Liz Seelye
Stay StarryEyed
Stay StarryEyed is where visionary brand and business leaders go to stay creative and ready for what’s next. Each episode delivers real-world strategies, bold ideas, and new inspiration to help you move your brand and business forward faster. Hosted by Liz Seelye, founder of StarryEyed Strategy, you’ll hear candid conversations with some of the world’s most creative CMOs, founders, and innovators. Together, we reveal the insights, trends, and tools that turn brand potential into lasting impact. From breakthrough brand positioning to industry-altering innovation, Stay StarryEyed gives you the i...
Author
Liz Seelye
Category
Podcast website
Latest episode
Jul 10, 2026
Where to listen?
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Episodes
How to Turn AI into Action with Tammy Billings (Signal Flare AI) 10.07.2026 55:54
What if the real advantage of AI isn’t the model, but the context you give it? Tammy Billings is Vice President of Business Development at Signal Flare AI and one of the most knowledgeable leaders in restaurant technology. After a career spanning entertainment, restaurant marketing, and technology, Tammy has become a trusted translator between tech and the leaders who need to use it to make better...
The New Luxury in an AI World with Sam Torgerson (Viceroy) 25.06.2026 53:57
What if the most powerful thing a brand can offer isn't a product or a price point, but a moment you will never forget? Sam Torgerson is Vice President of Global Sales for Viceroy Hotels & Resorts, an independent lifestyle luxury brand with properties around the world. With 20+ years in high-end hospitality spanning Vail Resorts, Marriott International, and Ritz-Carlton, Sam has built a career...
If You Think of It, You Can Do It: Lessons on Purpose, Adventure, and Service with Dr. Alexander T. McCulloch 18.06.2026 59:31
Most people spend their lives trying to find the right path. Dr. McCulloch continues to find the perfect ones. Liz’s dad is an adventurer, doctor, entrepreneur, rancher, investor, husband, father of six, grandfather of 24, and volunteer physician for 30+ international medical missions. His story began in the woods of Ohio, where a love of nature sparked a fascination with biology. That curiosity l...
How to Rebrand Yourself and Land Your Dream Job with Marita Swift (The Big Biscuit) 11.06.2026 1:00:40
Most people only apply for jobs they're already qualified for. But what if you're meant for more — or something completely different? Marita Swift knew what she wanted to do next. She just wasn't qualified. Yet. Marita is the VP of Strategic Growth at The Big Biscuit, a Kansas City-based breakfast and lunch concept where she leads franchise development, market expansion, and growth strategy. Her p...
How to Use Setbacks to Build What’s Even Better with Katrina Markoff (Violet Flame Chocolate) 29.05.2026 40:20
What if crisis and conflict can be the beginning of your most meaningful work? Katrina Markoff, founder of Violet Flame Chocolate and Vosges Haut-Chocolat, has spent her career building brands that are impossible to replicate. Long before “immersive experiences” became a marketing trend, Katrina was blending storytelling, global ingredients, rituals, craftsmanship, and imagination to create the mo...
The Secret to Leading Brands That Never Go Out of Style with Paul Damico (Perkins/Huddle House) 14.05.2026 47:13
How do you ensure 60-year-old brands last another 60 and beyond? Paul Damico is the CEO of Ascent Hospitality Management, parent company of Perkins and Huddle House, two breakfast brands that have been serving guests for generations. Paul brings more than four decades leading brands from Moe's Southwest Grill and Cinnabon to Fuzzy's Taco Shop, NAF NAF Grill, and Global Franchise Group. Paul shares...
How to Grow a Brand Without Ads, Amazon, or Influencers with Kate Assaraf (Dip) 07.05.2026 1:02:24
What if the best way to expand your brand is to stop following the typical playbook? Kate Assaraf is the founder of Dip, the plastic-free haircare brand that has sold thousands of shampoo and conditioner bars without paid advertising, Amazon, or influencers. Instead, Dip has grown through word of mouth, independent refill retailers, authentic storytelling, and products people want to share with th...
