So You Want to be a Real Estate Agent

Today we are discussing what is perhaps one of the most important skills of a successful real estate agent – effective lead management.  We work hard to generate leads, so when you get one what you do with that lead next can determine whether the lead becomes closed sale.  We’re going to share what we do with our leads, some tips about how to keep track of your leads, and strategies for making sur...

Today our special guest, lender and real estate agent, Jeff Bacigalupo, is back to help us dive even deeper into understanding how to qualify our buyers.  We hope you were able to listen to the last episode -  Jeff shared a huge amount of valuable insights and expertise.  So much that we didn’t get through all of the content we had planned, so we are back for part II today. We are also going to gi...

It's a definite rookie tell when an agent does not understand the process of qualifying buyers. There’s a little bit of math involved (which we know can be intimidating) but it  is crucial that you understand how to qualify your buyers before you give them the expectation that they might be able to afford a house they cannot, and before you waste your own time showing a non-viable buyer house...

Why do 10% of agents do 90% of the business?  Because 10% are willing to do what 90% will not - and one of those things is cold calling.  Today’s show is all about overcoming the fear of cold calling and then mastering the skill. We have a master of cold-calling, Blake Motter, here to share his secrets - and we are going to share a killer script you can start using today to unlock inventory in you...

Today’s show is about how to stay at the top of your game in a shifting market.  The market is headed for a change.  What can you do to prepare?  In this episode we explore the tools and strategies you need to prepare now for a bright real estate future.  So you want to be a real estate agent?  Learn how to decide whether real estate is the right career for you, get tips and tools for real estate...

Rentals often comprise a large portion of a new agent’s first transactions. Rentals are a good way to learn the process of closing leads, showing properties, and working with other agents. But working with rentals is not for everyone and can be uniquely challenging. Today we are going to outline some of the challenges and hopefully provide some solutions as well if you are considering making renta...

Special guest, Sara Mangiaracina, one of the Mary Kay Company's top three individual salespeople, shares her insights as an entrepreneur, leader of a  sales team, and working mom. The way she has built her business is both inspiring and shares many important overlaps with how real estate agents build their own businesses, build teams, and find success.  She's also a pro at video and soci...

Today we are going to try to provide some insight and education that will help you learn to work more effectively with buyers. In this episode Valerie and I share some of the insights of working efficiently – the tips, musts, and secrets of qualifying the buyer.  So you want to be a real estate agent?  Learn how to decide whether real estate is the right career for you, get tips and tools for real...

Today’s show is part 2 of our staging serious, and today we are so excited to welcome our special guest, Shari Auldridge, owner and principal designer at Staged Above. Shari shares her entrepreneurial insights, her staging strategies and secrets, and everything you need to know before you hire a professional staging company.  So you want to be a real estate agent?  Learn how to decide whether real...

Today’s show is all about setting the stage for a successful sale – specifically Valerie’s specialty, staging. I’m going to pick Valerie’s staging brain today and she will share some of the secrets that help the houses she stages sell for so much more than other agent’s listings.  So you want to be a real estate agent?  Learn how to decide whether real estate is the right career for you, get tips...

Today we get the privilege of hearing the inspectors’ perspective, and we are so lucky to have one of the best inspectors here with us, Matt Dubois,  from our favorite inspection company, Protec.  He shares is insights, best (and worst) agent practices during the inspection, and what you need to know before your next inspection.  So you want to be a real estate agent?  Learn how to decide whether...

What is it really like to be a parent and a real estate professional? What is it like to be part of a real estate family? This episode gives you a little more personal glimpse into my life - and into the realities of being a full-time plus real estate agent and a parent, which sometimes feels like doing the impossible.  Is it possible?  Listen and find out.   So you want to be a real estate agent?...

Today we are going to discuss what is usually the next step following offer ratification: the home inspection.  The home inspection can be one of the most anxiety-producing portions of the transaction process. How can we help prepare our clients and avoid a transaction blowing up during the inspection? How can you avoid pitfalls?  This episode answers those questions. So you want to be a real esta...

Today we are going to be giving you the secrets of a strong offer – more important than ever in today’s market. A strong offer starts with setting correct expectations, excellent communication, and of course putting a strong offer together.  There are actually many more complexities than some agents anticipate and in this market where buyers are competing so fiercely, it’s more important than ever...

Why are some agents so successful in converting leads while others struggle? Successful agents know how to build trust and rapport quickly. These agents exude confidence and competence in their interactions. Listen to this episode to learn the strategies, scripts, and techniques you can use to easily and successfully convert leads into signed business.  So you want to be a real estate agent?  Lear...

Today we are going help you answer questions about whether you have the right tools in place to establish your value and in turn to establish the trust needed to convert leads. Some of you have probably started to hear more about what our big tech competitors have in store to try to at least grab a referral fee from real estate professionals whenever and however possible and at most to put us out...

Today we are exploring the age old real estate saying, “Buyer are Liars” (subtitled, "The Power of Asking Good Questions"). We will tell you what we think the origin of that saying is, and how to get your buyers to be honest with you – which start with getting honest with yourself about the questions you are asking.  So you want to be a real estate agent?  Learn how to decide whether rea...

Today we are exploring a question we are asked often: Is it possible to make it as a dual career agent? Special guest Stacy Hurney shares the challenges, pros and cons, whether she thinks there are people who are uniquely suited to practice real estate as a dual career, and whether there are careers that work particularly well with real estate. So you want to be a real estate agent?  Learn how to...

Today’s episode might be a dose of truth - it is all about figuring out whether you are real estate professional or a real estate hobbyist.  We also have an online quiz you can take at www.therealestateraimakers.com to find out whether you are a real estate hobbyist. Today we are going to explore what that means, how to know whether you are a real estate hobbyist, and whether it is actually okay t...

So you want to be a real estate agent?  Your personal safety needs to stay top of mind.  We've all heard the stories of agents who have gone to showings and not returned.  Martial arts and personal safety expert, Steve Francis, shares his tips for keeping yourself safe in this increasingly dangerous world including, "Always listen to the little voice in your head and never, never second...

Today’s episode is about unlocking inventory in this competitive, low-inventory market.  Let’s face it. The market is brutal for buyers and really challenging for buyers’ agents.  Right now, listing agents are getting all the gravy – loads of offers, lots of opportunity to market their success, and often loads of buyers from every listing. How are the agents who are getting listings finding those...

Today’s episode is the final installment of our Farming series and this a subject agents don’t think about – but a subject that can be highly valuable.  Today we are going to tell you how to buy or buy into an existing real estate business. So you want to be a real estate agent?  Learn how to decide whether real estate is the right career for you, get tips and tools for real estate success, find o...

Why are teams becoming more and more popular in the real estate industry?  What is a team is and how do you know when it’s time to start a team? This episode has all the answers. So you want to be a real estate agent?  Learn how to decide whether real estate is the right career for you, get tips and tools for real estate success, find out what is most important in your first 90 days in real estate...

Today’s show is a really fun one – it’s all about how to become a Famous Agent like the agents I interviewed for F arming, for Real Estate Agents .  How do you become the agent everyone knows when you walk down the street in your farm area?  We are going to share ALL the secrets! So you want to be a real estate agent?  Learn how to decide whether real estate is the right career for you, get tips a...

Once you have dominated a farm area, it may be time to think about expanding your farm. The recipe for success you’ve developed if you’d faithfully followed the steps we’ve given you is duplicatable and can now be applied to almost any other area. Today we give you the steps to follow in order to take your business to the whole next level and expand.  So you want to be a real estate agent?  Learn...