Rob Walling

Startups For the Rest of Us

Business EN ↓ 329 episodes

The original podcast for bootstrapped and mostly bootstrapped startups, this show follow the stories of founders as they start, acquire, and grow SaaS companies. Hear when they fail, struggle, succeed, and take you with them through the tumultuous life of a SaaS founder. If you like Mixergy, This Week in Startups, or SaaStr, you’ll enjoy Startup for the Rest of Us.

Author

Rob Walling

Category

Business

Latest episode

Jul 7, 2026

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Episodes

Episode 526 | Launching, Learning, and Teaching with Justin Vincent 08.12.2020

In episode 526 of Startups For the Rest of Us, Rob chats with a long-time friend, Justin Vincent about his startup successes and failures and the importance of taking small steps when starting as a founder. They also talk about Justin's latest project, Nugget, a startup bootcamp and academy. The topics we cover [4:04] Building  Plugg.io [10:30] Enthusiasm half-life [16:03] Nugget Startup Academy [...

Episode 525 | A Bootstrapping Artifact from 2005 01.12.2020

This episode is a walk down memory lane as Rob shares the story of acquiring his first product 15 years ago. We hear how Rob navigated the purchase of the product, a potential partnership with a trusted friend, and pushing through when his back was against the wall. Hopefully, this episode will inspire you to take action and keep shipping. The topics we cover [5:03] Three levels to making money on...

Episode 524 | Bootstrapping a Commodity SaaS 24.11.2020

In this episode, Rob chats with Michele and Mathias Hansen, the married co-founders of Geocodio. We talk about bootstrapping into a commoditized space and how they've grown their SaaS app from a side project to full-time over the past 6.5 years. The topics we cover [01:38] What is Geocodio? [10:29] Innovating in a commoditized market [16:07] How they defined their product roadmap [18:06] Launching...

Episode 523 | Breaking Through Plateaus, Entrepreneurship for Kids, Common Bootstrapper Mistakes, and More Listener Questions 17.11.2020

In episode 523, Rob hosts a rapid-fire lightning round of listener questions ranging from whether to focus on one or multiple businesses, finding the right amount of customer research, breaking through slow growth, and teaching entrepreneurship to kids. The topics we cover [4:38] If you were starting a business today and you were earlier on in your career, would you try multiple business ideas at...

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