Social Media Marketing Podcast

Are you wondering how to stand out in the noisy online world? Want to build your status as a thought leader? In this episode I interview Dorie Clark, author of Reinventing You and an adjunct professor at Duke University. She's also a consultant and speaker. Her clients include Google and Microsoft. Show notes: https://www.socialmediaexaminer.com/146 See Privacy Policy at https://art19.com/privacy...

Are you looking for a competitive advantage? Have you thought about creating experiences for your audience? In this episode I interview Robert Rose, chief strategy officer at the Content Marketing Institute. He's co-author of Managing Content Marketing and co-host of the This Old Marketing podcast.  Show notes: https://www.socialmediaexaminer.com/145 See Privacy Policy at https://art19.com/privacy...

Does your business have a purpose beyond making money? Want to discover how shifting your business priorities can make a huge difference? In this episode I interview Dale Partridge, the founder of Sevenly (a company that couples t-shirts and causes) and a start-up expert. He blogs over at TheDailyPositive.com, founded StartupCamp.com and he has a podcast by the same name.  Show notes: https://www....

Do you want more people to talk about your brand or business? Want to discover how to get the ball rolling? In this episode I interview word-of-mouth marketer Ted Wright, author of the book, Fizz: Harness the Power of Word of Mouth Marketing to Drive Brand Growth.  Show notes: https://www.socialmediaexaminer.com/143 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at h...

Do you spend too much time on insignificant tasks? Want to have more time to do what you do best? In this episode I interview Rory Vaden, the co-founder of Southwestern Consulting, an organization designed to empower sales pros. He's the author of Take the Stairs. His newest book is Procrastinate on Purpose: 5 Permissions to Multiply Your Time.  Show notes: https://www.socialmediaexaminer.com/142...

Do you want to stay on top of the latest marketing trends? Looking to tap into the next big trend? In this episode I interview Rohit Bhargava, the author of Personality Not Included and Likeonomics. He's also the founder and CEO of the Influential Marketing Group. His latest book is Non-Obvious: How to Think Different, Curate Ideas and Predict the Future.  Show notes: https://www.socialmediaexamin...

Do you publish content online? Want more people to share your content? In this episode I interview Mark Schaefer, author of The Tao of Twitter and Social Media Explained. His blog Grow was awarded #2 on our top 10 blogs of 2015. Mark also co-hosts the Marketing Companion podcast.  Show notes: https://www.socialmediaexaminer.com/140 See Privacy Policy at https://art19.com/privacy and California Pri...

Do you reach out to influencers? Want to create good relationships to increase your visibility and get more customers? In this episode I interview conversion expert Doug Karr, the author of Corporate Blogging for Dummies and founder of the Marketing Technology blog. Doug also co-hosts the Edge of the Web podcast.  Show notes: https://www.socialmediaexaminer.com/139   See Privacy Policy at https://...

Thinking of launching a product, service or even a company? Want ideas of what to do and what not to do? In this special episode, we’re going to talk about how to push the boundaries when you launch. I'm joined by Leslie Samuel, one of our senior managers who I've been working with since the fall. We're going to explore how to launch products and learn lessons from experience and a lot of mistakes...

Do you split test the opt-ins on your website? Want to get better results?  In this episode I interview Joanna Wiebe, a copywriter, conversion expert and founder of CopyHackers.com--a website designed to help you improve your conversions. She's the author of the Copy Hackers ebook series.  Show notes: https://www.socialmediaexaminer.com/138 See Privacy Policy at https://art19.com/privacy and Calif...

Do you create content? Are you looking to generate more leads? In this episode I interview Jason Miller, the senior manager of content and social at LinkedIn Marketing Solutions. He's the author of Welcome to the Funnel: Proven Tactics to Turn Your Social and Content Marketing Up to 11. Show notes: https://www.socialmediaexaminer.com/137 See Privacy Policy at https://art19.com/privacy and Californ...

Do you post videos? Want to make them better? In this episode I interview Amy Schmittauer, a video blogger and marketing coach. Amy blogs at Savvy Sexy Social and is the host of the Marketing Lifestyle podcast.  Show notes: https://www.socialmediaexaminer.com/136 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .

