Sports Geek

Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing

Business EN ↓ 728 episodes

Sean Callanan (@seancallanan) from @SportsGeek brings you the best practices from the sports business and sports digital marketing world each week. Interviews with people behind the scenes with teams and leagues in the USA, Australia and Europe. Technology and digital take a strong focus as Sean looks how sports teams can better connect with fans and deliver results for sponsors. If you work in sports or would like to or are simply a marketing professional who loves sports then this podcast is for you.

Author

Sports Geek

Category

Business

Podcast website

sportsgeekhq.com

Latest episode

Jul 8, 2026

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Episodes

Driving Origin digital success up north 25.06.2017

On this week's episode Sean catches up with Jason Davis, Head of Digital at Queensland Rugby League.  Jason takes Sean behind the scenes of the Queensland Maroons to see how they drive one of Australia's biggest fan bases online.  Full show notes - https://sportsgeekhq.com/podcast/origin-jason-davis/

Blake Solly on sports business from the CEO's perspective - CEO Series 21.06.2017

On this week's episode Sean catches up with Blake Solly from South Sydney Rabbitohs as part of the Sports Geek Podcast CEO Series.  Sean chats with Blake about running an NRL franchise, data insights and dealing with players under pressure. Available at - http://sportsgeekhq.com/podcast/blake-solly-rabbitohs/ On iTunes - http://sportsgeekhq.com/itunes

The changing landscape of sports TV consumption 11.06.2017

On this week's episode Sean catches up with Chris Wagner, EVP and Co-Founder at NeuLion to chat about the changing landscape of sports consumption. NeuLion is the global leader in bringing content directly to customers on every device imaginable.  Full show notes - https://sportsgeekhq.com/podcast/chris-wagner-neulion/

Edmonton Oilers & giant bobbleheads with Ryan Frankson 04.06.2017

On this week's episode Sean catches up with Ryan Frankson, Director, Social Media & Publications at Oilers Entertainment Group. Sean chats with Ryan about the developing a social presence for a new stadium, how fans react when they make the playoffs and why everyone loves a giant bobblehead. Full show notes - https://sportsgeekhq.com/podcast/edmonton-oilers-ryan-frankson/

New brands and buildings with Timberwolves' Ted Johnson 28.05.2017

On this week's episode Sean catches up with Ted Johnson, Chief Strategy Officer from the Minnesota Timberwolves for a second time to discuss the clubs new brand and buildings to help the Timberwolves business grow. Full shoe notes - https://sportsgeekhq.com/podcast/timberwolves-ted-johnson/

New York sports digital scene with Jayne Bussman-Wise 22.05.2017

On this week's episode Sean catches up Jayne Bussman-Wise, Senior Director, Content and Communications for the New York Red Bulls. Sean chats to Jayne about her new role with the Bulls as well as her career at NYCFC, Brookyln Nets and New York Rangers. - Full shoe notes - https://sportsgeekhq.com/podcast/new-york-sports-digital-scene-with-jayne-bussman-wise/

Digital in Tigerland with Brad Paton 15.05.2017

On this week's episode Sean catches up Brad Paton, Head of Digital for the Richmond Football Club. Sean chats to Brad about his role in the early days of AFL internet with Essendon through to his current role at Richmond and how the Tigers engage their passionate fans, the Tiger Army. Full show notes - https://sportsgeekhq.com/podcast/richmond-tigers-brad-paton/

Emerging technology in sports with Cavaliers' Damion Chatmon 07.05.2017

On this week's episode Sean catches up Damion Chatmon, Director of Emerging and Digital Technology Solutions – Cleveland Cavaliers. Sean chats with Damion about his role and how the Cavs are constantly looking at emerging technology and why fans always come first. Full show notes - https://sportsgeekhq.com/podcast/emerging-technology-in-sports-with-cavaliers-damion-chatmon/

Digital in LA with Clippers' Jennifer van Dijk 02.05.2017

On this week's episode Sean catches up Jennifer Van Dijk, Chief Strategy Officer and Vice President, Partnerships – LA Clippers. Sean met Jenn on his recent Sports Geek Trip and was happy to be able to sit down and record this podcast episode. Full show notes - https://sportsgeekhq.com/podcast/la-clippers-jennifer-van-dijk/

SXSW 2017 recap with Lenny Goh from Tradable Bits 17.04.2017

On this week's episode Sean catches up with his roommate from SXSW Conference, Lenny Goh Director of Business Development from Tradable Bits. Sean and Lenny discuss their highlights and main takeaways from the conference. Full show notes - https://sportsgeekhq.com/podcast/sxsw-2017-recap-with-lenny-goh-from-tradable-bits/

Behind the scenes of Detroit Tigers digital with Mac Slavin 10.04.2017

On this week's episode Sean catches up with Mac Slavin, Digital and Social Media Specialist for Detroit Tigers to discuss his role behind the scenes in the changing digital landscape. Full show notes - https://sportsgeekhq.com/podcast/behind-the-scenes-of-detroit-tigers-digital-with-mac-slavin/

