Stop Blaming The Leads

Sponsors: TSSG Field Tested Live Chicago – August 5th https://tssgcoaching.com TSSG Booklet Set https://tssgcoaching.com Description: In this episode of Stop Blaming the Leads, Chris sits down with Cody Stephens from Nomic Power in Austin, Texas, to talk about what it really takes to build a strong reputation in the generator industry. Cody came into the generator space after building and exiting...

Sponsors: TSSG Field Tested Live – https://tssgcoaching.com Netgain SEO – https://netgainseo.com Precast Pads – https://precastpads.com Description: In this episode of Stop Blaming the Leads, Chris sits down with Jesse Rack to talk about what it really looks like to build more than just a generator business. Jesse is speaking at TSSG Field Tested Live in Chicago, and this conversation dives into h...

Sponsors: TSSG Field Tested Live – https://tssgcoaching.com Description: In this episode of Stop Blaming the Leads, Chris breaks down one of the most overlooked opportunities in the generator business: what you do after the customer signs. Most dealers treat the close like the finish line. The best know it's the starting line. When leads slow down, too many dealers chase cold, expensive marketing...

Sponsors: Netgain SEO – https://netgainseo.com Precast Pads – https://precastpads.com TSSG Field Tested Live – https://tssgcoaching.com Description: In this episode of Stop Blaming the Leads, Chris breaks down one of the biggest revenue opportunities most generator dealers are overlooking: their service department. When install leads slow down, too many dealers sit around waiting for the phone to...

Sponsors: Netgain SEO – https://netgainseo.com Precast Pads – https://precastpads.com TSSG Field Tested Live – https://tssgcoaching.com Description: In this episode of Stop Blaming the Leads, Chris breaks down one of the biggest missed opportunities in generator sales: payment options. Too many dealers are still presenting one big number, watching the customer hesitate, and then blaming price, the...

Sponsored by TSSG ( tssgcoaching.com ) and NetGain ( netgainseo.com ) Average close rates are dropping across the generator industry, and most dealers are blaming the leads. In this episode of Stop Blaming the Leads , Chris Stilwell breaks down the real reason your sales team isn't closing in the home, and it has nothing to do with the customer. After winning the Generac Compass Award and building...

Sponsors: TSSG Coaching – https://tssgcoaching.com Get tickets for Field Tested Live in Charlotte, NC on June 3rd Precast Pads – https://www.precastpads.com Industry-leading generator pad solutions built for durability, speed, and a clean professional install Description: PowerPlay leads are some of the highest-intent opportunities in the Generac network, yet most dealers struggle to convert them....

If your team is struggling to close deals, it might not be your leads… it might be your phone calls. In this episode, we break down the most overlooked (and most important) part of your sales process: the intake phone call. Learn how to turn missed opportunities into booked appointments, increase your close rate, and stop wasting high-quality leads. If you're in the generator, HVAC, or home servic...

In this episode, we sit down with Jesse Rack , CEO of Rack Electric in Boca Raton, Florida , to talk about what it really takes to build an electrical and generator business that stands the test of time. Jesse shares the story behind Rack Electric’s growth, the lessons learned along the way, and the principles that have helped them create a company built for the long haul—not just quick wins. We d...

In our first episode of Stop Blaming The Leads , we tackle the hard truth: it’s not the leads — it’s the system. If your team says the leads are “bad,” your close rate is inconsistent, or your pipeline feels unpredictable, this episode is for you. We break down why sales problems usually start with process, not marketing — and how a clear, repeatable system changes everything. We cover the importa...