Do you plan to launch a product, project or business? Want to learn how to use crowdfunding to support your next venture? In this episode I interview Emily Best, filmmaker, publisher of Bright Ideas magazine and founder of Seed&Spark, a crowdfunding solution for the independent film industry.  Show notes: https://www.socialmediaexaminer.com/135 See Privacy Policy at https://art19.com/privacy and C...

Are you on Snapchat? Do you use it for marketing? In this episode I interview Gary Vaynerchuk and Shaun McBride. Gary is the CEO of VaynerMedia, host of the AskGaryVee Show and author of Jab, Jab, Jab, Right Hook. Shaun, also known as Shonduras, is a celebrity on Snapchat and an artist. He is one of Snapchat's power users and has represented brands like Disney and Taco Bell on the platform.  Show...

Do you use Google Analytics? Want to know how data can help improve your marketing? In this episode I interview Christopher Penn, the VP of marketing technology at SHIFT Communications (a PR firm). He co-founded PodCamp with Chris Brogan and is co-host of the Marketing Over Coffee podcast.  Show notes: https://www.socialmediaexaminer.com/133 See Privacy Policy at https://art19.com/privacy and Cali...

Do you use Twitter to promote your business? Want to discover how to connect with your audience and engage on Twitter? In this episode I interview Laura Fitton, co-author of Twitter for Dummies. She's also founded OneForty (a Twitter app store) and now she is the Inbound Marketing Evangelist at HubSpot.  Show notes: https://www.socialmediaexaminer.com/132 See Privacy Policy at https://art19.com/pr...

Wondering how a master marketer thinks about books and the launch process? In this episode, I interview Seth Godin, author of 17 books, including Purple Cow, Permission Marketing and Tribes. He blogs every day on topics related to marketing, leadership and more.  Show notes: https://www.socialmediaexaminer.com/131 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at htt...

Do you curate content for your blog and social media sites? Want to discover how to find remarkable content to share? In this episode I interview Ian Cleary, the founder of RazorSocial, a marketing tech blog focused on social media tools. His blog has been awarded a top 10 social media blog by Social Media Examiner in 2013 and 2014. Show notes: https://www.socialmediaexaminer.com/130 See Privacy P...

Do you use Facebook ads? Want to bring your Facebook advertising to the next level? In this episode I interview Jon Loomer, a Facebook marketing expert who specializes in Facebook advertising. His blog, JonLoomer.com, was the top pick in our 2014 top 10 social media blogs.  Show notes: https://www.socialmediaexaminer.com/129   See Privacy Policy at https://art19.com/privacy and California Privacy...

Welcome to our weekly edition of what's hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What's New This Week? We've got exciting news this week! The Social Media Examiner Show: Subscribe now (for free) and discover quick tips for marketing your business in our 10-minute daily podcast. Consume snack-sized social med...

Have you considered starting a podcast? Would you like to discover how to use a podcast to grow your business? In this episode I interview Jay Baer and Joe Pulizzi. Jay is the host of the Social Pros podcast and Jay Today. He's also the man behind MarketingPodcasts.com. Joe podcasts at This Old Marketing and Content Inc. He's the founder of the Content Marketing Institute and the man behind the Co...

Do you create great content other businesses might find interesting? Have you considered collaborating with other brands? In this episode I interview Andrew Davis, author of Brandscaping: Unleashing the Power of Partnerships. He's also a popular speaker. Andrew explores the why and how of marketing partnerships with content.  Show notes: https://www.socialmediaexaminer.com/127 See Privacy Policy a...

Do you want to drive more traffic to your site with Pinterest? Are you looking for ways to improve your Pinterest exposure? In this episode I interview Vincent Ng, host of the Pictures to Profits podcast and author of Pinterest Marketing: How to Search Optimize Your Pins and Boards for Pinterest. He's a Pinterest expert and blogs at MCNG Marketing.  Show notes: https://www.socialmediaexaminer.com/...

Have you experienced failure in your business (or your life)? Would you like to discover how to turn failures into success and real growth? For this episode, I explore why failure is important and lessons I've learned from a major failure that happened to me this year. You'll discover the importance of failure in work and life, reasons you should embrace failure, and how the lessons and discoverie...

Do you have a content marketing strategy for your business? Would you like to discover how to create and distribute content that will drive sales for your company? In this episode I interview Robert Rose, the co-author of the book, Managing Content Marketing: The Real-World Guide for Creating Passionate Subscribers to Your Brand. He's the chief strategist at the Content Marketing Institute. Show n...