State Of Client Acquisition

This video reveals a method to stop relying on referrals and scale your consulting business to $10,000+ monthly revenue. Forget cold emailing! Here's a B2B marketing strategy focused on YouTube content and targeted outreach. Key Takeaways: Ditch the Referral Trap: Build a system to consistently attract new clients, not wait for recommendations. The Rule of 1: Focus on one ideal client and a si...

Stop depending on referrals (and grow to 30K+/month): www.alphaleadacademy.com Watch this next - how to reach out to everyone you know in a scalable way: Warm Outreach: https://youtu.be/3mkYCLy9bwo Dan Henry's Mastermind video I mentioned in the video: https://youtu.be/Lr-f-usGzM0?si=FfQQVclXSkVkU6rP Linkedin: www.linkedin.com/in/mbohanes/ Newsletter: https://www.alphaleadacademy.com/subscribe...

B2B Consultants are so used to getting clients for free (because they come from referrals), the idea of actively spending time and money on winning clients is absurd to them. And yet, it's the only way forward if you want to build a seven figure business that can (at least partially) run without you. But how much should you be willing to spend (in terms of time/money) on getting a new client?...

Or let's say I don't care as much about it as I'm supposed to, according to most HR gurus out there.  The main reason is: I don't want to attract and retain people who care about wellbeing, mental health and mindfulness provided by their employer. I want to attract people who want to develop skills, make money, and who pride themselves in doing a great job.  This is the State of Cl...

Having in depth YouTube videos massively helps you get more leads and convert existing leads easier and faster. You won't become the next Mr Beast, but you also won't need to invest millions into every video. Here's how to take optimal advantage of YouTube as a B2B consultant. This is the State of Client Acquisition Podcast - where we dissect the art and science of client acquisition f...

I have never met a broad generalist B2B Consultant who has hit 7 figures. The path of getting to 7 or 8 figures if one of narrowing down (until you can go broad again at multi 8 figures). Processes and systems matter. You cannot scale a generalist consulting business. But the transition can be scary. Saying no to revenue is hard when you're just getting by (which most B2B Consultants do - bare...

High ticket services and low ticket products / communities have very different business dynamics. It's a mistake to try to sell both of them at the same time if you're not already at 7 figures with one of them. Make a choice - sell high or low ticket, but not both. This is the State of Client Acquisition Podcast - where we dissect the art and science of client acquisition for consultants,...

B2B Consultants who depend on referrals must a) understand the difference between Sales and Marketing and b) start with Sales This is the State of Client Acquisition Podcast - where we dissect the art and science of client acquisition for consultants, B2B coaches, and agency owners. Follow me on ⁠YouTube⁠ ｜ ⁠LinkedIn⁠ ｜⁠ Email (Newsletter) And if you'd like us to help you build client acquis...

B2B Consultants who want to get from no / low revenue to high six figures usually totally over-estimate the need for having a Strategy with a big S. In reality, all you need is to heed a few simple rules that keep you clear from big mistakes, have a goal, have a credible plan to reach that goal, and then execute. We're all too influenced by brilliant strategic moves of the business heroes of o...

In this video, I show you why it's so important to have a niche as a B2B Consultant, why "SMEs" are not a niche, how to pick a niche and how to transition from generalist to niche specialist. It's a big one, strap in. Here's the Google Doc I walked you through https://docs.google.com/document/d/1SuRS_56dbPiTV07_bc8sXQXGqNwTz1KzJwIX5MB8GCI/edit Here's Dan Koe's argumen...

This is the State of Client Acquisition Podcast - where we dissect the art and science of client acquisition for consultants, B2B coaches, and agency owners. Follow me on ⁠YouTube⁠ ｜ ⁠LinkedIn⁠ ｜⁠ Email (Newsletter) And if you'd like us to help you build client acquisition systems for your consulting business, watch this video and book a call: www. AlphaLeadAcademy.com

In this episode, I show you how to stop depending on referrals in 2024 as a B2B consultant and rather grow your business through developing the product and brand. Of course, before you do that you still have to build good client acquisition systems and cold outreach or LinkedIn outreach approaches that get you more clients as a B2B consultant in 2024. After this video you'll know how to approa...

Saying "mañana mañana" to building client acquisition systems will cost you dearly. How much? I calculated it in this episode. But before we get there, we have to discuss: What does it look like to build client acquisition systems, what are the alternatives, and what is the one situation when you indeed shouldn't bother building them. But now it's your turn: Assuming you're m...

