Social Media Decoded

In this episode, host Michelle Thames shares a step-by-step guide on how to monetize your expertise. She emphasizes the importance of identifying your niche, validating your ideas, packaging your knowledge, building your platform, marketing your offer, launching and gathering feedback, and scaling your business. The episode concludes with a reminder that every journey is unique and offers listener...

In this episode, Michelle discusses the benefits and features of Stan Store, a creator-focused platform for selling digital products and services. She shares her personal success with the platform, having made $40,000 using it. Michelle highlights the versatility and ease of use of Stan Store, as well as its integration with social media profiles and other tools. She also mentions the pricing and...

How to use psychology to get more clients. Host and marketing expert Michelle Thames explores the psychology behind attracting clients. She discusses the role emotions play in purchasing decisions, increasing engagement, and building trust.  -- Catch up on other podcast episodes on Apple and Spotify Follow Michelle on Instagram Join Michelle's Cashflow Queens Facebook group Leave a review for Soci...

The importance of community building for a successful business. Host and marketing expert Michelle Thames is joined by John-David Forsyth to discuss the importance of building a community in both the physical and digital realms. John-David shares his expertise in building communities and provides tips for overcoming obstacles individuals and businesses may face when building a community.  John-Dav...

Environmentally friendly digital marketing is not only an option but a necessity. Host and marketing expert Michelle Thames shares how to minimize your digital footprint with everything from your website to your social media to your marketing campaigns. She shares tips for eco-friendly marketing and maintaining an ethical online presence. -- Catch up on other podcast episodes on Apple and Spotify...

The new trend in marketing every entrepreneur must try. Host and marketing expert Michelle Thames speaks with marketing strategist Kwinetta Moore about cognitive-aligned marketing. Kwinetta shares how a cognitive-aligned marketing strategy impacts the decision-making process to drive more customers.  Kwinetta Moore is an educator, entrepreneur, and marketing strategist. After spending her last $27...

The easiest marketing hack you aren't doing. Host and marketing expert Michelle Thames shares how automations can work in marketing to bring you more sales with less effort. She shares her favorite automation tools and tips to get the most out of your marketing automations.  -- Catch up on other podcast episodes on Apple and Spotify Follow Michelle on Instagram Join Michelle's Cashflow Queens Face...

Five ways to bring in more clients. Host Michelle Thames shares five simple ways to improve your marketing strategy to draw in more ideal clients to grow your business and generate more revenue. You can start implementing all of these tips today to bring in better clients quickly.  -- Catch up on other podcast episodes on Apple and Spotify Follow Michelle on Instagram Join Michelle's Cashflow Quee...

Becoming a successful influencer isn't necessarily about having a large following. Host Michelle Thames and talent expert Courtney Bagby Lupilin share what it takes to be a successful and profitable influencer (and it isn't your follower count). Courtney also shares tips on negotiating brand deals to ensure a strong and mutually beneficial relationship between you and the brand you're partnering w...

Five books every marketer must read! Host Michelle Thames shares the five best books she's read to become a top marketer in her industry. Tune in for the full list. -- Catch up on other podcast episodes on Apple and Spotify Follow Michelle on Instagram Join Michelle's Cashflow Queens Facebook group Leave a review for Social Media Decoded Support the Show. Hosted by Simplecast, an AdsWizz company....

The easiest way to grow your online community is through collaboration. Host Michelle Thames shares her secret to successfully building a loyal and thriving online community. She shares different ways to expand your reach and get in front of new audiences to grow your business and your following.  -- Catch up on other podcast episodes on Apple and Spotify Follow Michelle on Instagram Join Michelle...

Why every entrepreneur must embrace collaboration and networking. Host Michelle Thames is joined by Robbin Kelton to share their networking secrets. They discuss the key components of networking that generate a positive return on investment for entrepreneurs and businesses and share how entrepreneurs who are starting out can build a solid network that will help them grow their businesses.  Robbin...

Grow your business without being on social media. Host Michelle Thames shares how you can take a break from social media and still bring in new clients for your business. Here's the secret: You don't turn off your marketing. Michelle shares how you can continue to run your marketing without having to open any social media apps. -- Catch up on other podcast episodes on Apple and Spotify Follow Mich...

