Startups.com

Startup Therapy

Business EN ↓ 340 episodes

The "No BS" version of how startups are really built, taught by actual startup Founders who have lived through all of it. Hosts Wil Schroter and Ryan Rutan talk candidly about the intense struggles Founders face both personally and professionally as they try to turn their idea into something that will change the world.

Author

Startups.com

Category

Business

Podcast website

www.startups.com

Latest episode

Jul 6, 2026

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Episodes

The Downfall of Becoming Internally Focused as Founders 14.11.2022

In today’s Startup Therapy Podcast, Wil and Ryan discuss when a founder’s focus starts to shift from managing externally to managing internally. When a company grows, there’s a huge possibility that as a founder your focus might change from managing customers and shipping products to hiring staff and doing reports – which could lead to a stall in your skills and growth as a founder. So as you moti...

Founders, we earn our wins. This isn't the Powerball. 07.11.2022

In today’s Startup Therapy Podcast, Wil and Ryan discuss if founders deserved their wins and successes or did they just get lucky? Sometimes, founders feel guilty of their own success to the point that they don’t want to reward themselves and enjoy their hard-earned money. Most of the time, these founders hear people say “You’re just lucky!” disregarding the years and years of their hard work. But...

All Founders are Beloved In Good Times 31.10.2022

In today’s Startup Therapy Podcast, Wil and Ryan discuss what happens to founders during the tough times. When things are going well, when you just got funded, and when you’re finally getting that high revenue, everybody loves you. But when things go south, no one is around. Sure, you feel emotionally betrayed at this point because you trusted them right? But is there a way you can avoid this in t...

Our Startup Culture of Entitlement 24.10.2022

In today’s Startup Therapy Podcast, Wil and Ryan discuss what founders are entitled to when their business takes off. There is danger in expecting too much from our Startup, when we think we should get additional funding because the business is growing, when we think that business growth will merit us more opportunities. Reality check: things don't work this way. Things take time to grow and every...

The Bulls#!t Case for Raising Capital 17.10.2022

In today’s Startup Therapy Podcast, Wil and Ryan discuss whether you need to raise a huge capital in order to have a successful Startup. How much money do you actually need to scale your business? Do you need to raise money quickly in order to scale up quickly? The thing is, having lots of capital does not mean success right away. There are some cases where Startups raised a lot of money in the be...

Founders, We Only Have To Be Right Once 10.10.2022

In today’s Startup Therapy Podcast, Wil and Ryan discuss how founders sometimes think that they’ve reached that billion dollar moment in their Startup and then end up being disappointed by the result. Now, the billion dollar question is - how many shots do we actually have? The thing is, we really won’t know when that moment happens so we just have to keep going and continue trying, gathering info...

Why Every Kid Should Be a Startup Founder 03.10.2022

In today’s Startup Therapy Podcast, Wil and Ryan discuss why it’s important to teach kids about entrepreneurship. You know what they say - better to start them young. Teaching about how to become a founder to kids as young as 10 years old will be an eye-opening experience. At this age, kids still have that pure mindset where they think they can do anything, and it’s important to nurture that. Plan...

How Big of a Failure Can I Survive as a Founder? 26.09.2022

In today’s Startup Therapy Podcast, Wil and Ryan discuss how founders can survive a failed Startup. For some founders, when they experience failure, they immediately think that it’s the end, that it’s a complete failure. But one thing's for sure though – we will all get over it. Failure has always been a part of the process and it will teach us valuable lessons along the way. And it also gives us...

Why Are All My Founder Friends Ahead of Me? 19.09.2022

In today’s Startup Therapy Podcast, Wil and Ryan discuss the problem of comparing yourself with other founders. Sometimes, we look at the success of others and immediately think we’re falling behind. We always compare ourselves to others without even realizing that we all had a different head start and were influenced by varied outside factors. Remember, success is a process, and we go through it...

Are Startup CEOs Really CEOs? 12.09.2022

In today’s Startup Therapy Podcast, Wil and Ryan discuss if startup CEOs can really be considered as CEOs. The CEO title bears a lot of responsibility – it’s a nice title to have alongside your name but the question is, are you qualified to have it? It’s easy to get the title, in fact, anyone can become one but do you have the right qualifications and enough experience to be called a CEO? Sign up...

Founders, We Have SO Much Time Left In Our Careers 05.09.2022

In today’s Startup Therapy Podcast, Wil and Ryan discuss how founders should not feel like they are running out of time – because they’re not. Most young entrepreneurs feel that they should rush things just because others seem to be doing well in life already and they’re feeling left behind. Everyone has their own timeframes and maybe this year is just not your year, and that’s okay, because you s...

Founders, Let's Live to Fight Another Day 29.08.2022

In today’s Startup Therapy Podcast, Wil and Ryan discuss the importance for founders to identify problems early on and why they should do something about it. Survival is the strategy in Startups so founders should be aware of the early signs of problems  so that they can find solutions to last longer in this game.  Sign up for the Startups Newsletter https://www.startups.com/newsletter Resources:...

