Sold Out Sales School

Let’s be honest: You don’t need another sales script or 17-step funnel. You need to know how to say what you mean in a way that moves people to buy . In this episode of Sold Out Sales School , I’m giving you the truth about problem-aware messaging —the exact strategy that took me from labor nurse with a dream… to getting stopped in European airports by women whose birth stories I changed. Messagin...

Let’s be honest- you’re not selling because you’re not actually talking about your offer. In this episode of Sold Out Sales School , I’m giving you a truth bomb that changed everything for me and for my clients: 📢 If you’re not selling every day, you’re not making money every day. And no-posting “valuable” content without actually selling doesn’t count. This episode will walk you through the simp...

Trish is not a business coach. And that one distinction is exactly why the women she works with get results that most coaches simply cannot produce. If you've ever invested in coaching that felt off, followed advice that just wouldn't work no matter how hard you tried, or wondered why every strategy you learn seems built for someone else's business and someone else's buyer - this episode is going...

You're posting every day. You're using the viral hooks. You're doing the reels, the carousels, all the things. And it's still quiet. If you've been blaming your offer, your price, or your posting frequency, this episode is going to stop you right in your tracks - because none of those are the problem. Your audience isn't buying because they don't want a performance. They want you. Trish shares the...

In this episode, Trish is coming in with a stat that stopped her cold - and it's going to change how you think about your content strategy right now. Join the Sold Out Offer Challenge happening next week! In 2023, 60% of consumers said they preferred AI-generated content. By 2026, that number has dropped to 26%. In less than two years, the internet went from embracing AI content to actively reject...

In this episode, Trish breaks down the single strategy that has driven seven figures in not one - but two completely different businesses - and why the smartest creators in the game are all quietly shifting toward it right now. If you're a coach, course creator, service provider, or business owner who sells to moms or parents, and you're watching your webinar conversions drop, your course completi...

In this episode, Trish gets more personal than ever - and goes somewhere most coaches won't take you. If you've ever hit a goal, made the sale, had the launch, and then woke up the next day feeling completely unworthy of it, this episode is going to crack something wide open for you. Because the money doesn't fix it. The results don't silence the voice. And if you're doing everything on the outsid...

In this episode, Trish closes out the nine-episode series with the most personal episode yet - and she is not going out quietly. If you've ever spent money on a coach who gave you a strategy that just wouldn't work no matter how hard you tried, this episode is going to make you feel so deeply seen. And if you've been listening to this entire series, taking notes, nodding along, and still haven't t...

In this episode, Trish reveals the single most powerful sales tool in your entire business - and it's something no algorithm, no AI, and no perfectly edited reel can ever replicate. If you're a coach, course creator, or service provider who sells to moms or parents, and you've been wondering why your content isn't converting the way you know it should, this episode is going to change how you think...

In this episode, Trish breaks down the real reason your audience isn't buying yet - and spoiler: it has nothing to do with your offer, your price, or your content quality. If you're a coach, course creator, or service provider who sells to moms or parents, and you've ever posted consistently for weeks only to hear crickets, this episode is going to completely reframe how you see your audience and...

In this episode, Trish is calling out one of the most frustrating realities in online business: getting views, getting saves, getting comments… and making zero sales. If your audience says they love your content, your reels are performing, and your engagement looks “good on paper”… but nobody is buying - this episode is going to explain exactly why. Trish breaks down the difference between buildin...

In this episode, Trish shares a full-circle moment… sitting on a yacht surrounded by seven and eight figure women, reflecting on the exact decision that got her there. And spoiler: it wasn’t more offers, more platforms, or more hustle. It was simplicity. If you’re a coach, course creator, or service provider who feels like you’re constantly starting over… building new things, chasing new ideas, an...

In this episode, Trish gets raw about the freezing grocery store parking lot moment that changed everything - the night her card was declined for a $3 box of cereal after an 18-hour labor and delivery shift, while she was newly separated, exhausted, and still trapped in a controlling 25-year marriage. No polished success story. No “just believe harder.” Just the unfiltered truth about the exact se...

