Solopreneur Stories

In this episode I speak with Gregory Foran .  Gregory is the founder of a solo marketing agency called Breakaway Marketing .  After working in marketing leadership positions for over a decade helping to turn poor performers into market leaders and generating over $129M in incremental revenue, Gregory jumped into entrepreneurship.  He and I have some very similar stories, which we talk about, inclu...

In this episode I speak with Joe Fitzpatrick . Joe is a fractional CMO who has spent his career working with tech founders who were struggling to attract new customers and who needed to switch their marketing from an ad hoc approach to a strategic, long-term approach. We cover topics including: Understanding the context behind a business’s numbers, and developing strategy beyond a spreadsheet The...

In this episode I speak with Trent Warner . Trent is a fractional CMO and the managing director of Strategic Brand Builders . Where he focuses on bringing marketing strategy and systems into businesses to create clear and consistent growth - not marketing whack-a-mole.  We cover topics including: Some of the problems with the agency model of today  Having high expectations of yourself  Trust, the...

In this episode I speak with Parul Bhandari . Parul is a Customer Success startup advisor and consultant.   Following a career in ergonomics consulting and in HR, Parul launched her first Customer Success (CS) team from the ground up, and from then on has focused on driving startup Customer Success journeys.   In addition to Customer Success, she is a passionate advocate of all things food and fit...

In this episode I speak with Shailvi Wakhlu . Shailvi is a seasoned Data Leader and Self-Advocacy Expert with over sixteen years of experience building technology products.  She has spoken at nearly 100 global conferences and Fortune 500 events, coached close to 500 individuals, and authored the best-selling book " Self-Advocacy ." Which I’ve read and would recommend you read, too. Her career incl...

In this episode I speak with Michael Strachan . Michael has served in all roles of digital agency life, starting in the weeds, overseeing cross-channel teams in multiple locations, developing strategy for companies of all sizes including several fortune 500.  He’s since gone on to found Mediaconfidant . The initial market opportunity Michael saw was identifying where data was inaccurate - in his a...

In this episode I speak with Garrett Jestice .  Garrett is a GTM Strategy consultant and advisor for B2B startups.  Before founding Prelude Marketing , Garrett was the Chief Marketing Officer for Eddy, where he helped build a successful go-to-market strategy that boosted revenue 3x and website traffic 10x in his first 18 months in the role.  I reached out to Garrett to come on the show. He is some...

In this episode I speak with Rachel Meltzer . Rachel is a freelance tech writer, writing business coach, and also host of her own podcast, The Guidebook . Rachel and I cover topics including: Working with a business coach as a solopreneur Healthy outside perspectives  Perseverance vs stubbornness  Developing honest internal signals and learning how to trust yourself  Comparison and how to avoid co...

In this episode I speak with Christy McCreath . Christy is a seasoned B2B marketing strategist with over 15 years of expertise in revenue marketing. She specializes in Account-Based Marketing strategy and execution, and managed services for ABM tech implementations. Christy brings efficiency and data-driven insights to drive programmatic successes for GTM teams at medium-sized tech companies. We c...

In this episode I speak with Gargi Potdar . Gargi is an Agency founder and Solopreneur, at GKP Consulting . She’s a passionate and driven founder and marketing growth consultant who specializes in B2B marketing for startups and scale ups. She’s built successful demand generation growth functions and thrives on aligning sales and marketing to work together and not against each other.  Gargi started...

In this episode I speak with Peter Wilken . Peter is a Madman, Brand Man, Dad-man, Coach-man, Author and Speaker.  He used to run ad agencies, his last corporate role being Head of BBDO Asia Pacific. He also ran agencies for Leo Burnett and Ogilvy before co-founding one of the first specialist Brand Consulting firms, The Brand Company .  Peter continues to consult through his private company, Dolp...

In this episode I speak with Hilary Swan . Hilary is the founder of Rebel Scout Consulting where she supports founders and CEOs as a fractional sales leader.  From the early days of founder-led sales advisory all the way to a growing sales team in need of leadership and strategy, Hilary has the background, tenure, and nimbleness to hop in and make an immediate impact.  Hilary and I cover topics in...

In this episode I speak with Leslie Greenwood . Leslie is the founder and CEO of Chief Evangelist Consulting , which provides strategic guidance and insights to organizations looking to build impactful communities.   Before starting her consulting company, Leslie was the VP of Member Success & Member Advocacy at Pavilion, where she built the team and programs that drove membership growth from...

