Bryan Barletta
Sounds Profitable
The pace of change the podcast industry is undergoing is staggering. The implications for podcasters, hosting providers, podcast listening app developers, and advertisers and agencies are enormous. And so is the growth potential. Presented as a companion to the weekly newsletter of the same name, our podcast provides you with direct access to our narrated articles, interviews with industry experts, bleeding-edge research, and can't miss industry news recaps. That Sounds Profitable, right? Assumptions and conventional wisdom will be challenged. Easy answers with no proof of efficacy will be exp...
Where to listen?
Podcasts in the app Replaio Radio Coming soonPodcasts are coming to the app soon. Install now and be the first to see a whole new take on podcasts
Episodes
Consuming Podcasts @ Work, Cooper Goes YouTube Exclusive, & More 28.01.2025 5:38
Here's what you need to know for today in the business of podcasting: Alex Cooper moves to YouTube, brand safety shakeups, and what Americans use their phones at work for. Find links to every article mentioned and the full write-up here on Sounds Profitable.
Podcasts Powering Growth, Selling Old Shows with 🤖 27.01.2025 4:39
Here's what you need to know for today in the business of podcasting: how podcasts won the election, Sundance's place in the market, and innovations in audio investment. Find links to every article mentioned and the full write-up here on Sounds Profitable.
What Business Listeners Want, 📝 On the Podcast Election, & More 24.01.2025 7:23
Here's what you need to know for this week in the business of podcasting: tracking the podcast election, business podcast buyers, and meeting buyers where they are. Find links to every article mentioned and the full write-up here on Sounds Profitable.
Audio =/= Video Podcasting, Podcast Listening Approaching Pre-Pandemic, & More 23.01.2025 2:49
Here's what you need to know for today in the business of podcasting: video doesn't equal audio, buyers are listeners too, and pre-pandemic listening patterns. Find links to every article mentioned and the full write-up here on Sounds Profitable.
Reflecting on the Podcast Election, Netflix's Ad Growth, & More 22.01.2025 3:11
Here's what you need to know for today in the business of podcasting: the election podcast circuit, Netflix raises prices, and why diverse audiences are a gold mine for podcasts. Find links to every article mentioned and the full write-up here on Sounds Profitable.
Buyers Are Listeners, Too 22.01.2025 6:50
If you bring buyers into your medium’s audience and tell them how good your medium is, they’ll buy it. Video link. Written and narrated by Tom Webster Audio edited by Newton Schottelkotte Hosted by Spreaker Sounds Profitable: Narrated Articles is a production of Sounds Profitable. For more information, visit soundsprofitable.com.
Podcast Leads Digital Audio, Podcast Hall of Fame Inductees, & More 21.01.2025 4:14
Here's what you need to know for today in the business of podcasting: ad spend snapshots, on demand audio on the rise, and more podcast elections. Find links to every article mentioned and the full write-up here on Sounds Profitable.
Listening to Podcast Listeners, Shortform Video’s Future, & More 17.01.2025 7:51
Here's what you need to know for this week in the business of podcasting: cracking the case of true crime listeners, the business podcast consumer, and what's new for On Air Fest. Find links to every article mentioned and the full write-up here on Sounds Profitable.
Who Listens to Business Podcasts, the Hunt For Connection, & More 16.01.2025 2:04
Here's what you need to know for today in the business of podcasting: another edition of Oops, All Quick Hits. Find links to every article mentioned and the full write-up here on Sounds Profitable.
Industry Research, News, and the Business of Podcasting 16.01.2025 1:09
Welcome to the Sounds Profitable podcast, where you'll find audio versions of our weekly thought leadership articles, daily summaries of vitla news for those in the business of podcasting, and a Friday roundup of important stories you might have missed (along with why they matter to podcasting).
Audioboom's 2024 Earnings, Taking Podcast Ads to 🎮, & More 15.01.2025 4:15
Here's what you need to know for today in the business of podcasting: On Air Fest aims high, Audioboom's 2024 trading update, and YouTube's new Shorts. Find links to every article mentioned and the full write-up here on Sounds Profitable.
Podcast Ad Ads @ LAX, 2025 for Influencers, & More 14.01.2025 3:57
Here's what you need to know for today in the business of podcasting: the myth of ad-free podcasting, a new campaign at LAX, and predictions for 2025 influencer marketing. Find links to every article mentioned and the full write-up here on Sounds Profitable.
