Sports Geek

Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing

Business EN ↓ 728 episodes

Sean Callanan (@seancallanan) from @SportsGeek brings you the best practices from the sports business and sports digital marketing world each week. Interviews with people behind the scenes with teams and leagues in the USA, Australia and Europe. Technology and digital take a strong focus as Sean looks how sports teams can better connect with fans and deliver results for sponsors. If you work in sports or would like to or are simply a marketing professional who loves sports then this podcast is for you.

Author

Sports Geek

Category

Business

Podcast website

sportsgeekhq.com

Latest episode

Jul 8, 2026

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Episodes

Disney Plus Gaming Revolution, NFL Global Expansion and Apple MLS Deal Changes - Sports Geek Rapid Rundown 17.11.2025

Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Disney Plus announces gaming integration and AI content creation, Miami Dolphins target Spanish-speaking markets globally, and Apple-MLS deal gets restructured payment terms - all curated by Sports Geek Reads. Subscribe at https://sportsgeekhq.com...

AI Transforms Ticket Buying, NBA Revenue Hits $14.3 Billion and Celebrity Voice Marketplace - Sports Geek Rapid Rundown 13.11.2025

Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: How AI is revolutionizing sports ticketing, NBA's massive $14.3 billion revenue projection, innovative sports investment strategies, and the launch of AI celebrity voice marketplace - all curated by Sports Geek Reads. Subscribe at https://sportsge...

Stadium tech & fan experience redevelopment, Scott Fitzgerald 13.11.2025

In this Sports Geek Throwback episode, Sean Callanan interviews Scott Fitzgerald. They discussed fan experience and stadium tech redevelopment. Show notes - https://sportsgeekhq.com/stadium-tech-fan-experience-redevelopment-scott-fitzgerald

Navigating the Disruptor Sports Landscape - Tom Burwell, BSG 11.11.2025

In this Sports Geek episode, BSG's Tom Burwell discusses the challenges and strategies involved in the disruptor sports space, particularly focusing on the importance of strong, passionate fan bases when investing in sports.   https://sportsgeekhq.com/ 436-tom-burwell-bia-sports-group /

NBA Embraces AI Revolution, WNBA Labor Battle, and Houston Texans Buy Volleyball Team - Sports Geek Rapid Rundown 10.11.2025

Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Today's Sports Geek Rapid Rundown covers the NBA's AI transformation with 76 billion dollar broadcast deals, WNBA players preparing for potential lockout over revenue sharing, Houston Texans acquiring League One Volleyball franchise, Pinterest's o...

NASCAR Teams Win Major Legal Victory, Braves Hit $600M Revenue Record and Agassi's AI Tennis Platform - Sports Geek Rapid Rundown 06.11.2025

Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Today's episode covers 23XI and Front Row's pretrial victory against NASCAR, the Atlanta Braves' record-breaking $600M revenue despite poor season performance, AI's limited impact on design productivity, Roc Nation's new Athlete Advisory Board, Ne...

Digital & streaming for fan engagement, Peter Filopoulos 06.11.2025

In this Sports Geek Throwback episode, Sean Callanan interviews Peter Filopoulos. They discussed leveraging digital and streaming for engagement. Show notes - https://sportsgeekhq.com/digital-streaming-for-fan-engagement-peter-filopoulos

F1's Gen Z Problem, YouTube TV Drops Disney Networks, and World Cup Ticket Prices Shock Fans - Sports Geek Rapid Rundown 02.11.2025

Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Today's episode covers F1 and tennis losing Gen Z fans due to restrictive content policies, YouTube TV's major Disney blackout affecting millions, Amazon's $17.7 billion ad revenue surge, Adobe's AI Creative Cloud overhaul, and the eye-watering co...

Disney-Fubo Merger Creates Streaming Giant, Amazon's AI Layoffs Signal New Era, NASCAR Antitrust Case Update - Sports Geek Rapid Rundown 30.10.2025

Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Disney closes Hulu Live TV and Fubo merger creating second-largest virtual pay-TV provider, Amazon announces 14,000 AI-driven layoffs signaling mega workforce changes, NASCAR's illegal cartel counterclaim against 23XI and Front Row dismissed, plus...

Balancing tech and fan experience, Daniel Brusilovsky 30.10.2025

In this Sports Geek Throwback episode, Sean Callanan interviews Daniel Brusilovsky. They discussed  balancing tech and fans needs in a new stadium. Show notes - https://sportsgeekhq.com/balancing-tech-and-fan-experience-daniel-brusilovsky

NBA Gambling Scandal Rocks League, Netflix Goes All-In on AI, Seven's 2026 Strategy - Sports Geek Rapid Rundown 27.10.2025

Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Today's episode covers the shocking NBA gambling arrests of Chauncey Billups and Terry Rozier, Netflix's strategic AI implementation across content creation, Seven West Media's comprehensive 2026 strategy including Rugby League World Cup rights, a...

