Social Geek

This is the Audio version Jack Monson’s monthly column in Franchise Dictionary Magazine for April, 2021.     Here's the text version: https://franchisedictionarymagazine.com    

The Franchise News Podcast for Wednesday, March 31, 2021. In the news this week: President Joe Biden The International Franchise Association Propelled Brands, Catherine Monson FASTSIGNS, NerdsToGo Yum! Brands, Tictuk, Clay Johnson Saladworks, WoWorks The Simple Greek, Kelly Roddy Marcus Lemonis, The Profit Orangetheory Fitness, Ellen Latham Texas Roadhouse, Jerry Morgan Self Esteem Brands, Ka...

Podcast host Jack Monson joins Mike McDowell, Certified Facebook Ad Buyer & Business Manager, to discuss Facebook tips for Franchises each Monday, courtesy of Social Joey. Today Mike shares the benefits of using Facebook’s Offline Events to prove what purchases can be attributed to the Facebook ads your customers saw. A very small percentage of franchises and...

Today we’re speaking with Michael Shapiro, founder and CEO of TapInto. Michael is in the center of where local news + marketing + franchising meet. TapInto is a local media network with 85 franchise locations that fills the void left by the lack of local news outlets and provides marketing opportunities for other small businesses.  Thanks to Northeast Color, Suttle-Straus,...

Today’s guest is Harrison Gross, CEO of Smart Eyewear company, Lucyd! Harrison chats about this emerging category, the rise of Audio Branding, and the power of audio for SMBs & Franchises.   Thanks to Social Joey, iPost, Oneupweb, and Northeast Color.

MasterMind Minutes with Gary Occhiogrosso Today’s guest: Devin Miller, Founder and CEO of Miller IP Law Today’s question:  How do startups protect their intellectual property?    Reach Devin here      

Jodi Krangle is a Voice Over Actor, Audio Branding expert, and host of one of our favorite new podcasts, the Audio Branding Podcast. Jodi and Jack discuss everything about sound for brands including podcasts, voice activated devices, sonic logos, and more.   Thanks to Social Joey, iPost, AnswerConnect, and Scorpion!

The Franchise News Podcast for Wednesday, March 17, 2021   In the news this week: The PRO Act International Franchise Association, Matt Haller Dunkin Brands, Kari McHugh Hilton, Frank Passanante Subway Xponential Fitness, Sarah Luna Dannon Yogurt Corner Bakery, Donna Josephson East Coast Wings + Grill, Sam Ballas Campbell Soup Domino's, Frank Garrido H&R Block, Karisa Booker, Mark Da...

Podcast host Jack Monson joins Mike McDowell, Certified Facebook Ad Buyer & Business Manager, to discuss Facebook tips for Franchises each Monday, courtesy of Social Joey. Last week Facebook rolled out some tools and options to limit the negative effects of the coming changes to your audience tracking.  The Conversions API does not rely on Cookies from u...

Megan Allen, Market President, FranNet Colorado,  got her first taste of franchising in college, when she helped her father grow a franchise that leased equipment for property-improvement plans. Later, Allen joined Colorado-based doggie daycare franchise Camp Bow Wow, where she started as the Director of Strategic Development before working her way up to the role of Chief Operations...

Brian Schnell is a Partner and Chair of Franchise Practice at Faegre Drinker. Brian is passionate about franchising, representing franchisors from across the U.S. and abroad. Brian has devoted more than 30 years to finding solutions and approaches for his clients on their challenges and opportunities. Brian counsels both emerging and mature franchisors worldwide and has experience in doz...

Clarissa Windham-Bradstock is the CEO of Any Lab Test Now. Clarissa has served as a Vice President of Client Services, COO, Vice President of Operations and CEO of both private and publicly held organizations. She has extensive experience with healthcare related organizations focused on physicians, insurance carriers, nursing professionals and dental practices. Clarissa served as COO for...

