Starting the Conversation

The 'secret' to effective email marketing is sending emails people actually want to open... sounds simple right? So often this step gets ignored, so today we're kicking off the summer series by talking about how to nail your email concept, write valuable content and nail your subject lines. _____ Increase your conversion by sending more personal and effective emails with Mailchimp - click here to...

6 weeks ago I moved in with RSM (aka red shirt man, aka my boyfriend) and let me tell you it's been a journey. It's his first time seeing the BTS of my business 24/7 so I figured it would be interesting to sit down and hear his experience... Tune in to learn what he's learned about me as a business owner, how we've navigated having very different work styles and what the BTS of a launch is like.  

Time to answer your business questions!

Liz is on a mission to get rejected 100 times in her business... why you may ask? To normalise the feeling of being rejected, take control of her success and learn to create opportunities for business. I've been fascinated by the journey Liz is on so wanted to bring her on midway through her challenge to share how it's going, what she's learned, what some of the biggest wins have been and why we s...

I've just completed my biggest launch to date... so let's review it! Listen in as I bring you behind the scenes to see all the numbers, how the launch went and what you didn't see. _____ AB -  Website ,  Instagram ,  LinkedIn ,  TikTok

If you've ever said "I have no time" when it comes to your marketing, this episode is for you. Discover my top tip for being more consistent with your action and making the most out of the time you have. _____ Ready for more visibility and sales? Across 5 weeks I'll share proven strategies that'll help you create a simple and sustainable marketing plan! < < Join Start Guessing & Start Growing >> M...

For people to buy, they need to first know who you are. So how are you making your business visible? _____ Ready for more visibility and sales? Across 5 weeks I'll share proven strategies that'll help you create a simple and sustainable marketing plan! < < Join Start Guessing & Start Growing >> My signature 3-step-marketing-strategy © has helped thousands of service-based business owners, just lik...

If you're over-relying on social media and wishing you could make more sales... this episode is for you! I LOVE email marketing and want you to value it as part of your marketing strategy. _____ Ready for more visibility and sales? Across 5 weeks I'll share proven strategies that'll help you create a simple and sustainable marketing plan! < < Join Start Guessing & Start Growing >> My signature 3-s...

Struggling with how to show up with messaging that truly connects with people? Here's why clarity is important and how you can get clearer in your messaging today. _____ Ready for more visibility and sales? Across 5 weeks I'll share proven strategies that'll help you create a simple and sustainable marketing plan! < < Join Start Guessing & Start Growing >> My signature 3-step-marketing-strategy ©...

To celebrate the launch of my new marketing course, Stop Guessing Start Growing, I'll be showing up every day this week with a marketing tip and action step for you! Today we're tackling the biggest question I get - how do I make more sales? Listen and learn how simple it can be to make more money from your marketing. Service based and craving more strategic marketing? Ready for more visibility an...

How do you like selling? We all have our strengths/weaknesses so in this episode I thought it would be interesting to have a discussion with my friend, Rachel. We're opposites in many ways... she loves colour I live in greyscale... but the biggest difference is how we like to sell. I'm a big fan of evergreen whereas Rachel smashes launches - listen in to hear the experiences, tips and challenges t...

Welcome to May, the month of marketing here on the podcast! This week we're diving in by addressing the biggest reasons your marketing strategy isn't working, so if you're sitting scratching your head wondering why you can't be consistent or effective, this one's for you. ____ To learn my 3 step method to creating an effective marketing strategy , join me for next week's free workshop! Sign up her...

15-20% of the population are neurodiverse, but we rarely talk about how it impacts the experience of business. In this episode I sat with Amanda Perry, a serial entrepreneur diagnosed a couple of years back with ADHD, to unpack her experience - from what it was like to run a business un-diagnosed to how she's learned to run a 'brain first business'. _____ Amanda - Instagram , Website AB -  Website...

In celebration of my 25th birthday, I thought I'd share a list of 25 actions you can do TODAY to grow your business! Take a listen, note down what stands out to you and pick an action to do today... Small, daily action adds up so I'm cheering you on! AB x

If getting in the media is on your goals list, this episode for you! Bianca Barratt is as a journalist for major publications like Vogue, Forbes, Refinery29, The Evening Standard and more... and is on a mission to help more small business owners get featured. In this episode I pick Bianca's brain on all things pitching, from when you're ready and how to find the contacts to how to write a killer p...

Feeling stuck, demotivated or not in the zone? These 5 reminders should get you feeling energised and ready to take action. ____ AB - Website ,  Instagram ,  LinkedIn ,  TikTok

How do you get on TV? What's the secret to scaling and sustaining multiple businesses? How do you stay creative when busy? What's it really like to write a book? Today's conversation with the powerhouse that is Nerrisa Pratt answers that and more, as we unpack her highs, lows and lessons. _____ Nerrisa Pratt - Instagram , Untld Project (PR Support), The Bargello Edit Alice Benham - Website ,  Inst...

Having spent the last 7 years helping thousands of business owners with their marketing and marketing my own two brands, I've noticed some common challenges we all experience... In this episode I'll walk you through what the top 5 mistakes are, why they happen and how to avoid them! Tune in for a boost of marketing expertise.

This is easily the most honest, emotional and inspiring conversations we've had on the podcast. Rosie, PR expert and brilliant human, is a founder I hugely admire - she's honest, funny, supportive and really damn good at what she does. We sat down and unpacked the last decade of Rosie's journey, from the early days of her agency and how to get your first clients to battling legal battles, closing...

Navigating the financial side of running a business isn't easy, something that couldn't be more true than with VAT. Going registered is a decision very few of us feel equipped to make and something I found myself un-prepared for when the time came a few years ago. Since going VAT registered I've made a lot of mistakes and looking back, there's so much I wish I'd known about how VAT works, what goi...

https://www.alicebenham.co.uk/podcastI can't WAIT to bring these conversations IRL and connect with all of you! Tickets available NOW at https://www.alicebenham.co.uk/podcast

Since founding Pretty Little Marketer, Sophie Miller has harnessed LinkedIn and Instagram to build an engaged and relevant community of over 200,000. She's a total expert when it comes to turning followers into fans, showing up authentically and consistently serving value! Tune in to hear more about how PLM started accidentally, Sophie's top tips about LinkedIn growth and an honest insight about h...

In the last 7 years of running a service based business I've noticed some unique challenges that come up... and since speaking with so many clients and business friends, I don't think I'm the only one. I believe the more we share the 'bad stuff' the less alone we feel, so in this episode I'm sharing the top 3 challenges I face and how I support myself with them... _____ To create a strategy for yo...

Lauren is an entrepreneur who continually inspires me - her authentic visibility, value-driven approach and willingness to take messt action is something we can all learn from! In this episode I was honoured to uncover more of her stories and the challenges, lessons and work that have led to where she is today. Tune in to discover the ageism she experienced in her early career, how a red couch spi...