favor of more traditional academic pursuits. The statistics say it all: more than three million skilled trade jobs will remain open by 2028 . The pressing question then is: Are we adequately preparing our youth for the future? On...
The Evolution of HVAC: A Tactical Approach 08.09.2023 53:05
Has the evolution of HVAC reached its zenith or is the industry on the brink of a groundbreaking revolution? In recent years, the HVAC industry has seen a transformative shift in technology and its community dynamics. With the rise of social media platforms, especially Instagram, HVAC professionals are finding new ways to connect, share knowledge, and uplift each other. This evolution of HVAC is n...
North Park Innovations Takes HVAC into the Digital Tool World (audio) 24.08.2023 51:53
Straight Outta Crumpton hosts Greg Crumpton and Gabrielle Bar sat down with Bill Northrup, CEO of North Park Innovations, to discuss the evolution of the HVAC industry and the journey of North Park Innovations. Northrup shared insights into the company's transition into the digital tool market, the creation of the iManifold®, and North Park’s focus on training equipment for technical trades. The c...
An Energy-Efficient Building Will Help Companies Earn Some Major Tax Incentives 10.08.2023 43:52
The evolving landscape of energy efficiency and tax incentives holds tremendous promise and challenge for industries ranging from real estate to HVAC. As governments increase the value of deductions for energy-efficient upgrades and extend the opportunities to more sectors including nonprofits, businesses are gaining traction in adopting green initiatives. However, the complex nature of these prog...
Skills Training with Interplay Learning and Ken Midgett 03.08.2023 52:32
n the latest episode of Straight Outta Crumpton , hosts Greg Crumpton and Gabby Bar learn all about skills training from their guest Ken Midgett , Plumbing Market Director at Interplay Learning . Midgett, a licensed plumber with over forty years of experience, shares his journey from plumbing to education, discussing his work at the Lehigh County Technical Institute and his success in developing a...
Keeping Things Cool with Ruth Gill at Crystal Air 12.07.2023 33:29
HVAC (Heating, Ventilation, and Air Conditioning) is one industry that finds new ways to innovate in the technology era. The advent of new technologies, such as Variable Refrigerant Flow (VRF) and Variable Refrigerant Volume (VRV), are evolving the way spaces are heated and cooled. But what does this mean for those working in the industry, and how are these changes impacting the journey of profess...
An Insider’s Perspective on Navigating a Successful HVAC Business 21.06.2023 42:31
Managing a successful HVAC business in this era of rapid technological advancement and increasing consumer demand for energy efficiency requires passion and know-how. The HVAC systems market growth projections are trending towards $234.9 billion by 2030, so this sector has plenty of opportunity. However, running a successful HVAC business is complex, requiring a deep understanding of the trade, bu...
Learning Through Life's Lessons: An Insightful Conversation with Mike Leissa on Straight Outta Crumpton 08.06.2023 49:30
As our world grows increasingly interconnected, the importance of leadership and personal growth has never been more critical. In an era where technology is shifting the landscape of industries and human interaction, there remains a timeless need for genuine connections, empathy, and values-based leadership. This is the theme of a recent episode of Straight Outta Crumpton, where veteran teacher an...
How to Create a Proper Work-Life Balance While Maintaining Strong Work Relationships 01.06.2023 42:46
In a world where the average American spends over one-third of their life at work, it’s essential to maintain a high quality in workplace relationships. Today’s fast-paced environment necessitates strong, resilient connections that can withstand the pressures of rapidly evolving technology, constant deadlines, and high-stake projects. Research indicates that maintaining strong workplace relationsh...
Revitalizing Traditional Trades 24.05.2023 49:33
In an era where the gig economy has taken the front seat, traditional trade jobs struggle to stay relevant. At the heart of this changing landscape lies a crucial question: How do we breathe new life into the trades and focus attention in revitalizing traditional trades? In this week's episode of Straight Outta Crumpton, host Greg Crumpton, and Gabrielle Bar address this question through an engagi...
How Military Veterans Transition Back to Civilian Life 10.05.2023 51:28
Having military experience can give one a valuable skills life while teaching how to live a disciplined lifestyle. Many former and current servicemen and women have utilized the skills they learned in training and applied it to their everyday lives. However, for some military veterans that transition from military life to civilian life, these lifestyles can clash, and transitioning comes with its...
Straight Outta Crumpton: The Changing Landscape of Skill Trades 03.05.2023 55:17
The job market is an interesting and everchanging landscape, one where the value of professions fluctuates regularly. In the area of skill trades, older generations are now seeing younger generations finding a strong interest in this vast and vital field. At the same time, the way this specific field looks has been changing for some time, and it’s something the older generation has to contend with...
The UK HVAC Industry and the Different Equipment Involved 19.04.2023 53:11
The UK and the US are two very different places—in culture, in accent, and in climate. In total, the UK is roughly one-third the size of the state of Texas—so by American standards, it’s pretty small. But it is this relatively smaller size that helps tradespeople work all over the place, seeing different opportunities and challenges along the way. Compared to Texas, the UK also offers a much milde...
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