Travis Kelce's Six Flags Activist Play, NHL Embraces Prediction Markets, YouTube's AI Protection - Sports Geek Rapid Rundown 23.10.2025

Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Travis Kelce joins activist investors targeting Six Flags with $200M stake, NHL partners with prediction markets Polymarket and Kalshi, YouTube launches AI likeness protection for creators, plus insights into the booming livestreaming economy wort...

Connecting digital & commercial teams, Matt Gardner 23.10.2025

In this Sports Geek Throwback episode, Sean Callanan interviews Matt Gardner. They discussed importance of connecting digital & commercial teams. Show notes - https://sportsgeekhq.com/connecting-digital-commercial-teams-matt-gardner

Apple's $750M Formula 1 Deal, Lionsgate's TikTok Strategy and AI Disrupting the Web - Sports Geek Rapid Rundown 19.10.2025

Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Apple secures exclusive U.S. Formula 1 streaming rights for $750M, Lionsgate partners with TikTok fan editors for movie marketing, NEP Group raises $700M, Spotify upgrades AI DJ with text commands, and The Economist explores how AI is killing the...

Premier League Salary Cap Controversy, NBA Values Hit Record $5.5B Average, and British Basketball Banned by FIBA - Sports Geek Rapid Rundown 17.10.2025

Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Today's rundown covers Premier League anchoring rules facing opposition from Man United and City, NBA franchise values soaring to record highs led by Warriors at $11.33B, FIBA banning British basketball over governance issues, MLB playoff ratings...

Fresh perspectives in sports, Gen Dohrmann 16.10.2025

In this Sports Geek Throwback episode, Sean Callanan interviews Gen Dohrmann. They discussed bringing fresh perspectives in traditional sports. Show notes - https://sportsgeekhq.com/fresh-perspectives-in-sports-gen-dohrmann

FIFA's $25k World Cup Tickets, Netflix Eyes Champions League, Athletes Own $725m Media Empire - Sports Geek Rapid Rundown 13.10.2025

Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: FIFA's controversial 2026 World Cup ticketing system faces criticism, Netflix considers Champions League rights bid, and athlete-owned media companies drive billions in value. Plus Ticketmaster's $100m Australian deal and Google's LA28 Olympics pa...

NFL Ratings Surge, Amazon's NBA Sponsorship Strategy, and AI's Industrial Revolution - Sports Geek Rapid Rundown 09.10.2025

Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: The NFL hits its highest viewership since 2010, Amazon unveils its comprehensive NBA sponsorship playbook worth $1.8 billion annually, plus how 44% of companies now pay for AI tools in the new industrial era of artificial intelligence - all curate...

Taking New Zealand Rugby global, Andy Burt 09.10.2025

In this Sports Geek Throwback episode, Sean Callanan interviews Andy Burt, about how NZR+ is expanding New Zealand Rugby's global reach. Show notes - https://sportsgeekhq.com/taking-new-zealand-rugby-global-andy-burt

NBA's AI Revolution, OpenAI Hits $500B Valuation and MLB's Record Breaking Season - Sports Geek Rapid Rundown 06.10.2025

Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Today's episode covers the NBA's Australian expansion efforts and revolutionary AI analytics partnership, OpenAI's massive $500 billion valuation milestone, MLB's record-breaking viewership success, and concerning gambling industry practices aroun...

Audience adaptability insights, Jen Fusci 02.10.2025

In this Sports Geek Throwback episode, Sean Callanan interviews Jen Fusci about the importance of understanding your audience and providing flexible ticket options. Show notes - https://sportsgeekhq.com/audience-adaptability-insights-jen-fusci

AFL Players' Social Media Goldmine, FanDuel's $50B Playbook and EA's Historic Buyout - Sports Geek Rapid Rundown 28.09.2025

Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: From AFL players leveraging 2.5 million Instagram followers to Electronic Arts' $50 billion private buyout deal. Plus FanDuel's sports betting dominance, MLB's media rights shuffle with NBC and ESPN, Apple's iPhone broadcast innovation, and the bo...

Youth Culture Meets Sports Commerce - Moksha Fitzgibbons, Complex NTWRK 26.09.2025

Complex NTWRK President Moksha Fitzgibbons shares insights on bridging sports and youth culture, from Allen Iverson's cultural impact to the Takashi Murakami MLB collaboration that generated tens of millions in revenue.   Show notes - https://sportsgeekhq.com/435

MLB Robot Umpires, FIFA's 64-Team World Cup Plans and Premier League's AI Revolution - Sports Geek Rapid Rundown 26.09.2025

Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: MLB introduces robot umpires for 2026, FIFA considers expanding the 2030 World Cup to 64 teams, the Premier League sees massive engagement gains from AI partnerships, and luxury brands finally master TikTok with authentic content strategies - all...

Problem-solving for team growth, David Stevenson 25.09.2025

In this Sports Geek Throwback episode, Sean Callanan interviews David Stevenson. They discussed problem-solving for team growth. Show notes - https://sportsgeekhq.com/problem-solving-for-team-growth-david-stevenson

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