Social Geek

MasterMind Minutes with Gary Occhiogrosso Today’s guest:  Steve Schulze, CEO of Nékter Juice Bar Today’s question:  What are the necessary ingredients to drive a sound digital strategy?   Learn more from Gary at Franchise Growth Solutions

Today we’re Geeking Out over some big changes at Google with Freddy Hunt, Director of SEO and Content Marketing at Oneupweb. Freddy has some big updates for us about Google’s Page Experience and some tips including focusing on your Core Web Vitals. We’ll also dive into content calendar management for Franchise Brands. Thanks to Northeast Color, and Benetrends. Social Joey ...

Here is the audio version of Jack Monson’s new article in The Multi-Unit Franchisee Report for May 2021.   Text version Thanks to Franchise Update Media

Adam Long is the President of HomeTeam Inspection Services and today we’re talking about navigating today’s the housing market and franchising trends.     Thanks to Social Joey, Franchise Payments Network,  Citrin-Cooperman, and Scorpion!    

The Franchise News Podcast for Wednesday, May 12, 2021. In the news this week: McDonald's International Franchise Association, Matt Haller College HUNKS Hauling Junk and Moving, Nick Friedman ActionCOACH, Brad Sugars Vitality Bowls, Tara Gilad Stellar Brands, Gary Findley Freddy's Frozen Custard & Steakburgers, Chris Dull   Jack In The Box, Steve Piano, Carlson Ch...

Liz Solar is a Voice Actor, Writer, Communications Coach, and host of the Embark Podcast. Today we dig into the current popularity explosion of audio in social media audio apps, trends in voice over work, digital storytelling, and Fake AI voices.    Thanks to Social Joey, Northeast Color, iPost, and Oneupweb.

Podcast host Jack Monson joins Mike McDowell, Certified Facebook Ad Buyer & Business Manager, to discuss Facebook tips for Franchises on Mondays courtesy of Social Joey. Today we're discussing the rollout of three new audio-focused Facebook tools and features: Facebook Studio, Live Audio Rooms, and Facebook Podcasts. We have some insights and tips for using all of thes...

Tom Epstein is the Founder / CEO of Franchise Payments Network and POLN8. Tom is in a unique position in the Franchising space to see actual sales data for a huge number small businesses via his company's technology used by thousands of brands and their individual locations. We share on data same store sales and average tickets not only comparing this year to last, but als...

Erik Qualman is a 5 times Bestselling Author and Motivational Speaker. His latest book is called The Focus Project. Today we dive into how we’ve struggled with focus over the past year and what we can do to get it back! Also, why are we afraid to say NO? And what is your spirit animal when it comes to not saying NO? The squirrel, the Hedgehog, Army Ant, or Chameleon?     Thanks...

MasterMind Minutes with Gary Occhiogrosso Today’s guest: Jhoanny Perez , entrepreneur and restauranteur  Today’s question: "What are the Challanges Facing Women of Color in the Restaurnt Industry?"   Learn more from Gary at Franchise Growth Solutions

Here is Jack Monson’s monthly column in Franchise Dictionary Magazine for April, 2021.     Text version

Shelly Sun is the Founder and CEO of BrightStar Care and the former Chair of the International Franchise Association. In the past year, she’s been a leader the healthcare space providing PPE, helping to get industry professionals vaccinated, and still directing Franchising’s direction for the coming years.   Shout out today to David Barr, John Rotche, and more. T...

The Franchise News Podcast for Wednesday, April 28, 2021   In the news this week: The Small Business Administration Panera Bread, Chris Correnti BrightStar Care, Shelly Sun Stellar Brands, Gary Findley Taco John's Barry Westrum Zaxby's, Joel Bulger FranConnect, Keith Gerson Club Pilates, Caitlin Tvrdik Sanvello, Aly Raisman Little Caesars, Jeremy Vitaro, Glen McIntosh Goldfish Swim Schoo...

