Socially Stetson

Social media has changed — and so has the way people interact with it. In this episode, I share seven key reasons engagement is lower than normal , including content overload, shifting privacy habits, shorter attention spans, more platforms than ever before, and seasonal behavior like social media fasts and digital detoxes. Whether you manage your own content or work with a social media team, this...

It’s time for a solo update — and I’ve got a lot to share. In this episode, I’m walking you through what’s happening behind the scenes in my business: the tension of scaling as a social media manager, how AI is changing everything, and the challenge of pricing services in a way that actually works for small business owners. You’ll also hear about the meaningful projects I’m working on — like partn...

This episode is such a fun one because I got to sit down with my friend (and my actual travel agent!) Angela Pope—who’s also a marketing expert and president of our local BNI chapter. We dive into how the travel and marketing worlds are colliding in the best way possible: What AI is really doing for small business owners Why travel agents are more valuable than ever What makes people trust a brand...

I'm sharing my unfiltered thoughts on why social media can feel so isolating (even though I'm literally talking to thousands of people daily), my personal journey navigating business while managing my ADHD brain, and why I believe authenticity is absolutely crushing those "I was broke until I did this" marketing tactics. Plus, I'll get into my recent social media detox (yes,...

In this episode, Stetson Patton interviews LuAnn Martinson, a senior living advisor and founder of Owl Be There. LuAnn shares her journey from a professional volunteer to helping families navigate the complexities of senior living. The conversation delves into the importance of early planning for aging, the dynamics of family relationships in care decisions, and the cultural shifts surrounding agi...

In this upbeat podcast episode, I dive into the common struggle of feeling "stuck" in social media content creation and marketing. I share personal experiences and highlight the benefits of structured systems and tools, like my membership program. This program offers templates, training videos, and community support to help you overcome overwhelm and boost your social media presence. Wit...

In this episode of my "Socially Stetson" podcast, I welcome Jean Gettys, a real estate broker with nearly 30 years of experience, to discuss mental health through her personal journey with her brother, who has bipolar disorder. Jean shares the challenges of reconnecting with her brother, who faced homelessness, and how this inspired her to write a book about their experiences. Our conver...

Struggling to keep your Instagram followers engaged? In this video, I share proven strategies to stop getting ghosted and create genuine connections with your audience. 💬 You'll learn: 👉 How to understand and work with Instagram’s algorithm 👉 The power of automating DMs & comments using ManyChat 👉 Why deep links can increase your engagement 👉 Time-blocking tips to maximize personal engage...

Get up-to-date on how content creation has evolved in 2024! As a social media manager, it's crucial to stay ahead of the changes in social media and come up with fresh social media ideas to keep your audience engaged and entertained. There is a difference between social media management vs. social media strategist. Know what questions you should ask your social media manager before you hire th...

In today's episode, we're diving into an incredible journey with Natalie Parmenter, the brain behind Primary Focus. Natalie shares her transformation from a dedicated elementary school teacher to launching her own venture, designed to enhance the connection between parents and teachers. She talks about how vital it is for parents to have the right tools and knowledge to actively participat...

Today I get raw and real about my personal journey through failed business ventures, navigating the complexities of being single and heartbroken, the battle for consistency in personal goals, and the ups and downs of a weight loss journey. Join me as I share the unfiltered truth of how each stumble has been a stepping stone to greater resilience, clearer vision, and leveling up. It's a candid expl...

In this episode, we cover everything from How to collaborate Who to collaborate with Should you partner with your competition How to host successful giveaways And strategies for February Be sure to follow me on Instagram @stetsonkpatton Join us in the Socially Growing Membership Get trending audio and ideas to your inbox every Monday morning for only $7/month! The Social Trend

In this episode, we dive deep into a season of transformation and fresh starts. From the emotional journey of personal growth following a breakup to the exciting transition of moving to a buzzing new apartment in Charlotte, I'm laying it all on the line. I'll also peel back the curtain on some major shifts happening in the business - hiring a videographer, revamping social media services,...

Not only at I giving you the story of why I’m moving and where I moved, I’m also giving you some of the most amazing statistics on the psychology of social media.

In this episode, I chat with the incredible Isabel Baker, a 24-year-old entrepreneur rocking the cleaning industry in Charlotte, North Carolina! Isabel spills the tea on starting from scratch and building her own company, breaking stereotypes surrounding the cleaning industry, turning passion into a successful venture, as well as how she soaked up knowledge from all kinds of sources. She's fac...

On this podcast episode, I've wanted to give you all an update on what's been going on in my life lately. I recently moved into a new office space, as well as having been in a bit of a posting slump on social media lately. It happens to the best of us, right? We'll also be talking about how overwhelming social media can be sometimes and what has been encouraging my faith lately. So gra...

Get ready for an enlightening chat in this podcast episode! I'm joined by Jacqueline, aka The Menstrual Mogul. She's your cycle syncing coach, helping female entrepreneurs sync their hustle with their menstrual cycles. Tune in as she breaks down the four menstrual phases, aligning them with the seasons. We dive into birth control's impact, tips for cycle improvement, and even spill the...

Here's a quick deep dive into what's been going on in my business and here are 4 Instagram updates that you need to know! Visit sociallystetson.com Follow Stetson on Instagram The Social Trend - Only $7/month! Faith & Focus Planner - use code STETSON at checkout

In this episode, I'm joined by the incredible Sara Erb, and we're diving deep into a topic that's crucial for both business and life: building a rock-solid foundation. Just like Sara's journey in constructing her new home, we explore how having a strong foundation is key to success in business, faith, friendships, and values. Take a listen as we talk all things from our political d...

Hey there, welcome to today's episode! We're about to dive into some of those small yet oh-so-meaningful things that seriously brighten up my days. We're talking family vibes, my slightly ridiculous obsession with CBS Big Brother (don't judge me), and how just having a fresh office space is making all the difference. Oh, and by the way, I'll be spilling the beans about my little dance with what I...

Welcome to the latest episode of the Socially Stetson podcast! Today, we have a very special guest joining us - the talented Kristen, who wears multiple hats in life, from being a preacher's wife to being the creative force behind The Broken Masterpiece. We dive deep into money mindset and financial struggles. Kristen opens up about her approach to finances as a way to serve God and shares som...

Get ready for an episode packed with juicy topics and real talk! In this episode, we're diving deep into the Threads app. I'll be sharing my unfiltered thoughts on how to use it, what I absolutely love about it, and why some marketers are predicting its fast downfall. Trust me, this is a discussion you don't want to miss! But hold up, that's not all. We're getting real and hone...

Are you an aspiring entrepreneur looking for tips and advice to help you succeed? In this podcast, Caroline Lewis shares her journey to becoming a successful business owner and digital marketer. One of the most valuable lessons she shares is the importance of high ticket offers in email marketing. Caroline encourages entrepreneurs not to be afraid to ask for high ticket offers and to focus on buil...

Are you an aspiring entrepreneur looking for tips and advice to help you succeed? In this podcast, Caroline Lewis shares her journey to becoming a successful business owner and digital marketer. One of the most valuable lessons she shares is the importance of high ticket offers in email marketing. Caroline encourages entrepreneurs not to be afraid to ask for high ticket offers and to focus on buil...

Have you been finding yourself unmotivated, exhausted, stressed or irritated when it comes to your business? If so, you might have a case of The Business Blues. No need to fear or feel ashamed, because you are not alone. Give this week’s episode a listen for some pick-me-ups and motivation.  The Social Trend - Just $7/month! Christian Planner - Get 15% off the Faith and Focus Planner using code “S...