The number one thing every brand needs to grow on social media: visibility. Host Michelle Thames discusses not only the importance but also the power of visibility and how it can help you grow on any social platform. Get Michelle's best tips for this organic marketing hack. --  Catch up on other podcast episodes on Apple and Spotify Follow Michelle on Instagram Join Michelle's Cashflow Queens Face...

Everything you need to know about lead magnets. Host Michelle Thames does a deep dive on lead magnets. She explains what they are and why every business needs at least one, and she even shares the science behind effective lead magnets. Tune in to get Michelle's best practices and tips for creating a lead magnet that helps your business grow in 2024.  -- Catch up on other podcast episodes on Apple...

Why every company needs public relations. Host Michelle Thames speaks with public relations expert Megan Bennett about the role public relations plays in marketing. Megan shares her top tips on how small businesses and individuals can use public relations to grow their brands.  Megan has been on the LYA team for over 20 years. She started working at LYA just a year after college and fell so in lov...

Marketing tips for 2024. Host Michelle Thames shares the latest marketing strategies and tips to keep your business growing with the changes in social media and digital marketing. Tune in to get ahead of the trends this year. -- Catch up on other podcast episodes on Apple and Spotify Follow Michelle on Instagram Join Michelle's Cashflow Queens Facebook group Leave a review for Social Media Decoded...

This is the secret to hosting memorable events. After hosting several in-person and virtual events, Michelle Thames breaks down why her events are so successful. She shares her tips on planning, marketing, execution, and the often-forgotten post-event momentum. -- Catch up on other podcast episodes on Apple and Spotify Follow Michelle on Instagram Join Michelle's Cashflow Queens Facebook group Lea...

How to network in 2024. The old-school ways of networking are no longer relevant. Host Michelle Thames shares how entrepreneurs can network with the use of social media. She shares the dos and don'ts of networking online to help you avoid embarrassment and build genuine relationships.  -- Catch up on other podcast episodes on Apple and Spotify Follow Michelle on Instagram Join Michelle's Cashflow...

The best way to create a digital course. Digital courses are more popular than ever, so host Michelle Thames is giving you a rundown of why you should make a digital course and how you can make one that people will want to buy.  -- Catch up on other podcast episodes on Apple and Spotify Follow Michelle on Instagram Join Michelle's Cashflow Queens Facebook group Leave a review for Social Media Deco...

Why branding matters and how you can use it to grow your business. Host Michelle Thames shares her thoughts on the importance of branding for business growth. She shares what consistent branding looks like and how business owners can make their branding take their business to a new level.  -- Catch up on other podcast episodes on Apple and Spotify Follow Michelle on Instagram Join Michelle's Cashf...

Why you should use AI in your business. Host Michelle Thames shares how she uses AI for marketing and content creation. She discusses the benefits of AI in marketing and shares considerations entrepreneurs and marketers should bear in mind before embracing AI technology. -- Catch up on other podcast episodes on Apple and Spotify Follow Michelle on Instagram Join Michelle's Cashflow Queens Facebook...

Get more clients as a fitness coach. Host Michelle Thames and Stefanie Moton do a deep dive into marketing for fitness coaches. They discuss how fitness coaches can expand their networks and improve their marketing efforts to get more clients.  Stefanie Moton is a business coach for online fitness coaches and the founder of Catch Flights & Fitness and Profitable Passion + Purpose (P3). Through P3...

The fastest way to grow your business: multi-channel marketing. Host Michelle Thames breaks down multi-channel marketing and why all entrepreneurs need to embrace it. She shares the top multi-channel marketing tips that have helped her achieve business success.  -- Catch up on other podcast episodes on Apple and Spotify Follow Michelle on Instagram Join Michelle's Cashflow Queens Facebook group Le...

Increase your social media engagement and get followers who buy from you. Host Michelle Thames shares her best tips for creating social media content that builds a community of loyal customers. She shares the 5 most important things entrepreneurs must do to get more sales on social media.  -- Catch up on other podcast episodes on Apple and Spotify Follow Michelle on Instagram Join Michelle's Cashf...