Michele Hansen & Colleen Schnettler

Software Social

Business EN ↓ 138 episodes

Two indie SaaS founders—one just getting off the ground, and one with an established profitable business—invite you to join their weekly chats.

Author

Michele Hansen & Colleen Schnettler

Category

Business

Podcast website

softwaresocial.dev

Latest episode

May 20, 2026

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Episodes

Bootstrapping a Company to 130 Employees 13.10.2020

Michele Hansen  0:00  Hey, welcome back to Software Social. I'm Michele Hansen. Colleen Schnettler  0:04  And I'm Colleen Schnettler. Michelle Penczak And I'm Michelle Penczak, the CEO of Squared Away . Michele Hansen  0:09  We are so excited to have Michele with us our guest, another Michelle. She. So she said she's the founder of Squared Away, which is a company that employs mostly military spou...

Documentation as SEO, SEO as Documentation 06.10.2020

Michele Hansen  0:00  Welcome back to Software Social. I'm Michele Hansen. Colleen Schnettler  0:03  And I'm Colleen Schnettler. Michele Hansen  0:06  Hey, Colleen! Colleen Schnettler  0:07  Hey, Michele, how are you doing? Michele Hansen  0:10  I'm good. I'm good. I had a pretty productive day today. Little ADD in the morning, but it was good. Colleen Schnettler  0:16  What does that mean? Michel...

Something Boring, Something True, Something Alluring, Something New 29.09.2020

Michele Hansen  0:00  Welcome back to Software Social. I'm Michele Hansen. Colleen Schnettler  0:03  And I'm Colleen Schnettler. Michele Hansen Hey, Colleen. Colleen Schnettler Hey, Michele! Michele Hansen How's it going? Colleen Schnettler I'm doing well. I'm excited to hear what you have to share with us this week since we didn't get to share last week since we did my little video intro. So what...

The Reveal! 24.09.2020

See Colleen's product! Video at https://youtu.be/vdO7uFT63dw TRANSCRIPT Michele Hansen  0:00  We're doing something a little bit different. Colleen's product is ready to have a little walkthrough of it. So this will be the first time I'm seeing it. So we're doing something different. This week's episode is going to be a podcast as normal, but it is also going to be a video. So you can see what Col...

Negotiations... with Customers and Oneself 23.09.2020

Michele Hansen  Welcome back to software social. I'm Michele Hansen. Colleen Schnettler  And I'm Colleen Schnettler. So Michele, what's been on your mind this week? Michele Hansen  So after our conversation with Alex last week , which, by the way was so fun, I feel like we got to talk to him about like, a 10th of the things I wanted to talk about. I have been thinking a lot about what I got out of...

BONUS: Alex Hillman Joins Our Table 23.09.2020

Michele Hansen  Welcome to the Software Social podcast. I'm Michele Hansen. Colleen Schnettler And I'm Colleen Schnettler. Alex Hillman And I'm Alex Hillman. Michele Hansen  And we have a special guest with us today, which is very exciting. Alex has recently released a book called The Tiny MBA . Colleen and I have both read it and we are super excited to talk to you today, Alex. Alex Hillman Um, t...

The Drudgery of Launching and the Difficulty of Hiring 22.09.2020

Michele Hansen  Welcome back to Software Social. I'm Michele Hansen. Colleen Schnettler  And I'm Colleen Schnettler. Michele Hansen  So what's going on, Colleen? Colleen Schnettler  I have so many things I want to share today. Yeah. I, yes, yes, I am super excited. Because I have finally finished my image management widget. I need a better name. By the way. Image management widget is like the wors...

Don't Rearrange the Desks On Your Users 22.09.2020

Michele Hansen  Welcome to the Software Social podcast. I'm Michele Hansen. Colleen Schnettler  And I'm Colleen Schnettler . Michele Hansen  So Colleen, tell me what's going on this week. Colleen Schnettler  So I unfortunately have not had a whole lot of time to work on my side project this week, because life has been crazy. I've been swamped with client work and family stuff. So I didn't really d...

When should you give up or pivot? 22.09.2020

Michele Hansen  Welcome to the Software Social podcast where we invite you to join our weekly conversation about what's going on in our businesses. I'm Michele Hansen. Colleen Schnettler  And I'm Colleen Schnettler. Michele Hansen How's it going, Colleen? Colleen Schnettler  I'm doing well. It's been a pretty exciting week for me on a tech front. So I haven't had as much time this week. I'm really...

Selling to Big Enterprises as a Bootstrapped Company...and Figuring Out Who to Sell to In the First Place 22.09.2020

MICHELE HANSEN  Hey, and welcome back to software social. I'm Michele COLLEEN SCHNETTLER and I'm Colleen.  MICHELE HANSEN And we're inviting you to join our conversation about what's going on in our businesses. COLLEEN SCHNETTLER Michele, do you want to get started today? MICHELE HANSEN Yeah, so something I'm thinking a lot about is the golden goose of software: enterprise software. COLLEEN SCHNET...

Finding and Firing Potential Customers 21.09.2020

Follow us on Twitter at https://twitter.com/SoftwareSocPod Transcript MICHELE HANSEN Hey, Michele here. Just a quick note before this week's episode, in the second half [NOTE: starting @ 12 minutes] I talk about a controversial topic and use some strong language. So just a heads up in case there are little ears around.  MICHELE HANSEN Welcome to the software social podcast where we invite you to j...

Building What You Need & Figuring Out Pricing (Or: Our CDNs Episode) 20.09.2020

MICHELE HANSEN: Welcome to the software social podcast where we invite you to join our weekly conversation about what's going on in our businesses. I'm Michele Hansen. COLLEEN SCHNETTLER: And I'm Colleen Schnettler. MICHELE HANSEN: So tell me, Colleen, what's going on with your consulting/transition-to -product business this week? COLLEEN SCHNETTLER: So, I have been stuck in the idea generation ph...

Hey, why don't you join us? 20.09.2020

MICHELE HANSEN: Welcome to the Software Social podcast, where we invite you to join our weekly conversation about what's going on in our businesses. I'm Michele Hansen, COLLEEN SCHNETTLER: and I'm Colleen Schnettler. MICHELE HANSEN: And this week we're giving you an intro to what this podcast is about and who we are and why we're doing this and why we're hoping you'll join us. COLLEEN SCHNETTLER:...

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