Digital with Kevin Kinghorn of the Vancouver Canucks 26.03.2017

On this week's episode Sean catches up with Kevin Kinghorn, Senior Director – Digital and Marketing for Vancouver Canucks to discuss their digital strategies on building relationships with their fans. Full show notes - https://sportsgeekhq.com/podcast/digital-with-kevin-kinghorn-of-the-vancouver-canucks/

Bonus Episode: "The value of the big 3" Sean Callanan keynote 02.03.2017

On this week's episode, we take a different approach and share with you a keynote from Sean's recent work at the Australian Council for the Arts Marketing Summit. Sean spoke at the conference for his CHUNKY media business, sharing insights from the sports industry and "The value of the big 3" in social media and how the arts connect with their fans/audiences in a similar fashion. https://sportsgee...

#AskSportsGeek show 26.02.2017

On this week's episode Sean throws the mike out to the  #SportsBiz slack  community for the first "Ask Sports Geek" podcast. With nearly 750 members, Sean thought it was a good opportunity to answer some of the questions of those within Slack to share with podcast listeners. https://sportsgeekhq.com/podcast/asksportsgeek-show/

Zach Monette on inspiring a global fan base through pro cycling 19.02.2017

On this week's episode Sean catches up with Senior Digital Media Director at Team Novo Nordisk to discuss how they are building a global fan base through pro cycling. https://sportsgeekhq.com/podcast/zach-monette-team-novo-nordisk/

Talking Facebook and Sports with Jacob Berman 12.02.2017

On this week's episode Sean catches up with Jacob Berman who works in the Global Marketing Solutions team at Facebook in Austin to discuss how they are helping sports teams leverage fan bases to drive commercial results.  https://sportsgeekhq.com/podcast/facebook-jacob-berman/

Jeramie McPeek on Suns & Super Bowl social 06.02.2017

On this week's episode Sean catches up with Jeramie McPeek who discusses his time at Phoenix Suns and what it is like running social for Houston Super Bowl.  https://sportsgeekhq.com/podcast/jeramie-mcpeek-on-suns-super-bowl-social/

Nitro Athletics & Bolt ready to impress – John Steffensen 29.01.2017

On this week's episode Sean catches up with former Olympian & Commonwealth Medalist, John Steffensen, now Board Member of Athletics Australia about their new initiative Nitro Athletics.   https://sportsgeekhq.com/podcast/nitro-athletics-usain-bolt-john-steffensen/

What you need to know about esports - Tom Halls 22.01.2017

On this week's episode Sean catches up with returning guest, Tom Halls, now Chief Digital Officer at NRG esports.  https://sportsgeekhq.com/podcast/what-you-need-to-know-about-esports/

Arsenal fan engagement with Chris Harris 15.01.2017

On this week's episode Sean catches up with Chris Harris, Managing Editor (Digital) at Arsenal F.C. https://sportsgeekhq.com/podcast/arsenal-fan-engagement-chris-harris/

Sponsorship and Sports Business with J.W. Cannon 09.01.2017

On this week's episode Sean catches up with J.W. Cannon, Senior Project Lead – Sponsorships and Events at UPS and Co-Founder of #SBChat.  https://sportsgeekhq.com/podcast/jw-cannon-sponsorship-sports-business/

Nick Truelson on the historic Western Bulldogs premiership win 10.11.2016

On this week's episode Sean catches up with Nick Truelson, Chief Commercial Officer for the Western Bulldogs. In the "year of the underdog" in sport, Nick chats with Sean about the Bulldogs historic premiership win, ending the longest premiership drought in AFL history. https://sportsgeekhq.com/podcast/nick-truelson-western-bulldogs/

John McCauley on the challenges of technology vendors 07.11.2016

On this week's episode Sean catches up with former guest, John McCauley. John was previously at MLSE in Toronto and is now Managing Director of GJM Media. John chats with Sean about the challenges of technology vendors and how he has worked with multiple vendors over the last few years trying to bring a vision to life.  https://sportsgeekhq.com/podcast/john-mccauley-technology-vendors/

Ian Padgham on how to give your brand a fresh look with video 20.10.2016

On this week's episode Sean catches up with Vine superstar, Ian Padgham. Ian is an artist and is widely regarded as a Vine expert working with a many global and well known brands.  https://sportsgeekhq.com/podcast/ian-padgham-vine/

Scott Kegley from Minnesota Vikings on Vine, Snapchat & LOUD fans 13.10.2016

On this week's episode Sean catches up with a previous podcast guest, Scott Kegley. Formerly at San Francisco 49ers and now the Executive Director of Digital Media & Innovation at Minnesota Vikings. https://sportsgeekhq.com/podcast/scott-kegley-minnesota-vikings/

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