Today we’re speaking with Krishea Holloway, President and CEO of Curves North America and Oceana.   Krishea shares how innovations at Curves kept the brand going – and growing – through the past year as well as trends she’s seeing for franchising and the fitness industry for this year.  Thanks to Franchise Payments Network, POLN8, Suttle-Straus, and Sco...

  Here’s Jack Monson’s monthly column in Franchise Dictionary Magazine for March, 2021.   Text version:  Reaching Out Through Social Media    

Here's Jack Monson's monthly column in Franchise Dictionary Magazine for February, 2021.   Text version: The Official Music Genre of Franchising: Jazz  

January, 2020 The Power of Podcasts

The Franchise News Podcast for Wednesday, March 10, 2021.   In the news this week: Code Wiz, Ruth Agbaji Tutor Doctor, Frank Milner TSCP, Bob Dunn Freddy's Loyalty Brands, John Hewitt Zoomin Groomin Travel Centers of America, Quaker Steak & Lube Weed Man, Mosquito Hero, Jenifer Lemcke White Castle, Lisa Ingram PuroClean, Steve White, Mark W Davis VetFran Neighborly, Roger Chacko...

Podcast host Jack Monson joins Mike McDowell, Certified Facebook Ad Buyer & Business Manager, to discuss Facebook tips for Franchises each Monday, courtesy of Social Joey. Today we’re discussing some data Facebook released in partnership with HBO and other TV providers. Mike shares tips on scheduling your Facebook ads to basically replace those TV ads when viewers reac...

MasterMind Minutes with Gary Occhiogrosso    Today’s guest: Michael Iannuzzi, Partner at Citrin-Cooperman   Today’s question:  What’s the latest update in revenue reporting for Franchises?    

The Franchise News Podcast for Wednesday, March 3, 2021.   In the news this week: The State of Texas, Governor Greg Abbott US Department of Labor Joint Employer PRO Act Yogi Bear's Jellystone Park, Trent Hershenson Beyond Meat McDonald's Yum! Brands, Chris Turner Jabz, Danielle Scott Culver's, Alison Wedig ADP, Joe DeSilva Franchise Filming, Trevor Rappleye Culver's, Rick Silva Rascal Ho...

Podcast host Jack Monson joins Mike McDowell, Certified Facebook Ad Buyer & Business Manager, to discuss Facebook tips for Franchises each week, courtesy of Social Joey. We’ve shared a lot of tips lately about Facebook targeting but today we’re rolling back to some tips on creative, media types, and ads options. Mike shares the latest on how and when to best...

Dr Lisa Brock is an experienced academic leader and scholar-activist. She’s now consulting with brands on diversity, equity, and inclusion. Dr Brock joins us to share what many brands are doing right, where they need improvement, and how they can start making a change today. Thanks to Social Joey, iPost, Oneupweb, and Northeast Color. Shout-outs today to our friends at&nbs...

The Franchise News Podcast for Wednesday, February 24, 2021:       In the news this week: Tide Cleaners, Alex Perez Inspire Brands, Alliance Kitchen Bloomin' Brands, Tender Shack, David Deno Authority Brands, DoodyCalls Jersey Mike's Subs, Rich Hope IHOP, Kieran Donahue BurgerFi, Jim Esposito BoxUnion, TITLE Boxing Club, Justin Ghadery Subway, Steve Rafferty Little Caesars, Pau...

Your Facebook ads may be performing well, but changes about one week ago in the standard attribution window might make your views, clicks, and conversions look lower than they actually are. Podcast host Jack Monson joins Mike McDowell, Certified Facebook Ad Buyer & Business Manager, to discuss Facebook tips for Franchises each week, courtesy of Social Joey. Today Mike...

Amanda Dempsey of Kent Franchise Law is producing a series of interviews with people in Franchising. So today we’re flipping the script and she’s interviewing the interviewer to learn more about our team at Social Joey and the Social Geek Radio podcasts.  We’ll chat about trends in Podcasting, Content Marketing, and giving away free content to help brands.   Than...