Social Media Decoded

100,000+ views in 7 days. 65,000 people reached. Thousands of likes, comments, shares, and saves. But let me tell you something… That wasn’t the flex. In today’s episode of Social Media Decoded , Michelle Thames breaks down the truth about going viral, social media visibility, and why content without strategy can leave entrepreneurs stuck chasing vanity metrics. If your content suddenly blew up to...

In this episode of Social Media Decoded, Michelle Thames shares how she’s using Threads to build authority, create opportunities, grow relationships, attract clients, fill rooms, and generate revenue through conversation-driven visibility. This is not about going viral. It’s about becoming recognizable online. Michelle breaks down how entrepreneurs can stop treating Threads like just another conte...

In this episode of Social Media Decoded, Michelle Thames breaks down why most entrepreneurs are using Threads the wrong way and missing out on real visibility, authority, conversations, and opportunities online. Threads is not just another social media app to post content and disappear. Michelle shares why the platform rewards conversation, relationship-building, personality, and perspective over...

In this episode of Social Media Decoded, Michelle Thames shares the real reason she’s hosting her November conference and why curated rooms, intentional networking, and community-driven visibility matter more than ever in today’s online world. This is not just another entrepreneurship event. Michelle opens up about what’s missing from many business conferences today, why surface-level networking i...

Most entrepreneurs don’t have a visibility problem—they have a conversion problem. In this episode of Social Media Decoded , Michelle Thames sits down with Mady Lanni (PR + Comms) and Sarah Gavilla (Social Media Manager) from Manychat to talk about what’s actually working right now in social media marketing, DM strategy, and audience conversion. If you’ve been posting consistently but struggling t...

What actually changes when you get in the right room? In this episode of Social Media Decoded , Michelle Thames breaks down what she experienced at PowerTable Live—and why it’s changing how she approaches visibility, content, and business growth. She shares why most entrepreneurs are stuck in content-level thinking, what high-level conversations really sound like, and how proximity to the right pe...

You’re posting. You’re showing up. People are watching. But they’re not buying. So what’s missing? In this episode of Social Media Decoded , Michelle Thames breaks down what she calls the visibility gap —the space between being seen online and actually converting that visibility into clients. She shares why engagement doesn’t equal revenue, the real reasons your audience isn’t taking action, and h...

Speaking is one of the fastest ways to build visibility in your business—but visibility alone doesn’t pay you. In this episode of Social Media Decoded , Michelle Thames shares what most people don’t understand about speaking opportunities and why getting on stage is only the beginning. She walks through what actually happens after the stage, why most speakers don’t convert, and how to build a syst...

What actually happens when you get in the right room? In this live, on-the-ground episode of Social Media Decoded , Michelle Thames shares real-time insights from PowerTable Live—one of the rooms where high-level entrepreneurs, community leaders, and business owners come together to connect, collaborate, and grow. She breaks down what she’s seeing behind the scenes: the conversations, the energy,...

What if the reason you’re not seeing opportunities in your business has nothing to do with your content… …and everything to do with the rooms you’re in? In this episode of Social Media Decoded , Michelle Thames breaks down the real power of proximity and why she continues to invest in rooms like PowerTable Live. She shares a real story of how a connection from Threads turned into a meaningful rela...

Threads is one of the fastest-growing platforms right now—but most entrepreneurs are using it completely wrong. In this episode of Social Media Decoded , Michelle Thames shares how she uses Threads to build authority, grow her visibility, and turn conversations into real-life opportunities. She explains why Threads is less about going viral and more about sharing clear perspectives that attract th...

Most marketing campaigns fail before they even start. Not because of content… but because there’s no strategy behind it. In this episode of Social Media Decoded , Michelle Thames pulls back the curtain on how she built a full marketing campaign for a client—from strategy to execution to measurement. She breaks down how real marketing works when everything is connected, and why posting without a pl...