In this episode I speak with Gabe Fontana . Gabe is a solopreneur based out of Vancouver, Canada. He helps farms and landscaping companies market their products and services online with web design, SEO, and content strategies. Gabe and I cover topics including: His experience niching as a solopreneur Virtual assistants Doing cold outreach and business development as a solopreneur Working with ment...

In this episode I speak with Chipper Watcott . Chipper is the Founder of Whelm – a software platform built specifically for solopreneurs and freelancers to take the administrative headache out of doing great work. He lives in St. George, Utah with his wife, baby boy, and their dog. Chipper started doing freelance design work in 2017, and launched Whelm in 2023 to address the problems he faced as a...

In this episode I speak with Taylor Crane . Taylor is the founder of Fractional Jobs , helping startups reach and recruit fractional leaders (think fractional CMOs, CTOs, Heads of Sales, etc.). He's also the founder of Clubs Poker , acquired in 2023, and before that was a Product Manager for 10 years. Taylor and I cover topics including: Quantifiable goals as a solopreneur The benefits of frac...

In this episode, I speak with Adam Goyette . Adam is the founder at Growth Union , a marketing agency that works with growing B2B start-ups to help them scale faster. He is a former Senior Marketing Executive, who previously led Marketing at Help Scout and Growth at G2 - named one of the Fastest-Growing Private Companies in America by Inc 500 and Deloitte. We cover topics including: Experiencing s...

In this episode I speak with Morgan Snyder . Morgan is the founder of ThoughtLeaderToday.com , where he helps executives tell their story. We cover topics including: Working at a startup Defining what you want out of your life Surrounding yourself with people doing cool shit The challenges of Credentialism in the market as a solopreneur Confidence as a solopreneur Self discovery, self acceptance,...

In this episode I speak with Neil Weitzman . Neil is the founder of revenue•x , a revenue advisory providing fractional CRO services. Neil helps early-stage ​and medium-sized businesses build and grow. CEOs call Neil when ok is not good enough. We cover topics including: Family What makes a good fractional leader Companies learning from the mistakes of the market Hiring fractionals before departme...

In this episode I speak with Tory Kindlick . Tory is the founder of Growth Trajectory , a growth marketing consulting company. Prior to his move into the world of solopreneurship, Tory worked as VP of Marketing at Corti (a Healthcare AI company) and Refine Labs (a full-service Demand Gen agency), as well as several demand gen leadership positions at B2B SaaS start-up's. Tory's super power...

In this episode I speak with Jennifer Baron . Jennifer is a solopreneur and strategic B2B SaaS marketer with decades of experience running successful marketing programs and teams. After a long 20-year career in corporate marketing, she’s now founded her solopreneur operation, Willow and Bee , where she helps tech start-ups grow. We cover topics including: How even after 20-years honing her craft s...

In this episode I speak with Ezekial Rochat . Ezekiel is a solopreneur and website designer based in Knoxville, Tennessee. He works with consultants, coaches, solopreneurs, and creators to help them get a website they are proud to share. Ezekiel and I cover topics including: How the origins of his career include a love story Thematic challenges in personal branding for solopreneurs The psychology...

In this episode I speak with Sherehan Ross . Sherehan is a seasoned marketer, recognized for her innovative thinking and ability to challenge the status quo. She has a proven track record of driving revenue, engaging customers, and establishing distinct brand identities in both B2B and B2C markets. Sherhan and I cover topics including: Building a personal brand in public Some of the changes having...

In this episode I speak with Kate Erwin . Kate went from a B2B SaaS marketer to full-time freelancer and solopreneur in 2023. She's been a copywriter and content marketer for nearly a dozen years. Kate is sharing the raw truth about this transition to solopreneurship on TikTok and LinkedIn. Her content is great. In fact that’s how I found her. Some of it hits spot on, so when I found her I imm...

In this episode I speak with Simon Mills . Simon is a growth consultant and solopreneur at George St. Growth , where he works with B2C Seed to Series A startups as a fractional head of growth. Outside of work, you can find him playing water polo or traveling somewhere warm to escape the cold. Simon and I cover topics including: Digital nomadism as a solopreneur The importance of trial and error as...