How to Build a Brand People Believe In with Jennifer Dodd and Tyler Owen (Main Squeeze Juice Co.) 01.05.2026 50:41
What does it take to build a brand people trust enough to choose and help grow? Jennifer Dodd is CEO of Main Squeeze Juice Company, and Tyler Owen is a new franchisee who recently joined the brand after a career at Panera. Together, they share two perspectives about building a brand: the leader shaping its future and the operator executing it, highlighting the special relationship between franchis...
How to Expand a Brand Worth Talking About with Esther McIlvain (Hawkers Asian Street Food) 23.04.2026 53:59
Want to grow a brand people discover and share without paying for attention? Esther McIlvain is Head of Marketing at Hawkers Asian Street Food, where she leads brand strategy, creative, marketing, and communications for the fast-growing concept. Since joining, she has helped shape Hawkers’ evolution and doubled their store count with the power of repeat guests, recommendations, and community conne...
How to Build Culture to Ensure Brand Experience with Eric Martino (Hard Rock Cafe) 16.04.2026 53:33
What does it take to make sure your brand delivers on what it promises? Eric Martino is President of the Hard Rock Cafe Division at Hard Rock International, where he leads 170 cafes around the world with the global retail business. While Hard Rock’s hotels and casinos continue to grow, the cafe division represents a different kind of challenge: how to evolve an iconic experience to meet today’s gu...
How to Turn a Simple Problem into a Multi-Million Dollar Brand with Annabel Hay (Clutch) 10.04.2026 55:59
What happens when a frustrating moment turns into a business idea you can’t ignore? Annabel Hay is the founder of CLUTCH, the first fashion glue designed to fix wardrobe malfunctions that has turned into a globally-patented product and fast-growing brand. After four years of development CLUTCH is a fast-growing, category-shaping brand now carried by retailers like Urban Outfitters and CVS. Annabel...
How to Bring a Legacy Brand Back to Life with George Felix (Chili's) 03.04.2026 48:39
What does it really take to make an old brand exciting again? George Felix is Executive Vice President and Chief Marketing Officer at Brinker International, where he leads marketing for Chili’s Grill & Bar and Maggiano’s Little Italy. He’s helped bring Chili’s back to category leadership in both sales and traffic by pairing brand strategy with better operations, smarter focus, and a lot of cre...
Sustainability at Scale with Laurie Schalow (Chipotle) 26.03.2026 46:42
How do you lead a fast-growing brand while managing complexity, embracing new technology, and preparing for what’s next? Laurie Schalow is the Chief Corporate Affairs and Food Safety Officer at Chipotle, where she oversees communications, sustainability, customer experience, and food safety across more than 4,000 restaurants. From rebuilding trust to scaling operations and advancing sustainable de...
Stop Performing and Start Leading with Erin Levzow (CapitalSpring, Bite-Sized & Bossy) 19.03.2026 1:00:47
What if the best way to get ahead is to stop pretending and being your true self? Erin Levzow consults as CMO for CapitalSpring, a restaurant-focused investment firm, and the co-host of Bite-Sized and Bossy, the fastest-growing restaurant podcast. Her career has spanned theater, hospitality, digital marketing, resorts, restaurants, and experiential brands including MGM Resorts, Caesars, Wingstop,...
Rethinking Creative Strength with Emma Baines (Tony’s Chocolonely) 12.03.2026 1:05:00
What if the future of creative leadership is less loud and more quiet power? Emma Baines is Global Head of Creative at Tony’s Chocolonely, the mission-driven chocolate brand working to end exploitation in cocoa. Emma has built a career of bold ideas, strong teams, and creative cultures where people can do their very best work. Emma shares how Tony’s turns purpose into product design, packaging, an...
Moderning a 100-Year-Old Brand with Elias Lehnert (Legacy Pie Co) 06.03.2026 52:14
How do you expand a beloved family brand without losing its soul? Elias Lehnert is the co-founder and owner of Legacy Pie Co., a fourth generation pie company reimagining what the modern bakery can be. After growing up in the Colorado Cherry Company business, Elias and his wife Rachel launched Legacy Pie Co. with the same iconic recipes, plus new name, identity, and ways to engage the community. E...