If you’ve been posting consistently but not seeing real results, this episode will shift how you approach your business. In this episode of Social Media Decoded , Michelle Thames breaks down her signature Visibility Ecosystem framework and explains why content alone will never be enough to generate consistent clients and opportunities. She walks through how entrepreneurs can move beyond surface-le...

If you needed to make money this week, what would you actually do? In this episode of Social Media Decoded , Michelle Thames walks through a clear, step-by-step approach to generating revenue quickly without overcomplicating your strategy. She explains how to simplify your offer, communicate it effectively, and start real conversations that lead to clients. Instead of focusing on more content or m...

If you’ve been posting consistently but not seeing clients, this episode will show you what’s missing. In this episode of Social Media Decoded , Michelle Thames explains how to move from content to clients by building a simple and effective system behind your visibility. She breaks down how to create a funnel, grow your email list, and guide your audience toward real opportunities. Michelle also s...

If you’re podcasting but not seeing growth—or thinking about starting a podcast—this episode will show you how to make it work for your business. In this episode of Social Media Decoded , Michelle Thames breaks down exactly how she uses Riverside to record high-quality podcast episodes, clip content, and turn those clips into visibility across multiple platforms. She explains how one podcast episo...

What if the reason you’re not getting clients isn’t your strategy… …but the fact that you’re building alone? In this episode of Social Media Decoded , Michelle Thames pulls back the curtain on what’s actually happening inside her community. She shares real stories and wins from women who are taking action, building confidence, and turning visibility into real opportunities. From launching offers a...

Before you step into a new quarter, it’s important to pause and assess what’s actually working in your business. In this episode of Social Media Decoded , Michelle Thames shares a visibility reset to help entrepreneurs fix the gaps that are preventing their content from turning into real opportunities and clients. She breaks down the four key areas that often hold entrepreneurs back: messaging cla...

If you’re trying to figure out how to make money in your business right now, this episode will give you clarity. In this episode of Social Media Decoded , Michelle Thames walks through three practical ways entrepreneurs can generate $3,000 in a single month using strategies that are simple, effective, and actionable. She breaks down how to monetize what you already know, leverage your existing aud...

If you’ve been posting content but don’t have a clear system to turn that visibility into clients, this episode will show you what’s missing. In this episode of Social Media Decoded , Michelle Thames walks through her exact funnel using Shine Pages and Kit, explaining how she guides her audience from discovery to conversion in a simple and effective way. She breaks down each step of her process, f...

What happens when you do everything right—and it still doesn’t work out? In this episode of Social Media Decoded , Michelle Thames opens up about a real client experience where, despite delivering, communicating, and executing at a high level, the relationship still ended. She breaks down what was really happening behind the scenes, including misalignment, unrealistic expectations, and the impact...

You created the content plan. You committed to being consistent. But you’re still not seeing the results you expected. So what’s missing? In this episode of Social Media Decoded , Michelle Thames breaks down why content plans alone don’t lead to clients, growth, or opportunities. She explains the key elements that most entrepreneurs overlook when building their visibility strategy. Through the Vis...

What actually makes content go viral—and more importantly, how do you turn that visibility into business? In this episode of Social Media Decoded , Michelle Thames takes a real-time look at one of her recent viral Reels and breaks down exactly why it worked. From the curiosity-driven hook to high save value and shareability, she explains the psychological triggers that drive engagement on social m...

If you’ve been posting consistently but not seeing clients come from your content, this episode will help you understand why. In this episode of Social Media Decoded , Michelle Thames walks through a practical visibility strategy for the upcoming month, showing entrepreneurs exactly what to post to attract clients instead of just engagement. Through the Visibility Breakdown , Michelle explains the...

For years, entrepreneurs have been told that the key to business growth is building a large audience. But today, many of the fastest-growing brands are focusing on something deeper than followers: community. In this episode of Social Media Decoded , Michelle Thames explains why community is quickly becoming one of the most powerful drivers of visibility, collaboration, and revenue in modern busine...