Why Razorfish ❤️ Podcast Ads, Affiliate 🍪 Allegedy Overwritten, & More 13.01.2025 4:46
Here's what you need to know for today in the business of podcasting: prioritizing podcast ads, a Capital one lawsuit, and 2025 goals for podcasting. Find links to every article mentioned and the full write-up here on Sounds Profitable.
Examining Business Podcast Audiences, Potential Impact of 🍯, & More 10.01.2025 9:53
Here's what you need to know for this week in the business of podcasting: an affiliate code scandal rocks creators, the rise of the small influencer, and the business of business podcasting. Find links to every article mentioned and the full write-up here on Sounds Profitable.
Renewing Big Podcast Deals, Meta's Changing Ad Ecosystem, & More 09.01.2025 3:20
Here's what you need to know for this week in the business of podcasting: the business of business podcasting, new show renewals, and meta ad changes. Find links to every article mentioned and the full write-up here on Sounds Profitable.
Audio Lessons from 2024, The Podcast Promotion Landscape, & More 08.01.2025 5:23
Here's what you need to know for this week in the business of podcasting: the Podcast Promotion Landscape, podcasts take over TV, and an M&A surge set for 2025. Find links to every article mentioned and the full write-up here on Sounds Profitable.
How 🍯 Might Impact Podcasting, Audio Fuels Branded Search, & More 07.01.2025 6:27
Here's what you need to know for this week in the business of podcasting: an influencer marketing scandal, how audio fuels research, and the pivot to video continues. Find links to every article mentioned and the full write-up here on Sounds Profitable.
Podcasters Prepare For a TikTok Ban, 2025 Trends, & More 06.01.2025 5:16
Here's what you need to know for this week in the business of podcasting: predictions for 2025, elections results could shape brand activism, and the future of TikTok. Find links to every article mentioned and the full write-up here on Sounds Profitable.
The $1,000 Podcast Listing, Podcasting's 2025 Predictions, & More 20.12.2024 7:39
Here's what you need to know for this week in the business of podcasting: The Case for Making a Case for Spoken Word in 2025, Italian Podcast Licensing Invoices, and Industry Experts Predict Podcasting in The New Year. Find links to every article mentioned at Sounds Profitable.
Preserving Spoken Word, Canadian Podcasting Charts, & More 19.12.2024 5:09
For the final Download daily upload of 2024, here's what you need to know: Tom Webster talks the most important thing podcasting should talk about next year, more brands are using influencer creative in programmatic ads, Right Side Up has predictions for next year, a look back at this year's big ticket podcast deals, and Triton Digital's Canadian podcast ranker. Find links to every article mentio...
IAB Solicits Podcast Best Practices, On Air Fest 2025 Grows, & More 18.12.2024 5:52
Here's what you need to know for today in the business of podcasting: On Air Fest grows ever-larger for 2025, James Cridland examines TuneIn's layoffs and cost-cutting, the IAB collects examples of best practices in podcasting, AdExchanger talks tired trends of 2024 advertising, and principal-based media buying is growing more popular. Here's something different: a podcast *campaign* to keep peop...
Influencer Agencies Managing Talent, Podcast Listing Invoices, & More 17.12.2024 4:42
Here's what you need to know for today in the business of podcasting: YouTube's opt-in AI training feature, Italian company sends spurious invoices for podcast listings, and influencer agencies are dipping their toes into talent management. Here's something different: a podcast *campaign* to keep people home for the holidays! So many people are one crisis away from becoming unhoused, like Keon...
Podcast Expert 2025 Predictions, ANA 🔎 Programmatic Transparency, & More 16.12.2024 5:00
Here's what you need to know for today in the business of podcasting: CoHost has 28 podcasting experts' thoughts on 2025, Buzzfeed has sold First We Feast and what that means for M&A, IAB Tech Lab rebrands Seller Defined Audiences, the ANA finds programmatic sinks are slowly being fixed, and EV TV spend is down and it's because of Gen Z preferring digital. Find links to every article mentione...
Amazon Auto’s Potential, True Crime Podcast Audiences, & More 13.12.2024 8:18
Here's what you need to know for this week in the business of podcasting: true crime listeners, online car shopping's podcast potential, and a history of Kiwi podcasting. Find links to every article mentioned and the full write-up here on Sounds Profitable.
True Crime Listener Research, YouTube's Video Podcast Milestone, & More 12.12.2024 4:12
Here's what you need to know for today in the business of podcasting: true crime listeners, new features in iOS 18, and streaming plans for 2025. Find links to every article mentioned and the full write-up here on Sounds Profitable.
Similar podcasts
Replaio is not a podcast publisher; show names, artwork and audio belong to their authors and are distributed through public RSS feeds.