Helga Andersen is the founder of Danish Reveal, a digital platform for the fashion space with the mission of unlocking the personal power of the women of today. "Fashion is so much more than clothes; it’s personal power." Helga shares her story of leaving the pharmaceutical industry to become an entrepreneur. She also shares advice for women who are thinking of making a move, including d...

Podcast host Jack Monson joins Mike McDowell, Certified Facebook Ad Buyer & Business Manager, to discuss Facebook tips for Franchises each Monday, courtesy of Social Joey. Today is D-Day for Facebook on Apple devices! Apple is officially changing everything today, with some ads getting shut off and many Pixels dropping their reporting data. Facebook has shared with Mik...

Shannon Wilburn, CFE, is the Co-founder and CEO of Just Between Friends Franchise Systems, Inc., North America’s leading pop-up children’s and maternity consignment sale. Just Between Friends has 150+ franchises in 32 states. Each franchise hosts two or more seasonal sales a year in their community. JBF was founded on the idea that everyone deserves to feel good about providing well for their fami...

Today we’re talking about marketing and branding inside a franchise location with Pamela Ross, Senior Manager of New School Openings at School of Rock and Derrick Ableman, Marketing Manager of Northeast Color. How do the colors, textures, and decor create the right vibes and brand consistency? How did the pandemic change the interior designs? And, what does it mean to be E...

The Franchise News Podcast for Wednesday, April 21, 2021.   In the news this week: The PRO Act Domino's, Dennis Maloney Nuro Scorpion, Daniel Street Mikel Chertudi, Raj Ramanan, Azim Nagree Duck Donuts, Russ DiGilio Lapels Dry Cleaning Martinizing Dry Cleaning Assisted Living Locators, Angela Olea Franchise Business Review, Michelle Rowan FOCUS Brands, Guillermo Cremer, Joe Guith Jack in...

Ordering food from restaurants via apps has gone through a revolution in the past year. Stephen Gladney (the Sales Nerd) and Justin Barber (the Tech Nerd), co-founders of a fantastic new technology called OrderNerd join us today to share trends on third party delivery, ghost kitchens, and consumer data.   Thanks to Northeast Color, iPost, and Oneup...

MasterMind Minutes with Gary Occhiogrosso Today’s guest: Eric Gagnon, Co-Founder and President of We Sell Restaurants Today’s question:  What should buyers look for when purchasing an existing business?  

Kevin Wilson is the CEO of Buzz Franchise Brands which includes the Pool Scouts, Home Clean Heroes, and British Swim School. Kevin shares trends he’s seeing for home service brands, business opportunities for corporate refugees this year, and what it means to be Amazon-proof. Thanks to Social Joey, Citrin-Cooperman, and Scorpion!  

Today we're taking another look at e-mail marketing with industry veteran Andrew Kordek of iPost. Andrew geeks outs about e-mail challenges and trends including unique content, segmentation, and dealing with fragmentation for local franchisees.   Be sure to catch the Social Joey crew May 7 - 8 at Franchise Expo Nashville with MFV Expositions! Thanks to ...

The Franchise News Podcast for Wednesday, April 7, 2021   In the news this week: Chick-fil-A, Dan Cathy Pizza Hut, Nicolas Burquier Firehouse Subs, Don Fox Moran Family of Brands, Pete Baldine Turbo Tint, Greg Goodman Xponential Fitness, Anthony Geisler Jersey Mike's Subs, Peter Cancro Pizza Hut, Lynne Broad Zaxby's, Mike Nettles Potbelly, Scott Swayne Floyd's 99 Barbershop, Phil Horvath...

MasterMind Minutes with Gary Occhiogrosso Today’s guest: Mickie Kennedy, Founder of eReleases Today’s question: Why Use Press Releases for Your Business?

Kristen Pechacek is the Chief Growth Officer at MassageLuxe and joins Jack for a preview of a valuable upcoming event for all Marketing Pros in the Franchise space. The International Franchise Association is hosting a Marketing Workshop on April 27th at 2pm EDT. We will gather as a group for some networking, then break into smaller workgroups to discuss our challenges and share...