Stay Paid Podcast

You already know that successful cold calling is part art and part science. What to say, how you say it, and what not to say are the art. How many times to call and when, when to speak and when to listen, and the statistical difference in close rates when you say "I" versus "we" all play into the science. In this episode, we review 8 cold-calling statistics that will forever change what you think...

Every sales professional wants to know more and better ways to get client referrals. This week, we speak with John Turner, who works with broker-dealers, RIAs, insurance carriers, banks, and Wall Street firms, educating financial advisors about the benefits of annuities. John explains how he has grown his business with client referrals by using specific language and strategically timed calls.   Yo...

We've covered a lot of social media topics on Stay Paid, but we've never made a comprehensive list of the mistakes that so many business owners and sales professionals make on social media. Today, we're correcting that error. Listen to this Silver Dollar episode as we review the 7 mistakes that every business needs to avoid on social media.     And you can get more in-depth information and added d...

What if you had one story that allowed you to build almost immediate trust between you and your clients? René Rodriguez is a neuroscientist who has trained more than 100,000 people in applying behavioral psychology and neuroleadership methodologies to solve some of the toughest challenges in leadership, sales, and change management. In this week's episode, René shares his insights about influencin...

If you engage in email marketing, then you know that email deliverability is of paramount concern. Email is a tremendously effective tool that can help you to stay top of mind with your clients, nurture your prospects, and drive conversions for your business—but only if your emails are reaching people's inboxes! So, with spring just around the corner, we're going to review 7 steps you can take to...

Jennifer Murtland and Monica Weakley approach marketing from opposite sides—one champions relationship marketing while the other promotes transactional marketing. Put them in a room together though, and you've got a demanding, thought-provoking, wholly entertaining podcast episode about the effectiveness and implementation of each approach. Join the Stay Paid pals as they referee the matchup and a...

In this Silver Dollar episode, we pick apart the idea that some people are just luckier than others when it comes to catching a big break that turns into a successful business opportunity. As it turns out, some people are luckier than others. But it's also true that these same people have 4 abilities that enable them to create their own good luck, and anyone can develop these skills. Listen as the...

Jess Lenouvel is the owner of The Listings Lab, and she's got a message for agents: she can help you build a 7-figure income "without giving up control of your vision, burning out, or tripling your stress." Her secret is a digital marketing system that takes leads through a psychological journey from strangers to clients—and it doesn't involve buying ads on social media. Listen to her share her th...

Writing for LinkedIn isn't like writing for other social media platforms. LinkedIn users have different expectations of the content they find there. They want well-written, well-researched, and thoughtful content that is relevant to their understanding of what's important to business and what can help them progress in their careers. In this episode, we offer advice about why you should be writing...

This week's episode features Phil Graham. Phil's been in the financial services and insurance businesses for more than 20 years and during that time has created $22 BILLION in insurance and annuity sales and investments. Today, he's a CEO and the creator of the Beneficiary Liquidity Plan™. Phil shares how he built his book of business, how he coaches salespeople reluctant to make calls, and his be...

The Talent Code by Daniel Coyle explores the real origin of talent, examining it through the lens of neuroscience. Coyle writes that 3 crucial components—deep practice, ignition, and expert coaching—can be brought together to create world-class performers, artists, athletes, and others to develop talent in ways that were commonly thought to be beyond their control. He argues that where people end...

After 30 years as a financial advisor and building a $100,000,000 book of business, Bruce Weinstein sold his financial services practice in 2016. With no former clients and only the relationships he had built, he and his wife started a new insurance business in 2020. In this episode of Stay Paid , Bruce shares the marketing and other activities he reactivated from his first business to successfull...

In 2020, while people in quarantine were eager to find new ways to stay entertained, TikTok experienced rapid growth and quickly became a household name. Two years later, the platform is the third-largest social media network. Today, businesses are quickly learning how to create TikTok content that attracts and generates leads. In this Silver Dollar episode, we're sharing tips and secrets that wil...