Finish this sentence out loud right now: “I help…” What came out? If it sounded soft, vague, or apologetic - that’s exactly why your content isn’t converting. In this powerful episode, Trish gets real about the identity leak that’s quietly killing your sales. She shares her own embarrassing moments of shrinking and minimizing her expertise (even after attending thousands of births and building a s...

You’ve heard it a thousand times: “People need to know you, like you, and trust you before they buy.” But what if that framework - the one every coach repeats - is being taught completely backwards when selling to moms and real families? Trish dismantles the Know-Like-Trust lie that’s quietly killing your sales. She shares how she followed all the “right” advice from big-name coaches, grew an audi...

If you're posting consistently, creating great content, getting likes and comments… but barely making any sales, this episode is going to hit hard. Trish reveals the uncomfortable truth most coaches won’t tell you: You’ve been using a strategy built for entrepreneurs and business owners - and it is completely wrong for moms and real families. Drawing from her own painful experience hiring a big-na...

If you’ve ever felt that pull toward something bigger - more growth, more impact, more freedom - but immediately thought “maybe next season”… this episode is your mirror. Trish gets real about why the season that feels most inconvenient is often the exact one that requires you to step up. Drawing from watching her mom build Mary Kay empires in pink Cadillacs while raising kids, to building her own...

You’ve spent 45 minutes editing a reel, stared at it, deleted it, and left it in drafts again. But what if you’re not overthinking your content? What if you’re overthinking being seen? Trish calls out the real reason you’re stuck in perfection mode: it’s not the hook, the lighting, or the B-roll. It’s the fear of judgment, exposure, and putting yourself out there boldly. From her own obsession wit...

Ever poured your heart into a post that racks up likes, saves, and "This is amazing!" comments - only to check your bank account and hear crickets? Trish calls it out: Your ego-boosting content might be sabotaging your sales. If you're chasing vanity metrics like viral reels and broad inspo while wondering why no one's buying, this episode exposes the trap. Drawing from her own reel-obsessed phase...

Ever caught yourself spinning in "strategy tweaks" while your income stays stuck? Trish drops the truth bomb: It's not your plan holding you back - it's your hesitation to decide. Drawing from her gut-wrenching $50k mistake (and the identity-shifting question from her hubby that turned it around), she reveals why "trying" keeps you at 5k months while "deciding" unlocks 20k+ breakthroughs. If you'r...

In this episode, Trish shares a game-changing sales lesson from her own sales mistakes - losing a hot buyer by focusing on features instead of the outcome . Drawing from her Hawaii trip planning, she explains why you're selling the "airplane" (modules, videos, calls) when your audience really wants "Hawaii" (confidence, relief, freedom). If you're a coach, course creator, or service provider selli...

If you have years of experience, real client results, and actual credentials… yet Sally-who-just-started-last-month is outselling you - this episode is your mirror. Trish gets straight to the point: Your content isn’t the problem. Your offer isn’t the problem. Your wishy-washy, confused, “I help everyone” messaging is the problem. Confused buyers don’t buy. From trying to market every birth class...

You will never feel ready. Ready is a feeling, not a fact. The women who actually build empires are the ones who start scared, messy, and before they feel qualified. Trish gets real about the exact moment she decided to launch Labor Nurse Mama in the middle of a brutal divorce, night-shift nursing, homeschooling seven kids, and zero extra time. She shares why your branding, your algorithm, and you...

If you're passionate about your business but it's turning into a 24/7 prison - constantly checking DMs at 10PM, squeezing family around work, or freaking out when life happens - this episode is your permission to build a "bendable" empire. Trish shares behind the scenes of batching content and systems that let her fully show up for her daughter's unexpected labor (and new granddaughter!) without h...

If you're constantly glued to your phone, scrambling for "what to post today," and feeling enslaved to social media - this episode is your freedom blueprint. Trish shares her raw, insider system for batch producing and scheduling content without burning out, drawing from her own grind & scaling Labor Nurse Mama to 416k+ followers while juggling seven kids and a seven-figure biz. No more wishy-...