How to Turn Product Passion into Brand Power with Matthew Carver (Pick & Cheese) 26.02.2026 46:29
What happens when you turn one product into a branded point of view? Matthew Carver is the founder of The Cheese Bar, The Cheese Barge, and Pick & Cheese, the world’s first conveyor belt restaurant dedicated entirely to cheese. What started as a bright yellow grilled cheese truck at music festivals has evolved into an international hospitality brand with locations across the UK, Berlin, and no...
Turning Stories Into Industry Impact with Satyne Doner (WIRL, QSR & FSR) 19.02.2026 44:24
What if creativity isn’t something you’re given… but something you claim? Satyne Doner is the Senior Editor of Women in Restaurant Leadership at QSR and FSR Magazines. In just a few years, she has helped grow WiRL from one event into a media ecosystem of articles, podcasts, webinars, power hours, and a sold out, flagship summit that brings 500 women together to connect, learn, and lead. Satyne sha...
Democratizing Creative Content with Liz Giorgi (Soona) 12.02.2026 1:01:35
You can’t scale a brand today without scaling content. Yet, most companies are still using outdated systems, fragmented teams, and expensive models that weren’t built for the modern marketplace. Liz Giorgi is the co-founder and CEO of soona, the all-in-one creative platform to make, manage, and optimize high-quality photo and video content across channels. She shares how she replaced expensive, di...
Making In-Person Brand Moments Matter with Emily Schildt (Pop Up Grocer) 06.02.2026 42:48
How do you get people off their phones and excited to shop in real life again? Emily Schildt is the founder and CEO of Pop Up Grocer, the discovery destination created for curious shoppers and emerging brands that deserve to be found. She created Pop Up Grocer after years in CPG marketing where she saw incredible, new products get lost in overcrowded aisles and online or priced out by a broken sys...
Innovating at the Speed of Culture with Amy Eldredge (Crumbl) 29.01.2026 1:01:21
How do you ensure constant creativity to drive sales and brand loyalty week after week? Amy Eldredge is Vice President of Menu at Crumbl, one of the fastest-growing brands in the world. She leads the brand’s 52 highly anticipated weekly menu drops per year across the franchise system of more than 1,000 locations (and counting). In this episode, Amy takes us behind the scenes of what it takes to tu...
Redesigning Leadership with Toni Ronayne (C-Society) 22.01.2026 1:01:20
This episode is for brand leaders who are ready to stop waiting and start creating. Toni Ronayne is the founder of the C-Society and a fractional CEO, specializing in enterprise and brand transformation for growth-stage and scaling brands. She partners with founders, boards, and executive teams during moments of complexity, helping align brand, operations, people, and strategy to drive sustainable...
Driving Brand Growth with Eleanor Hayden (Verity) 15.01.2026 49:37
Modern marketing offers more tools than ever before. But Eleanor’s message is clear: growth doesn’t come from doing more , it comes from doing the right things well. Eleanor is the founder and CEO of Verity, a shopper marketing and retail media agency helping up-and-coming brands grow in a world made for big-brand incumbents. After a career at PepsiCo and high growth challenger brands like Kodiak...
Building a Buzz-Worthy Brand for Lasting Impact with Roxanne Quimby (Burt’s Bees) 08.01.2026 1:07:15
This conversation is a rare treat. Roxanne Quimby is co-founder and former CEO of Burt’s Bees, artist, conservationist, philanthropist, and one of the most influential brand builders of the last half-century. Roxanne doesn’t seek the spotlight. She seldom gives interviews, doesn’t let anyone take her picture, and almost never appears on camera. In this episode, she generously shares the ideas, rou...
The Trends That’ll Matter Most for Brands in 2026 with Megan Lynberg (Datassential) 18.12.2025 55:59
The best trends reflect deeper, lasting shifts in how we shop, eat, and behave. If you want to understand which trends are gaining real traction, and what they mean for your brand and business, this sneak preview of the year ahead is especially for you. Megan Lynberg is Senior Vice President of Client Strategy at Datassential, the world’s leading intelligence platform tracking the most relevant tr...
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