Are you looking for another tool to add to your marketing toolbox? Why not consider public speaking? Today's guest is Mark Brownstein, a Medicare professional and host of the radio show Medicare with Mark . As director of Medicare for Emerald Medicare in Nyack and Stony Point, New York, Mark uses public speaking appearances and webinars to continuously grow his business. In his interview, he share...

We're almost 2 years into the remote-work world imposed by the pandemic. According to NorthOne, 58.6% of the total US workforce works remotely either full- or part-time. The last time we addressed remote work on Stay Paid was in July 2020, so we thought it would be a good time to revisit the topic to discuss what we've learned and to update our list of helpful tips with 7 rules for managing a remo...

This week's guest is JB Bolvadin, the founder and CEO of TILRE Success Solutions. In 2021, he managed to sell 1,000 tickets in just 4 weeks to the first-ever Entrepreneur Conference using social media. Listen as JB explains why real estate is among the worst industries when it comes to effective advertising, what types of content real estate agents should be producing for social media, which types...

Facebook ads continue to offer an amazing opportunity for businesses to generate high conversion rates at an affordable cost per lead. However, an incredible number of leads end up being wasted because businesses don't follow up. In this episode, we draw from our experience working with our real estate clients at ReminderMedia to explain exactly how to follow up with Facebook leads. You can get mo...

Welcome to the debut episode of Real Estate Leaders ! In addition to our regular guest episodes and our Silver Dollar episodes, each week you'll now hear how real estate leaders respond to the same set of critical questions. We hope each perspective gives you greater insight into the real estate industry, the market, and how to succeed as an agent. To kick it off, we spoke with Will Penney, a real...

According to the Society for Human Resource Management (SHRM), employers will spend between 6 and 9 months of an employee's salary in time, resources, and money to replace them. That's a lot of money you can keep in your pocket if you know the 4 secrets for retaining your top talent. Today, the  Stay Paid  pals talk about compensation, personal development, career progression, and building a high-...

If you need some inspiration or you find yourself in a place you don't want to be, then listening to Erik Allen's story can help. Erik had a hellish childhood. He witnessed domestic violence, was kicked out of his home, battled addiction, owed $28,000, and was bankrupt at 21 years old. He was working for a record label, attending concerts, and, as he says, "living a rock star's life without being...

Instagram grew 22% in 2021, adding 221 MILLION new users. That's a ton of new people and potential new business leads for you! We're going to share with you the 4 types of content you should be posting on IG so that you get your fair share of engagement gold. And don't forget to check out the show notes for more in-depth information and added details not included in the episode. Visit  www.staypai...

We've revisited our interviews from 2021 to bring you the best of the best sales and marketing tips from some of our most accomplished guests. Gathered into this one episode is the wisdom born of the experience of 8 wildly successful entrepreneurs, making this your one-stop shop for all you need to know to grow your business in 2022. Check out the show notes for more in-depth information and added...

One of the most frequently asked questions we get comes from new real estate agents and other new entrepreneurs who, frankly, don't know where to begin. They've gotten their licenses, certifications, office space, and what have you, but 6 months later, they're still without a client or deal. So we've decided to review what you should be doing in your first 30 days as a new real estate agent or oth...

Disney's Magic Kingdom in Florida is the world's most visited theme park. That fact is due in no small part to Disney's primary purpose—to make visitors happy. And as John Formica explains, this simple mission only succeeds because it is infused into  every aspect  of Disney's culture to the point where making visitors happy is more important than the duties of any employee's job. And he should kn...

We know from experts and top producers that your net worth is in your network, so today we'll go over the top 5 people that you should be connecting and building better relationships with in 2022.  And don't forget to check out the show notes for more in-depth information and added details not included in the episode. Visit  www.staypaidpodcast.com .    Connect | Resources   Webinar (recorded):  H...