Being a Founder Made Me a Better Parent, and Vice Versa. 22.08.2022

In today’s Startup Therapy Podcast, Wil and Ryan discuss how being a parent made them better founders, and vice versa. There are things that we won’t understand until we experience them ourselves, and in a Startup, there are similar things that we can compare when it comes to leading and being a parent. Once you start teaching your kids good values you can apply those to your company, because as t...

We Need To Build A Culture of “I’m Wrong” 15.08.2022

In today’s Startup Therapy Podcast, Wil and Ryan discuss one of the most common problems with new businesses - they are afraid to do the wrong thing. In Startup you can’t always be right and have a smooth sailing path in the beginning, you will always have to be wrong and do the wrong things first before knowing what is right. Normalizing a culture of admitting and allowing mistakes will help comp...

Where There's Smoke - There's Fire 08.08.2022

In today’s Startup Therapy Podcast, Wil and Ryan discuss why managers and founders need to pay more attention to small details. Sometimes companies have employees who suddenly start performing poorly. What could be the reason? Whenever there are small problems, there must be a root cause of why it’s happening, so it’s up to the founders to identify what’s causing it.  Sign up for the Startups News...

What Would I Tell My Former Founder Self? 01.08.2022

In today’s Startup Therapy Podcast, Wil and Ryan discuss some of the advice that they would tell their younger founder selves. If you could go back in time, what would you tell your past self? Now that you’re wiser and more experienced, there are many things that you wished you would’ve done differently, but those mistakes and lessons that you had along the way is what also made you become the per...

We Need a Culture of Accountability 18.07.2022

In today’s Startup Therapy Podcast, Wil and Ryan discuss the importance of accountability in a company. A founder should be able to know how to instill accountability in their employees. The two main components to get accountability are ownership and consequences - having these things can make a huge difference in a company’s overall success. Sign up for the Startups Newsletter https://www.startup...

Am I a Good Manager? 11.07.2022

In today’s Startup Therapy Podcast, Wil and Ryan discuss what makes a good manager. What does it take to become a good manager? Is it a manager that consistently hits the targets and can keep up with the demands of the business? It is someone who showcases good leadership skills and the right mindset? The truth is, one becomes a good manager when they can push the entire team to transform themselv...

Sacrificing our Health for our Startup is NOT OK 27.06.2022

In today’s Startup Therapy Podcast, Wil and Ryan discuss why health is an important asset for founders. Sacrifices are often necessary for every business - less time with family, skipping meals, not taking breaks, constantly working overtime and not getting paid enough, etc. In the early stage of the business, these types of sacrifices are ‘deemed’ essential and expected. Years later, stress and a...

What if Our Startup Founder Anxiety Never Quits 20.06.2022

In today’s Startup Therapy Podcast, Wil and Ryan talk about the never ending anxiety we all have. One of the things that makes every founder feel on the edge most of the time is getting anxious over everything, this sense of urgency to get one thing done after another right away. What we don’t realize is instead of rushing through things, sometimes it can be beneficial to our mental health if we j...

This is Fun and All, But When Do I Get Rich?? 13.06.2022

In today’s Startup Therapy Podcast, Wil and Ryan talk about when founders actually get paid? In the Startups community, many founders expect immediate returns and instant success. This is because a lot of founders have shown potential and managed to grow their business exponentially in such a short period of time. New founders expect the same outcome to happen to them. The truth is, outside of the...

We're All Afraid of Paper Demons 06.06.2022

In today’s Startup Therapy Podcast, Wil and Ryan talk about overthinking. When you start to focus your attention on something that has not happened yet and it starts to affect your performance, decision-making, and growth, you end up getting anxious. And this growing anxiety will hinder what you are truly capable of achieving. So, stop worrying about the things that didn’t happen and start plannin...

Letting People Go: Ego and Safety 30.05.2022

In today’s Startup Therapy Podcast, Wil and Ryan talk about people losing their jobs. We’ve been talking about it and now it’s happening. People are losing their jobs fast and they are left with little to no option in these trying times. As a founder, what can you do to help? Are you supposed to do something somehow? People are losing their safety of a steady stream of income and the last thing th...

What a Market Downturn Means for Startups 23.05.2022

In today’s Startup Therapy Podcast, Wil and Ryan talk about putting a freeze on your resources when returns take a downturn. When is it necessary to let go of some employees? When is it an urgent matter to get more funding? Can you possibly get more funding when the Startup isn’t hitting the target? Well, you can definitely weather the storm when you understand that a downturn is tough but it’s a...

As a Founder, Should I Focus on Profit or Growth? 16.05.2022

In today’s Startup Therapy Podcast, Wil and Ryan talk about where founders should put their focus on. Growth or profit? Can you focus on both? The true measure of a founding team is the success of every bet made and the ability to bounce back from the negative consequences of these bets. You can focus on returns and not see much growth or grow exponentially and invest in hiring more people. Either...

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