In this episode we get into how I adjusted Alex Hormozi's Value Formula to help me sell our coaching product. 0:00 - Intro 0:21 - Value equation 0:58 - Dream outcome 2:36 - Perceived likelihood of achievement 3:49 - Lower part 6:12 - Versions of offers This is the State of Client Acquisition Podcast - where we dissect the art and science of client acquisition for consultants, B2B coaches, and...

How long does it take to build a first version of effective Client Acquisition Systems assuming you've had a few clients already and want to move from referral and network based client acquisition to a more predictable system that books you calls with strangers and that you can sustain indefinitely at 2-5 hours weekly input from you, the CEO? My answer: 250 hours, if you have guidance and supp...

Your personal LinkedIn profile is your company's landing page. So it's worth optimizing it so that people know what you do and how you can help them Contents: 1:25 Overview 2:10 Your profile is not your CV 4:35 Creator Mode - Yes or No? 7:45 Settings Check 10:00 Areas to optimize 10:05 1. Name 11:40 2. Profile Picture 17:59 3. Background Image / Banner 20:25 4. LinkedIn Headline 24:40 5. A...

Do this BEFORE you flood the world with Content and Cold Emails: 👉 Systematically leverage your existing network to find clients. 👈 Introducing: The Comprehensive Network Sweep. Alex Hormozi's $100m Leads book provides a great framework for warm outreach. BUT: It assumes a more B2C oriented offer, e.g. weight loss. And that's why it treats everyone in your network the same. The big diffe...

In this video, I break down ✅ WHEN B2B service providers can engage a marketing agency ✅ HOW to select one ✅ and HOW to work with them This is the State of Client Acquisition Podcast - where we dissect the art and science of client acquisition for consultants, B2B coaches, and agency owners. Music: "Slide Tonight" by Gavin Knox-Grant: https://www.youtube.com/watch?v=ttNDD-SmFpA Watch...

This is the State of Client Acquisition Podcast - where we dissect the art and science of client acquisition for consultants, B2B coaches, and agency owners. Music: "Slide Tonight" by Gavin Knox-Grant: https://www.youtube.com/watch?v=ttNDD-SmFpA Watch this episode on YouTube for the visuals: https://youtu.be/7Kj5NJBuEfQ Follow me on ⁠YouTube⁠ ｜ ⁠LinkedIn⁠ ｜⁠ Email (Newsletter) ⁠ And if...

The news is distracting. It's negative. It will end up occupying a ton of your mental bandwidth when what you need is 100% focus on your business. It's an expensive hobby that is preventing you from reaching your goals. As a recovering news and politics junkie, I've completely broken with the idea of consuming this stuff and had to rearrange my life accordingly. And it all came to a he...

Everyone thinks they need a lead magnet for their B2B Consultancy or Agency. But do YOU? My argument is: If you're able to book calls with strangers, then don't do a lead magnet. Why would you double your intake funnel? Simple scales, complex fails. This is the State of Client Acquisition Podcast - where we dissect the art and science of client acquisition for consultants, B2B coaches, and...

Cash is King. It's important that you know how much King you have and will have now and in the foreseeable future. I often encounter Solopreneurs and small B2B business owners who don't have a full grip on their finances - outflows and inflows, cash forecasts, how much money will there be 6 months from now etc. I have built a tool for that I wanted to share with you today. Endlessly creati...

Even successful consultants who have grown their business into multiple 6 figures struggle with self discipline. I have put together 12 frameworks that helped me become gradually better at Self Discipline, to the point where I barely recognize my 5 year younger self. These frameworks are 1) Taking good care of yourself (without practicing "self-care") 2) Imagining your future millionaire...

Conversational prospecting (hitting up prospects over LinkedIn DMs) and Cold Email have a symbiotic relationship. In this video, we cover the downsides of Conversational prospecting and its limitations, and how you can use it to generate new angles for cold email. This is the State of Client Acquisition Podcast - where we dissect the art and science of client acquisition for consultants, B2B coach...

We'd like to think that clients take us on to follow our advice. But sometimes, they won't. Here's how you can react to it so that a) they aren't put off b) no one ends up resenting anyone c) you keep them as a client. This is the State of Client Acquisition Podcast - where we dissect the art and science of client acquisition for consultants, B2B coaches, and agency owners. Music:...